Your New 3-Part Framework for Cold Calling


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By, Sales Hacker, and Sam Jacobs. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

In this episode of the Sales Hacker Podcast, we have Jason Bay, Chief Prospecting Officer at Blissful Prospecting, a company he built to coach B2B reps in outbound sales. Join us for a high-energy, people-focused conversation about doing a complete 180 with your outbound sales framework.

What You’ll Learn

  1. What to use instead of the brute force approach
  2. The 3-part framework of identify, engage, create
  3. You’re trying to get a meeting, not a closing
  4. Jason’s take on omnichannel outreach, especially calling

Show Agenda and Timestamps

  1. About Jason Bay & Blissful Prospecting [1:52]
  2. What teams need to be doing for successful outbound [9:12]
  3. The 3-part outbound framework [10:58]
  4. KISS: Keep It Simple Sequencing [16:39]
  5. Ideal tools for great prospecting [24:18]
  6. Paying it forward [28:43]
  7. Sam’s Corner [33:24]

392 episodes