show episodes
 
Host Adam Fraser interviews marketing industry thought leaders from around the globe, including CMOs, academics, authors, consultants and speakers in this podcast about the strategic marketing landscape. By speaking to the brightest minds in the global industry with a wide ranging 'fire side chat' interview approach, this podcast will help you rise above the noise to join the dots and make sense of the fast moving and ever changing marketing sector.
 
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show series
 
Adam Levitan, Justin Herzig, and Mike Leone review an ETR subscriber's Best Ball Mania draft. The trio diagnose what went right. what went wrong, and teach viewers the best way to approach this tournament. In this show we discuss: - High level strategy for the Best Ball Mania II tournament - How to structure a team correctly - Player evaluations an…
 
News from OTAs was flowing. Adam Levitan and Evan Silva sit down to discuss the stories that are affecting fantasy values. They also highlight recent notable changes in Silva's latest Top 150. Show Notes In this episode, we discuss: Depth Chart News From OTAs Coachspeak: Real or Fake Biggest Movers in Silva's Latest Top 150 Links mentioned in the e…
 
Stacking is a crucial part of Best Ball tournaments. But it's also very viable in standard season-long. Adam Levitan and Evan Silva break down some of their favorite stacks for the 2021 season. Show Notes In this episode, we discuss: Adam Agassi Popular Stacks Sneakier Stacks Links mentioned in the episode: Silva’s Top 150 - https://establishtherun…
 
In Part 1 of a special offseason projection series, Ben Gretch and Mike Leone talk about their projections process, the pros and cons of projections, and how to maximize actionable information when making projections. After this high level conversation, the pair dive into their AFC South Projections, including: -The impact of Julio Jones on the Tit…
 
There are a handful of Sundays each season in which fantasy players have crucial decisions to make around weather. Instead of reacting then, Chris Allen helps us understand what to look for ahead of time. This is an evergreen episode. Show Notes In this episode, we discuss: How Chris found this weather/fantasy football niche What weather actually a…
 
Mike Leone and Anthony Amico talk macro strategy for Dynasty Startup drafts. -Know Your League Settings (studs and duds drafting or drafting for depth) -Have A Goal In Mind (create dynamics where a pocket of players have more value to you than the rest of your league) -Understand Premium Assets (know your league mates to ensure you draft players wh…
 
It's Adam Levitan's last solo pod from his long-time home office in Philadelphia. He analyzes the decision to move, previews his upcoming tennis bet against Mike Levy and clarifies some points around sports betting. Show Notes In this episode, we discuss: Sports Betting For Fun? Adam's Tennis Bet Coming up Friday Moving to Denver GenderLabs LLC non…
 
Mike Leone talks with Erik Beimfohr of RotoGrinders about translating his contrarian and successful DFS mindset to best ball tournaments. More specifically the two talk about: -The market overvaluing projectible volume -When to draft your tournament teams -Why extreme strategies are the best strategies in drafts -Why drafting different than your le…
 
Adam Levitan, Evan Silva, and Mike Leone sit down for a 2-part episode. First, they examine the fallout of the latest NFL news -- including the blockbuster Julio Jones trade. And then Adam presides over a player debate between the GOAT human (Silva) against the GOAT machine (Leone). Show Notes In this episode, we discuss: Silva doing yardwork while…
 
ETR's Adam Levitan, Evan Silva and Mike Leone sit down to discuss 2-QB leagues. How should our strategy change, what context needs to be around the rankings and which QBs should we be targeting? In this episode, we discuss: How pale Leone is Keys to winning 2-QB leagues Players undervalued in 2-QB leagues Links mentioned in the episode: Silva’s Top…
 
Mike brings on Jack Miller of Establish The Run to discuss the RB Dead Zone and RB Upside. Jack tells us what the RB Dead Zone means and why we should generally avoid RBs in Rounds 3-6 in favor of WRs. Jack also helps us to quantify late-round RB upside and why the market has it wrong. Mike and Jack use this information to find some RBs we should b…
 
Jordan Raanan is one of the NFL's top beat writers, covering the Giants for ESPN. He sits down with Adam Levitan to discuss how he got his job, how the information flow in the NFL works, what goes on behind the scenes in beat reporting, fantasy football impact and tons more. Show Notes In this episode, we discuss: Adam and Jordan's start in media t…
 
The end of spring means peak "coach speak" season. Evan Silva and Adam Levitan debate what's real and what we should ignore. Show Notes In this episode, we discuss: Notable news from around the league If Jamaal Williams will really steal significant work from D'Andre Swift Fantasy fallout from the potential Julio Jones trade Links mentioned in the …
 
Evan Silva has begun to draft his own teams and has updated his Top 150. He sits down with Adam Levitan to discuss this thought process behind recent changes and why he is way above/below the market on certain players. Show Notes In this episode, we discuss: The first-round running backs Wide receivers Evan likes to significantly outperform ADP Fak…
 
Adam Levitan sits down with former pro gambler, former sportsbook executive and current Establish The Run CEO Taylor Caby to talk all things gambling, markets and business. Show Notes In this episode, we discuss: The market mania of the last year Business side of Sports Betting ETR's take on it all Links mentioned in the episode: Silva’s Top 150 ET…
 
Mike discusses his dynasty auction startup and Pat shares some news. Then Pat asks Mike about the findings from his newest best ball article on hyperfragile and zero RB in best ball. Pat tries really hard to invent the hyperRojo strategy. Mike co-signs on Pat's rookie QB fever. Pat's Twitter Mike's Twitter Mike's ETR Content Pat's ETR Content…
 
Adam Levitan and Evan Silva are joined by Connor Allen to discuss post-draft futures betting. Awards markets, odds to win division, win totals and more. Show Notes In this episode, we discuss: The best pizza in Chicago (allegedly) MVP, OROY, DROY, DPOY Comeback Player of Year, Coach of Year Post-draft win totals Links mentioned in the episode: Silv…
 
Adam Levitan and Evan Silva are joined by NBC Sports' John Daigle to discuss Week 1 from a betting perspective. They go game-by-game, looking at the opening lines. Show Notes In this episode, we discuss: Daigle's homelessness and his time living with Silva Every Week 1 game from a betting perspective Whether we'll get in trouble for calling NBC Spo…
 
Old friend Josh Norris joins Adam and Evan to discuss Year 1 outlooks for this Rookie Class. Show Notes In this episode, we discuss: Josh's never-ending Mock Draft victory lap Rookie Year Outlooks Shower Narrative, PSM, Age Model Links mentioned in the episode: Silva’s Top 150 ETR’s Dynasty Rookie Rankings ETR’s Underdog Best Ball Top 300 Rankings …
 
ETR's 2021 Draft Kit is open and Evan Silva's first Top 150 of the Fantasy Football season is live. Evan and Adam discuss/debate players he's taking early stands on. Show Notes In this episode, we discuss: Evan's birthday Players Evan is significantly higher on than market Players Evan is significantly lower on than market Links mentioned in the ep…
 
Adam Levitan is joined by ETR's Mike Leone and Justin Herzig to discuss the optimal strategy for Underdog Fantasy's newly released flagship Best Ball tournament. Show Notes In this episode, we discuss: How Justin won last year's even for $200K Concepts such as hyperfragile RB and stacking Whether to draft early or late Links mentioned in the episod…
 
Adam Levitan and Evan Silva go team-by-team through the NFC, examining each draft class and fantasy fallout. Episode Notes Links mentioned in the episode: ETR’s Dynasty Rookie Rankings ETR’s Underdog Best Ball Top 300 Rankings 3. Link for the $25 Underdog deposit bonus (expires Tuesday. Use promo code ETR after your deposit). https://play.underdogf…
 
Episode Summary Adam Levitan and Evan Silva go team-by-team through the AFC, examining each draft class and the fantasy fallout. Links mentioned in the episode: ETR’s Dynasty Rookie Rankings ETR’s Underdog Best Ball Top 300 Rankings 3. Link for the $25 Underdog deposit bonus (expires Tuesday. Use promo code ETR after your deposit). https://play.und…
 
Adam Levitan, Evan Silva, Pat Kerrane and Mike Leone sat down on Friday morning to digest what happened Thursday night. Outlooks for Najee Harris, Rashod Bateman, Devonta Smith and more. Plus Round 2 props, futures market and Aaron Rodgers rumor fallout. This show aired live on our YouTube (https://www.youtube.com/c/EstablishTheRun/featured) on Fri…
 
The draft is just 48 hours away. If we were starting fresh right now, what bets would we take? Adam Levitan and Evan Silva are joined by Draft Props grinder Anthony Amico to discuss. Josh Fields, Javonte Williams, Eric Stokes and Jaycee Horn are all in play still. Editor's Note: Our Draft Kit is live! Continuously updating Best Ball rankings, strat…
 
Evan Silva and Scott Smith are annually two of the industry's most accurate mock drafters. They sat down for a 2-man draft of the first round. What do the 49ers do at No. 3, surprising late-round picks, draft props and more. Editor's Note: Our Draft Kit is live! Continuously updating Best Ball rankings, strategy articles, Silva's Top 150 (coming so…
 
It's a rare offseason Solo Pod for Adam Levitan. He takes nine questions from Listeners, with topics ranging from virtual horse breeding to anniversary sex to how guests get on the show. Editor's Note: Our Draft Kit is live! Continuously updating Best Ball rankings, strategy articles, Silva's Top 150 (coming soon) and tons more. Head to www.Establi…
 
Adam and Evan are joined by The Athletic's Robert Mays for the definitive draft preview. They go team-by-team through the first round, discussing team needs and best fits. Should the Falcons go QB at No. 4? Should the Lions trade out of the No. 7 spot? What do the Eagles do at 12? Editor's Note: Our Draft Kit is live! Continuously updating Best Bal…
 
It's time to start getting a grasp on the incoming rookie class. Adam and Evan are joined by Pro Football Focus' lead Draft Analyst, Mike Renner to discuss the wideouts and tight ends who will be drafted later this month. How will this uniquely small WR class shake out? Editor's Note: Our Draft Kit is live! Continuously updating Best Ball rankings,…
 
It's time to start getting a grasp on the incoming rookie class. Adam and Evan are joined by longtime prospect talent evaluator Matt Waldman to discuss the quarterbacks and running backs who will be drafted later this month. They discuss the top tier and get some hot takes from Matt on Zach Wilson plus an off-the-board running back. Editor's Note: …
 
The NFL Draft is in three weeks. We don't have to stand by and make empty predictions -- we can put our money on how the draft will go. Adam and Evan sit down with Matt Freedman, who focuses on both the draft and props for Action Network. Editor's Note: Our Draft Kit is live! Continuously updating Best Ball rankings, strategy articles, Silva's Top …
 
Win total lines are up. The real sharps will get to them early, so Adam Levitan and Evan Silva sat down with Chris Raybon to discuss. They each give their favorite bets and debate them against one another. Editor's Note: Our Draft Kit is live! Continuously updating Best Ball rankings, strategy articles, Silva's Top 150 (coming soon) and tons more. …
 
Evan Silva and Adam Levitan go team-by-team through the AFC, resetting each roster. They give takes on futures bets, win total bets, fantasy players gaining/losing value and draft outlooks. Editor's Note: Our 2021 Draft Kit is live! If you're playing Best Ball or Dynasty, we have industry-leading rankings and content. Go to www.EstablishTheRun.com …
 
Evan Silva and Adam Levitan go team-by-team through the NFC, resetting each roster. They give takes on futures bets, win total bets, fantasy players gaining/losing value and draft outlooks. Editor's Note: Our 2021 Draft Kit is live! If you're playing Best Ball or Dynasty, we have industry-leading rankings and content. Go to www.EstablishTheRun.com …
 
From selling his girlfriend’s jewellery on an online marketplace, to Chief Marketing Officer at Booktopia, Steffen Daleng has had experience in multiple roles and countries. With an original budget of $10 a day, tune in to hear Steffen share the Booktopia story, along with his personal career insights and the importance of putting the customer firs…
 
Jason Strasser runs his own options trading firm. After his wildly popular appearance on Episode 69, he returns to discuss the last 12 months in finance. The wild bull run, what's really going on, crypto, NFTs, DeFi and lots more. Timestamps Will it end badly for everyone? (1:39) | Has it shifted to online? (6:32) | Can anybody really do it? (9:15)…
 
The second wave of free agency saw wide receivers settle for smaller contracts and some second-tier running backs get deals. Adam Levitan and Evan Silva analyze the outlooks for Will Fuller, Curtis Samuel, Kenny Golladay, Chris Carson and lots more. Also -- is the Jared Cook signing a death blow for Donald Parham? Editor's Note: Our Best Ball Ranki…
 
The first free agency dominos have fallen. Aaron Jones is returning to the Packers, but Ryan Fitzpatrick, Corey Davis, Jonnu Smith, Hunter Henry and others have new teams. What are the Patriots doing? What is Jones' fantasy outlook? Adam Levitan and Evan Silva break it all down. Editor's Note: Our Best Ball Rankings are updated to reflect all the l…
 
Dan is a seasoned veteran of growth marketing and analytics space. He is also the CEO and Founder of McGaw.io, a marketing technology and marketing analytics agency. He previously served as the Head of Marketing at Kissmetrics and spent time as a mentor at 500 Startups. Dan is here to give insights into understanding Martech environment, building M…
 
Adam Levitan is joined by Jason Lisk and David Hess of TeamRankings to discuss optimal strategy for NCAA Tournament bracket pools. Much like in DFS tournaments or Best Ball, there's a lot more than just "picking the right players." Editor's Note: To get a discount on TeamRankings' NCAA Tournament win probability model, picks to advance, public pick…
 
Pat and Mike jump on the Ship Chasing YouTube Channel to dive into Mike's upcoming article series on Establish The Run covering stacking strategies in best ball leagues--including what positions to stack, how to prioritize which QBs you stack with and if it's possible to stack a team without the QB. They then live draft and underdog tournament team…
 
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