show episodes
 
Empowering aspiring entrepreneurs to build a purpose driven online business from scratch. Brand identity and self development tips, plus social selling strategies to empower the aspiring entrepreneur to Arise, Shine & Prosper Online. Equipping you with tools & knowledge to integrate and activate your God given power and purpose into your online business so you can shine bright and make a difference. Your host Rebecca Keselburg is a mentor, course creator, and veteran entrepreneur specializin ...
 
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show series
 
Recently, I had the opportunity to share about the real power of branding and what it actually does for your business...and your customers. We got raw, real, and vulnerable as I debunked lies and shared some "tough love" truths you may not have heard before now. This week's episode is a snippet of the fire from that mastermind. Enjoy! Connect with …
 
Could there be a hidden key to building trust...perhaps somewhere you may not have thought to look? And how can you put that key to work for you? That's what I discuss with this week's special guest, Sydney Sherman - who, by the way, unlocks this key for the most-followed real estate brand on the planet. Ready to unlock yours? Listen in. Connect wi…
 
So...What exactly is branding? What makes it so good? What makes bad branding? How do you know if your branding is working for you or against you? In this episode, we're sharing a special excerpt from our Secrets of Branding ebook! 🎉 Grab your copy here: www.bossmybrand.com/secrets Connect with The Brand Boss Studio: https://brandbossstudio.com/ Co…
 
Andrew Maue is a wildland fire logistics section chief, business owner, and corporate consultant. In this episode he shares powerful insights from the structure of emergency response management that can be leveraged to help protect your business from unnecessary crises and unexpected "fires." Connect with Andrew: https://www.facebook.com/andrew.mau…
 
Could there be a breech of boundaries in your business? Does your greatest business asset have what it needs to thrive...and grow? This week I am joined by one of my favorite experts on this topic, Michelle Curtis-Bailey. Michelle is an Activator, Communicator, and Connector and has been featured in Huffington Post, Washington Post, U.S. News & Wor…
 
As a business owner, have you ever wished that someone would just tell you what to do when you're faced with making a big decision...or one that feels big? Why does the weight of choice feel so heavy sometimes...and how can we move past that? In this episode I get raw, real, and vulnerable and share a few processing thoughts from my journey and wha…
 
Dr. Darlene A. Mayo is a neurosurgeon and a neuroscientist whose passion is to help you get breakthrough in your health and your business by using innovative tools in brain science, so you can achieve your potential and fulfill your destiny. Dr. Mayo earned her undergraduate degree from Duke University, completed medical school and neurosurgery res…
 
Over the past few episodes, we've been talking about this idea of "less but better" and marketing your business from a place of rest. This week we're taking those concepts and getting practical. Listen in as I share my top 3 Practical Tools for "Less is More" in Your Marketing... Referenced in this episode: StreamYard live broadcast platform: https…
 
Brand personality is the heart of your Brand Identity and the secret to attracting your perfect customer online. Listen in to develop a brand personality that is authentically you so you can have explosive growth in your business. Get Your Free Brand Identity Guide HereBy Rebecca Keselburg
 
"I will NEVER do that again." What was it that drove me to make that exasperated vow? And what have I learned since then that has me teaching about the topic I said "never" to...5 years later? Listen in as I spill ALL the tea and flip some tables in this episode's Marketing Confessions. Ready to Clear Out the Clutter in Your Marketing? Learn more h…
 
"When you know who you are, you can function from that place. And when you know who you are not, you can function from that place in freedom." In this episode, I get raw, real, and vulnerable sharing from the journey I'm on of learning this in my own life and business. Mentioned in this episode: A Better Way book by Ryan Haley The Heart Work book b…
 
Happiness is an inside job and many seek it but cannot find it because they are looking outside of themselves. The spirit of God brings you peace and joy in trials, BUT HAPPINESS IS UP TO YOU, and your ability to choose an abundant mindset. In this episode taken straight from my Authentically YOU course, you will learn how to: Identify & honor your…
 
"Change is hard, but you can't let change paralyze you." In this episode, I'm joined by Amy Shaw, COO of the Greater Binghamton Chamber of Commerce and Debby Evans, Project & Event Manager of the Greater Binghamton Chamber of Commerce. Listen in for an honest and practical conversation about navigating change and serving your audience, plus some st…
 
Could clutter be standing in the way of your next big business idea? Your dream client? Or even...you? Is it possible that something you've maybe tucked away out of sight could hold the key to truly enjoying your life and business the way you aspire to? In this episode we dig into these and more by unpacking some practical lessons I've been learnin…
 
Every woman needs to know this productivity hack about honoring the female hormone cycle with cyclical living. Learn some fascinating information about being a woman that no one ever told you that will change the way you live your life. Get the cyclical living & cycle syncing cheat sheet here.By Rebecca Keselburg, Morgan Hall (Morganitemagic)
 
In part 2 of this year's Holiday Encore series, we're diving into a conversation with one of my favorite people about one of our favorite Christmas movies. And there are some lessons about branding in it that may surprise you! Enjoy...and Merry Christmas! ✨ Connect with The Brand Boss Studio: https://brandbossstudio.com/ Peek behind the scenes: htt…
 
Listen in to learn why you are already qualified to build a profitable online business and become a mompreneur. Plus, 7 different categories of online businesses you can create as a SAHM. Create a virtual business lets you work from anywhere, on your terms, without feeling like you have to choose between your family and fulfilling your dreams. You …
 
There are many pieces to starting a virtual online business. Listen in as Rebecca breaks down building your virtual business step by step and shares the 7 vital things you can do to start creating a profitable online business and become a mompreneur. Get your FREE Branding Guide and start building your online business today https://rebeccakeselburg…
 
Is there more to business than “putting out fires” and checking off items on our never-ending to-do list? More to business than just keeping up with the latest trends, juggling sales, operations, and HR? Presenting: SUMMIT. This event may be unlike any business event you’ve ever attended before. In fact, we hope it is! SUMMIT is strategically desig…
 
Happy Birthday to The Brand Boss Show!! 🎉 It's been a wild ride and an incredible first year. To celebrate, I thought I'd bring you something a little different in this episode and share 6 key things I've learned about life, business, and podcasting this year. Listen in for What I've Learned in Year One! Previous episodes referenced in this episode…
 
If you play tennis, you may be familiar with the place on the racket that when you hit it provides the most power, accuracy, and impact for your shot. Similarly, when you don't hit it, it can be a rather jarring and ineffective experience. Did you know it can be the same for your business? What if there was a way to maximize your profitability and …
 
5 ways to alliviate stress and feel happier and more fulfilled. When life gets you down there are things you can do to lift yourself back up. Listen in to get ideas on how to let go of expectations, focus on gratitude, be more mindful, and take inventory of how you are living your life. Here is a FREE download to Have Stress Less, More Happiness. 5…
 
Is your brand making you money? Or losing it?? Would you like to learn the revenue-boosting secrets most business owners overlook? In this episode, I share a sneak peek of our NEW BOOK!! 🎉 In this book, I unveil the TOP 5 critical mistakes companies of all sizes make with their branding. These “Branding Blunders” are costing them hundreds, thousand…
 
In the past few episodes, we've been talking about dialing in your brand's GPS to communicate a consistent experience throughout your branding and marketing. But what are you being consistent with? And, how can you know that the decisions you're making are truly consistent and congruent with your unique brand? In this episode, we're digging into th…
 
Over the past few episodes, we've been having a conversation about how to successfully market your brand. How do you know if your branding and marketing is really on target? Listen in as we bring it home with What's Your Brand's "GPS?", Part 3! Previous episodes in this series: Episode 43: The Real Reason for Marketing? Episode 44: What's Your Bran…
 
How do you actually reach your customer? And what can a Lincoln Navigator in Phoenix teach us about marketing? Listen in for powerful insights and humor in Part 2 of What's Your Brand's "GPS?" Previous episodes in this series: Episode 43: The Real Reason for Marketing? Episode 44: Part 1, What's Your Brand's "GPS?" Connect with The Brand Boss Studi…
 
In Episode 43, we talked about marketing in a way you may never have thought about it before... and the real reason for marketing your business. This week we take it a step further and begin our 3-part series on how to market your business in the way that is going to connect best with your specific customer. How do you know if your marketing is rea…
 
You need to be bold to step into your blessed life. Entrepreneurship is rewarding but there are golden rules to follow if you want to have success. Such as, being willing to go first, that belief in yourself is key, and you can do hard things. Join Rebecca and her guest Cory Nobel as we discuss how to be bold.…
 
Marketing. It's something every business owner knows we need. Some love it and eagerly hop on every trend. Some get exhausted by it and end up feeling overwhelmed. And some, well, avoid it all together. But have you ever thought about...beyond the obvious...the reason to market your business? Listen in for some tough love truth and a conversation a…
 
This episode, #42, may not bring you the "answer to the meaning of life, the universe, and everything"... But I can answer a question I get asked often. So here's what I've learned on my entrepreneurial journey about what you DON'T need to start a business... and what you do! Build the exact action plan for your business in just 1 Day: www.bossyour…
 
Are Branding and Marketing the Same Thing? In this episode, I dig into that often overlooked important conversation. There's been so much bad information circulated on this topic, it makes me sad to see business owners left misinformed, overwhelmed and confused...and losing profits. I'm coming in kinda hot on this one as we bust through those lies …
 
"The creation of a thousand forests is in one acorn." - Ralph Waldo Emerson Sometimes as entrepreneurs, dreamers, and goal-getters, we can get so focused on where we're headed that it's easy to look past the "seed" that's in front of us right now. Listen in for a conversation about BIG dreams, apple trees, and the power of one seed to impact your b…
 
Discover the 3 elements to a powerful personal brand and explore the 7 pillars of your brand identity to build influence and grow your online business fast. Get your FREE Brand Guide here Get your Ideal Customer Worksheet here Check out why social profits lab is your answer to endless leads hereBy Rebecca Keselburg
 
Have you ever wondered if your brand is measuring up? How about your marketing? What about your business? If you've ever questioned any of these things, or maybe felt like you didn't measure up somehow... This episode is for you... Connect with The Brand Boss Studio: brandbossstudio.com Come on the journey behind-the-scenes: https://www.instagram.c…
 
Social media platforms are abundant with people who are looking for what you offer you just have to learn how to listen. Learn where and how to listen so you can find the people who are looking for what you have to offer. Read the blog for all of the tips shared here and more. https://inspiringyourshine.com/social-listening/…
 
By popular demand, we've decided to open up a few more seats for our Boss Your Brand Challenge! In this episode, Melissa and I share why we're hosting this challenge, an appetizer of the topics we'll cover, and who it's for. Are you ready to BOSS your brand to the next level in just 5 days? Don't miss this! Doors close midnight PST Tuesday, August …
 
Branding is something we so often think about externally, isn't it? "What impact is my branding making in the marketplace?" "What effect does my brand have on my customers?" Necessary and important conversations. And all things we love diving into here. But there's another, often overlooked, kind of branding...especially as business owners. What ab…
 
If you could do just this one thing and guarantee results for your brand, do you know what it would be? In this episode, a behind-the-scenes snippet from our Boss Your Brand challenge, we dig into that very conversation. Listen in for some funny stories and powerful truths about the MOST important thing you can do for your brand. Connect with The B…
 
Get ready, y'all... In this sneak peek snippet from Day 2 of our Boss Your Brand Challenge, I'm comin' in fiesty and hot - debunking myths and flippin' tables on some of the most common misconceptions in our industry. These lies are costing business owners thousands of dollars. Could one of these lies be sending your time and marketing dollars down…
 
Ah, movies... they make us laugh, they make us sigh...but what about when a movie is actually real life?! And...not exactly the dream-come-true kind. In homage to one of my favorite romcom's...and an epic branding fail I was recently on the customer side of... This week, I bring you, "How to Lose a Customer in 10 Days." Could your business be makin…
 
In this episode, I share a sneak peek snippet of some of the content from our first ever 5 Day Boss Your Brand challenge, including a deeply raw yet powerful story. Day 1: Identity - "More Than a Pretty Face." What sticky notes might you be wearing?... Connect with The Brand Boss Studio: https://brandbossstudio.com/ Follow along behind the scenes: …
 
In this hilarious and embarrassingly transparent episode, I take you behind the scenes of our first ever challenge! And the things we're learning...about learning. Are you a Boss Babe who is ready to BOSS your brand in just 5 days without spending an arm and a leg? Join us! www.bossyourbrandchallenge.com Connect with The Brand Boss Studio: https://…
 
SURPRISE! In this very special bonus episode, I am joined by a very special guest! Listen in for all the juicy details on something AMAZING we've been cooking up for you behind the scenes... Join the 5 Day Boss Your Brand Challenge: bossyourbrandchallenge.com Follow along behind the scenes: https://www.instagram.com/thebrandbossshow/ Connect with t…
 
Have you ever completed something and felt simultaneously happy, relieved, and exhausted? In this episode, I take you behind the scenes on what I've been up to this month that has me feeling exactly that way. There are no shortcuts in business, but there are accelerators. Here's how I accelerated our business by 10 years in just 30 days... Connect …
 
In a society where there's so much pressure to be "same as," what would it look like if we had the courage to authentically own our difference? And what would it look like for us, our businesses, and our communities...if we powerfully honored each other's differences too? In this most raw, real, and scarily no-holds-barred vulnerable episode yet, I…
 
Breakthrough the resistance to quit and overcome yourself to finish strong. Listen to learn tactics to help you finish what you started, Check in with yourself to stay motivated and accomplish big goals by downloading this FREE worksheet to help you stay motivated and get the win you desire.By Rebecca Keselburg, Cory Noble
 
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