show episodes
 
SEO Happy Hour is an enthusiastic marketing driven podcast targeted to marketers, and small business owners wanting to learn and keep up to date on search and digital marketing trends. Hosted by the co-founder of We Do Web Content Alex Valencia, and joined by the powerhouse team of search experts and content marketers we bring you the best and true testaments to digital marketing for law firms and small businesses. Who should Listen: Anyone looking to drive leads to their web presence throug ...
 
I'm Louie, the founder of the Income Prodigy blog, and also an online entrepreneur, internet marketer, SEO, growth hacker and blogger. I challenge myself to continuously learn every day by testing out and experimenting different online business models and ideas, digital marketing strategies, SEO tactics, blogging techniques, growth hacks and, even, success principles and personal development activities (be them emerging and recent or already proven, battle-tested ones) and publicly document ...
 
Growth Marketer Academy is a weekly podcast produced by Squirrel Digital Marketing, hosted by Ryan Eldridge and Andrea Eldridge. Ryan and Andrea share cutting-edge strategies for acquiring leads and sales for your business using growth hacking, digital marketing, and social media marketing. Growth Marketer Academy shows you how to put your product, service or message in front of your target audience and how to acquire customers online while building goodwill and brand loyalty. This podcast i ...
 
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show series
 
Learn from the three legal industry's SEO and content marketing experts as they have a candid discussion and give you some insider information that will help your law firm or medical practice rank higher in Google and Bing. Meet the experts: Alex Valencia | We Do Web Content: Co-founded We Do Web Content, an Inc. 5000 (2020) company in 2008. Member…
 
in the thick of the COVID-19 outbreak it is not just human lives at stake, but businesses as well. Many companies are overwhelmed with an abundance of state and federal mandates, as well as employee concerns that are changing the way we do business. 2020 started with owners and executives conducting business as usual. Managers were putting a pre-co…
 
In the thick of the pandemic it is not just human lives at steak, but businesses as well. Many companies are overwhelmed with an abundance of state and federal mandates, as well as employee concerns that are changing the way we do business. 2020 started with owners and executives conducting business as usual. Managers were putting a pre-coronavirus…
 
The legal pressure on the pharmaceutical companies involved in America's opioid crisis is ramping up! I'm joined today by attorney Doug Zanes of Zanes Law, an Arizona-based injury law firm that serves clients nationwide. Together, we'll discuss the ongoing legal cases against opioids manufacturers, including the implications of Purdue's bankruptcy …
 
The most important thing about choosing a domain is to avoid being forced to change it later on due to something you didn't pay attention to or some check you forgot to do. In this session of the OBFM podcast, I address the 6 most common mistakes people make when they set out to buy a domain name plus the steps you need to take and tests you need t…
 
One of the best ways to stop procrastination, maintain focus and boost your productivity is a very popular time-management method called "The Pomodoro Technique". In Episode 22 of the Online Business FM podcast, I talk about a powerful focus and productivity hack that you can start using immediately to stop procrastinating and finally get some work…
 
I'll be sharing 9 tips on choose the perfect domain name for SEO for whatever it is you're building online, be it an online presence, your online business, an affiliate niche site or an authority website. You can even use these tips for choosing your brand name, rather than just a domain or site name. Hopefully you will want to match your brand nam…
 
In this episode, I address a topic of such monumental importance that it literally sets apart those who are moving toward success from those who are traveling toward failure. A critical distinction that you have to be aware of prior to anything else, even before actually having a business idea that you'd like to pursue. If you're really aiming for …
 
WARNING: This challenge can result in permanent beneficial effects on you and your business! Have you ever felt like you're not doing enough to push your freelance gig or online business further? I wouldn't call it a solution, per se, but, in this episode I have a challenge that might help you for, at least, a period of time in actually getting stu…
 
OBFM #16: Finding your perfect niche can be tough. There's a lot to consider and you don't even know how to start. My niche-finding formula will ease that out for you and finally show you how to find a profitable niche in just three straightforward steps. You’ll learn: * 6 easy methods of brainstorming for niche ideas. * Which markets are the most …
 
New to affiliate marketing or SEO? Probably you've already wondered: What is a niche website? What is a niche? Those are the very common doubts that I'll be clearing out in this episode. I'll explain you why it’s so important for your website to have a very specific focus and teach you how to find a niche and how to build a successful niche site. A…
 
In Episode 14, I’ll be sharing everything about my public niche site project case study. From when I began building my own Amazon affiliate niche website to how long it took me to earn a full-time income from it, from what followed my seemingly quick success to my failures, from the lessons I learned and the strategies I tried to what I have planne…
 
For this super special episode, I invited 25 high achievers to answer a simple question why do people fail at goal setting? Understand the most common mistakes people make when setting new goals and trying to achieve them. You’ll Learn: * Why people fail at goal setting * Common mistakes people make * How to succeed at business / personal goal sett…
 
Episode 12 marks the comeback of the podcast after a long while without any new releases; sort of like having the show reloaded! Listen to what happened with myself and my business in the previous 365 days; my breakthrougs, struggles, setbacks and all the invaluable lessons I learned throughout the year. I’ll end the episode on a high, letting you …
 
With 2 billion active monthly users, your customers are most definitely on Facebook. But reaching them at the right time with the right message takes more than putting up an image and an offer. Facebook offers a unique opportunity to build brand awareness and engage with new and existing customers. Today we’re sharing the secret to building a Faceb…
 
With 2 billion active monthly users, your customers are most definitely on Facebook. But reaching them at the right time with the right message takes more than putting up an image and an offer. Facebook offers a unique opportunity to build brand awareness and engage with new and existing customers. Today we’re sharing the secret to building a Faceb…
 
Running your online business doesn't need to be super tough or frustrating. If you modify just a few things in how you approach problems and adopt a different mindset, your business can finally move toward success. In this episode, you’ll learn: * The biggest challenges all businesses face * The six aspects you need to consider changing in your app…
 
In this episode of SEO Happy Hour, I decided to interview my friend and #jiujitsu teacher, Sensei Yaniv. Sensei Yaniv is a father, brother, husband, business owner and proof of process bringing promise. We dive in the process of life, jiujitsu, business and marketing. Content Marketing and SEO with We Do Web Content Sensei Yaniv Website: http://www…
 
To gain the loyalty of TODAY’s discerning consumer, you have to build trust and humanize your brand. Growing a healthy online community gives you the opportunity to develop an emotional connection AND foster a collection of brand fans. But it’s more than simply posting content and waiting for followers to come. Love and loyalty don’t come for free.…
 
In this episode of SEO Hour, we talk about capturing new leads and building our lists using lead magnets and bait. How to bait the hook to suit the fish. Are you using targetted content to get users to leave their contact info with you? In this episode I dive into several baiting I use internally and for my clients to create and grow my list and ho…
 
If you’re running any business, but particularly an eCommerce site, and NOT using email marketing, you’re leaving easy money on the table. But it’s not all about sales and promotion blasts. To maintain your audience and NOT end up in the dreaded SPAM folder, you need to engage with a variety of helpful, relationship-building emails.…
 
One of the most effective lead generating platforms for driving eCommerce sales may surprise you. Email. I know what you’re thinking. Everyone says email is a dying medium. But when it comes to driving sales and engagement, nothing works better. Automation lets you use behavioral-linked triggers to send the right email to the right individual, righ…
 
Did you know you can 10 times your chances of creating a thriving online business by developing a few success / business mindsets that all highly successful people share? In this episode, I’ll review 18 of the top success mindsets you ought to have to reach your goals and fulfil your dreams. You'll Learn: * Set risky goals * Say "No" & "Thank You" …
 
When you sell a product or service, reviews can be a love-hate kind of thing. If you have a loyal and vocal customer base that’s gifted you with glowing reviews, they are GREAT. BUT, if you’re new (without reviews) or worse yet if you’ve had some unfortunate experiences with particularly vocal grumpy customers, reviews can be the bane of your digit…
 
In a sea of words and text, we are naturally drawn to images online. The old adage, a picture’s worth 1,000 words is definitely true in digital marketing...Provided those images are relevant, well presented and optimized for SEO. Today we have 8 Proven Image SEO Optimization Secrets to Boost your Page Rank.…
 
Keyword research is the foundation of successful SEO. You’ve got to have a clear understanding of the keywords your customers are likely to use to search for your product or service. Without it, you’ll waste time and resources creating assets that don’t line up with your customer’s searches. And you’ll likely end up with unqualified or irrelevant l…
 
When it comes to email marketing, your subject line will make - or break - your campaign. No matter how great your offer, if you can’t get your lead to open your email, you’re efforts are wasted. I hate wasted time. Or worse, you could get tagged as spam. Fear not! We have some tricks up our sleeve to ensure your emails get opened...and YOU stay ou…
 
Everything you need to know concerning the costs of starting an online business and the answer to the common question we usually ask: how much does it cost to start an online business? What You’ll Learn: * The huge fallacy people just starting out usually have * 3 factors that influence how much money you’ll need to spend * Quick tips on starting a…
 
The first image that comes to mind when you hear 'squeeze page' is probably not pretty. Flashing arrows, brightly colored text, and copy that attempts to trick visitors into giving up their email have been overused and are simply not effective. But what if I told you a squeeze page could yield conversions as high as 64%? In this episode, we'll show…
 
In its early days, Instagram was the darling of filter-obsessed adolescents. Since then, Instagram’s user base has swelled to over 600 million and the platform has become a robust visual-marketing tool that brands simply can’t afford to overlook. If used correctly, Instagram can help build your brand image and win you new customers. In this post, I…
 
Landing pages that convert are at the foundation of every business with a successful online presence. Yet, landing pages remain largely misunderstood and poorly utilized. There are countless tips and tricks articles focused on creating a landing page that converts, but most of them just rehash the same strategies over... and over again. In this epi…
 
We give a lot of tips and tricks for maximizing the performance of your marketing efforts, but you shouldn’t just take our word for it and rush into implementing all of our suggestions. That’s right. We’re talking A/B testing. Today we’ll reveal a step-by-step framework to test landing pages safely, identify your brand’s best practices, and achieve…
 
In this episode, I talk about creating and make money online selling information products and how to build online businesses around those kinds of products. It seems hard but it can be much less overwhelming than you'd think. I’ll address specific types of products and online business models that may offer you your desired financial freedom and fle…
 
When it comes to using content to generate leads in a business to business environment, it requires a very specific approach. Many think it's just like Field of Dreams. If you write it, they will come… I wish! It requires a magic blend of great writing, engaging, helpful content, and timely promotion we’re here to tell you how to craft this “magic”…
 
Social media marketing is all the rage these days. And for good reason. Everyone uses social media, and people are getting more comfortable following brands and engaging with businesses on the platform. But when it comes to using social media to generate B2B leads, the rules of the game change. Today we’ll reveal our secret to effectively targeting…
 
SEO. The holy grail of digital marketing, and why wouldn’t it be? Done right, you can reap leads for months – years even – without paying for traffic. Well, you DO pay for it. With the proverbial blood, sweat, and tears. Today we’ve got the episode you’ve been waiting for this whole darn series – our 6 Steps to Dominate the Search Engine Results Pa…
 
This episode is all about my 7 awesome tips you need to hear to get you closer to success when you decide to start building and selling your own informational products, including: * Why you should bet on multiple traffic sources * Why you should invest back into your business * Best time to start selling your own products online * Coming up with pr…
 
Everyone wants to start with SEO, but it takes a huge amount of time and resources to get started and off the ground. Instead of wasting months editing your website and preparing and promoting content around keywords you think will work, today we're going to give you the secret all successful digital marketers know: you have to start with pay-per-c…
 
We all know our competitors are dummys, right? Let's, for a moment, pretend they know more than you...I know, impossible, but stick with me a second. If you could pull back the curtain on everything your competitor is doing, like how much they are paying for their traffic, where it's coming from and the overall success of their campaigns wouldn't y…
 
Did you know that you can earn passive income from selling or displaying advertising on your blog, podcast, YouTube channel or social media page? That’s what I talk about in this episode, solely dedicated to Advertising. You'll learn: * Google AdSense: what it is, how it works, how much you can make, pros & cons * YouTube Partner Program: how to mo…
 
Email can be the most effective tool in your marketing arsenal, or it can be a massive black hole of time you’ll never get back. The proper email automation program can nurture leads into customers and return dividends for years to come. Today we’ll help you learn how to find the right email automation tool for your business that gets you the funct…
 
In this episode, Ryan and Andrea talk about using email in B2B lead generation. They cover what not to do and how to set up a winning campaign that won't make you come off like a spammer. The secret may surprise you.By Ryan Eldridge, Chief Strategist & Andrea Eldridge, Creative Director at Squirrel Digital Marketing
 
If you're planning to use SEO or Pay-Per-Click to attract customers to your offer or website, you'll need a Keyword Matrix. In this episode, Ryan and Andrea talk about why you need a Keyword Matrix and walk you through how to one.By Ryan Eldridge, Chief Strategist & Andrea Eldridge, Creative Director at Squirrel Digital Marketing
 
In this episode, Ryan and Andrea break down the first step to any successful marketing campaign, the audience analysis. Many marketers skip this step and instead employ intuition and gut feelings. This can lead to lost revenue, missed sales and a whole lot of headaches.By Ryan Eldridge, Chief Strategist & Andrea Eldridge, Creative Director at Squirrel Digital Marketing
 
In this episode, we meet Ryan & Andrea Eldridge from Squirrel Digital Marketing and they introduce us to a series of episodes that will show you the 5 Steps to becoming a Lead Generating Machine. Be sure to subscribe to our Podcast.By Ryan Eldridge, Chief Strategist & Andrea Eldridge, Creative Director at Squirrel Digital Marketing
 
In episode 5, we focus on the most popular type of online business that can generate passive income for you: Affiliate Marketing. This is a value-packed session you won't want to miss. You'll learn: * What is Affiliate Marketing and how does it work? * Who is Affiliate Marketing and how to do it the right way? * My Affiliate Marketing rules * How I…
 
This is the 1st of a 5-part series of episodes on the top passive-income online business models. I'll address the two approaches to creating different types of passive income businesses on the web. You'll learn: • Which are the two main approaches to earning a passive income online * Which are best for your stage of your entrepreneurial career * Ho…
 
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