show episodes
 
So you have a passion for fitness and the desire to start your own business. But launching a massively successful fitness business is extremely complex...the systems, operations, hiring, firing, coaching, sales, and marketing are critical to success. Where do you even start? This show will give you the answers. Here is Bedros Keuilian & Bryce Henson, your hosts of the Fitness Franchise Podcast, a show dedicated to helping fitness entrepreneurs launch and grow successful gyms!
 
The day to day of running and growing a business is no easy task, especially when the odds of success are not in your favor and pretty much stacked against you. Every day, join Michael Tasner, the king of Local Marketing, bestselling author of Marketing In the Moment and former Chief Marketing Officer of Guerrilla Marketing as he gives you one actionable marketing tip, tool or tactic to grow your local business. If you have a local business and want to be sure that not only your business sta ...
 
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show series
 
Join in with Bryce Henson as he interviews Fit Body Bootcamp’s very own Diana Keuilian. Learn about her business prowess and many exciting ventures in the fitness world. From starting out at LA Fitness to running an empire with her husband Bedros Keuilian she has achieved many heights as a creator, writer, and fitness guru. Find out where she pulls…
 
Join our passionate host Bryce Henson as he interviews High impact coach, author, international speaker, and host of “Sh*t that you don't learn in college” podcast Zander Fryer. Learn how sales and leadership is about influencing others and are all very much alike from a very well accomplished life and fitness coach. Listen in to hear how Zander le…
 
Join along with host Bryce Henson, as he sits down with Fit Body Boot Camp’s very own marketing expert Lauren Nign, as they dive into all things system management and marketing skills. Hear how Lauren started out as an athlete growing up and followed her passions and combined them into an amazing career in fitness marketing. Listen along for some p…
 
Building a well-rounded team takes time, patience, and possibly a few hiccups along the way. But it's worth the effort. In the end, it's the overall experience your coaches, managers, and instructors create that keeps your clients coming back. In today's Fitness Franchise Podcast, Bryce Henson speaks with Jake Stuart, facility leader and head coach…
 
Anthony Olander, the Founder of Fit Pro Tracker, began developing the software platform in 2016 to solve his wife’s pain points at their gym and stumbled upon a larger community lacking an all-in-one software solution to grow their business. Fast forward to today, Fit Pro Tracker is a leading gym management software system. In today’s Fitness Franc…
 
Technology has taken over the fitness industry. Whether it’s used to market your gym, hold your members accountable, or to take online payments from clients, it’s pretty much the standard for any health-conscious person looking to get fit. In today’s Fitness Franchise Podcast, Bryce Henson speaks with Mark Springer, co-founder of Avatar Nutrition, …
 
What does it mean to achieve peak performance? What physical and mental pain would you need to overcome to do so? There's a lot of conditioning the mind and changing perspective on how we view ourselves to develop this mindset. Changing your perspective and healing starts with awareness, dedication, and often finding the right person to guide you t…
 
What if you woke up tomorrow unafraid of failure? What if someone told you failure is the secret to success? Ask any successful individual, and they're likely to tell you their most significant accomplishments came from failing. Their success came from realizing that failure is not the end. It's simply the beginning of the next attempt. In today's …
 
Breaking into any industry is never easy, and the fitness industry is no exception. Before you begin your journey, you'll want to identify a market segment, what services you'll offer, and begin to define your target audience by characteristics such as demographics, interests, needs, and location. In today's Fitness Franchise Podcast, Bryce Henson …
 
In today's Fitness Franchise Podcast, Bryce Henson speaks with Fit Body client Savanna Graham. Savanna is a front-line worker who struggled with balancing her career and fitness until she joined Fit Body Boot Camp in 2018. Fast forward to 2021, and she is now a two-time New Year New You Challenge participant who recently took first place at her hom…
 
Within the walls of any successful fitness gym, it's the culture that sets the stage for success. As an owner, it's your responsibility to put the right people in place who carry out the values, mindset, behaviors, and beliefs that inspire clients to keep coming back. The bottom line is that culture will make or break your organization and be your …
 
As a business owner, it's your vision and leadership that drives the direction of the ship. However, it means nothing without the dedicated individuals working alongside you. It's ultimately the team that will help you achieve the end goal. If you're able to lead them, your business will rise, but if you fail to acknowledge that the buck stops with…
 
Becoming a successful entrepreneur and starting a business is hard. Growing your business into an empire is even more challenging. The dream of being an entrepreneur can quickly come tumbling down when you're facing a lack of funding, lack of knowledge, lack of resources, the lack of customers, a limiting belief, and a whole host of other barriers.…
 
Want to learn how to monetize your online presence using social media and other digital marketing strategies? On today's Fitness Franchise Podcast, Bryce Henson deep dives with Elisha Lee, an entrepreneur, public speaker, and expert marketer, to find out how she's built a booming online business leveraging the power of digital marketing. She is a C…
 
Leveraging the power of digital marketing is key to getting prospects through your doors. However, it’s what you do with those leads after they opt-in that will make or break you. In this episode of the Fitness Franchise Podcast, Bryce Henson and Stevie Favis highlight tips, tactics, and trends in digital marketing. Stevie specializes in online lea…
 
It's no surprise that Americans are on a slippery slope when it comes to health and wellness. In fact, 40% of Americans are obese. They often struggle to find time to eat good foods and exercise, which we all know is a prerequisite to living a long and healthy life. So, why do obesity rates continue to increase year over year if we all know the sol…
 
Every successful fitness entrepreneur knows that a positive mindset and belief in their abilities is key to achieving any goal. It's true whether the goal is to get stronger, lose weight, help more clients, make more money, or grow their brand. The more one focuses on positive thoughts and beliefs; the more one can achieve. In today's Fitness Franc…
 
Welcome back to the Fitness Franchise Podcast. In today's episode, Bryce Henson interviews Fit Body Boot Camp franchise owner and certified personal fitness trainer Tyler Savoy. Tyler has been a personal fitness trainer with 10+ years and over 15,000 hours of 1-on-1 personal training experience. Since 2013, Tyler has built a highly successful multi…
 
The Fitness Franchise Podcast is back with another fantastic interview. Today, Bryce Henson interviews Barrett Henson, a former college athlete who shares his experience owning a Fit Body Boot Camp franchise. His franchise location has consistently made the top 10 for both revenue and community impact. He also serves as a franchise business coach f…
 
In today's Fitness Franchise Podcast, Bryce Henson takes a deep dive into the highly successful career of Matt Wilber. Matt opened his first Fit Body Bootcamp franchise in 2013 with 100k in student loan debt, maxed-out credit cards, all while living in his grandmother's basement. He now owns 9 franchise locations with 60 full-time employees, grosse…
 
Are you looking to start a gym and considering a fitness franchise? When you first begin to research, it can be overwhelming. Most fitness entrepreneurs have no idea what questions to ask or how to find a franchisee with a proven success record. Buying into the right brand, products, service, and business model is no small commitment. No matter wha…
 
In today's Fitness Franchise Podcast, Bryce Henson interviews Bedros Keuilian, CEO of Fit Body Boot Camp, the world's fastest-growing fitness boot camp franchise. He's a serial entrepreneur, best-selling author, and known as the hidden genius that entrepreneurs and business experts turn to when they want to quickly scale their business, boost sales…
 
Welcome to the inaugural episode 000 of the Fitness Franchise Podcast. If you're a fitness entrepreneur who owns or has the desire to own a massively successful gym, then you've come to the right place. Each week Bryce Henson and co-host Bedros Keuilian, both from Fitness Body Bootcamp, share three decades of combined experience owning and coaching…
 
All business owners know that metrics are the foundation of any effective marketing campaign. Identifying the significant metrics that you should be tracking can make your marketing and strategic decisions a lot easier. Tune in to episode 227 to learn about the concept called “marketing math” and the important metrics for your child care center.…
 
There are a few marketing tips, secrets and tactics that you will hear me say often. The rule of repetition is one of those. Kids, for example, have this rule down. Think about all the times they have asked for something time and time again and you finally gave in. Marketing is no different, your message and your offer gets better with repetition. …
 
Content marketing is an important part of any business’ marketing strategy. While some businesses may not be too keen on writing blogs or content for their website, it is important to note that regular content to promote your brand offers conversions. In today’s episode, I will tell you how content marketing converts.…
 
Most often, you will ask “How much should I spend on advertising?” or “What is a good return on ad spend?” Tune in to today’s episode to help you answer these questions and some other questions you need to ask yourself before you can realistically estimate the advertising budget and returns to be successful.…
 
With the economy reopening at a pretty swift pace, now is a great time to start to generate more positive reviews about your business. On the flip side, there will also be customers who are very stressed out and may not leave you a favorable review. Tune into episode 207 for my formula to generate reviews at scale.…
 
The last few months have been really a challenge for so many small businesses—downgrades, sales decline, negative revenues, and worse, closures. COVID-19 is a great financial strain for most of us business owners. The biggest question now is, what will happen when this crisis is over? How are we going to recover? Are we still ever going to recover?…
 
Taking advantage of Facebook messenger apps and using one-on-one conversations through messenger bot services, such as ManyChat can be an effective way to introduce new products/services to your new customers. But, what really is messenger marketing and how does it work? Listen to today’s podcast to find out how this can effectively help level up y…
 
With millions of people downloading Tik Tok and uploading their videos everyday, it’s no surprise that this social media platform is gaining a lot of popularity—and for good reasons. Celebrities, influencers, even politicians use Tik Tok to get their messages across. As a local business owner, is this the right platform for you? Tune into episode 2…
 
Offshore outsourcing has seen a dramatic boost over the last few years. Majority of the businesses have transformed their business into hiring offshore and doing things remotely. While it can yield positive results, there are some downsides to it. In this episode, we will discuss the pros and cons of offshore outsourcing. Is it really a smart move …
 
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