show episodes
 
Megayacht News Radio introduces luxury-yacht enthusiasts to leaders in the industry, from the top shipyards to the premier design studios and more. As the official podcast of MegayachtNews.com, it enhances the website's focus on real stories of real interest. MegayachtNews.com is the first, and only, independent website devoted to helping American yacht owners and their representatives make better-informed decisions when it comes to commissioning and using their yachts.
 
World globetrotter, Helen Brahms, is your Luxury Travel Concierge. She specializes in creating unique once-in-a-lifetime travel memories and charity fundraising trips. On her show Have2Travel Helen brings you new and exciting adventures, destinations, and travel tips. Whether your travel dreams include exotic locations or time with your family, you can have it all. Helen loves to help people cross destinations off their travel bucket list before they take a dirt nap!
 
On 'This is 209' you will get to see behind-the-scenes account of how 209 Mare, a luxury men's beachwear fashion label, is built in the luxury capital of the world, Monaco. Follow the co-founders, Federico, and Gabriel Uribe on their journey as they redefine what men's luxury beachwear can and should be through their unique luxury beachwear collection. This is a podcast dedicated to showing you what it takes to build a start-up in the fashion industry, including all the ups and downs. Make s ...
 
Join your host CruiseCompete.com CEO Bob Levinstein as he interviews cruise travel experts about their cruise experiences. Learn about different cruise lines, cruise ship, ports and itineraries and get insider advice from about to have the smoothest, safest and most memorable cruise vacation for you and your family. Interested in being a guest on the show? Please see: https://www.cruisecompete.com/cruisecompete_cruise_podcast_guest_information.rtfTo contact host Bob Levinstein about appearin ...
 
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show series
 
Personal submarines have become more popular aboard megayachts--but they're also more than just toys. They open up a world of possibilities to owners, guests, and crew, letting them see life beneath the ocean's surface that otherwise they'd never discover, and in turn better appreciate this big blue marble we all call home. Patrick Lahey of Triton …
 
Christine “Bugsy” Drake is a superyacht stew who thousands of television fans are familiar with thanks to the Bravo series Below Deck Mediterranean. More importantly, Bugsy is a seasoned yachtie and a newly published book author. She wowed television viewers with her extraordinary creativity the way that she’s been wowing yacht owners and guests si…
 
Why should you measure yourself when running luxury marketing campaigns? Where did those luxury hotel direct bookings or superyacht charter leads come from? Did they lead to additional sales or word of mouth referrals? How big should your next campaign budget be? Let's answer some of these questions in this week's episode. Support the show (https:/…
 
Designing websites is hard. Designing a website that delivers a great experience to high-net-worth-individuals and promotes your services and products in a non-aggressive but sophisticated way is especially hard. If you want to have a checklist of important web design elements that you need to have on your luxury travel website tune in! Support the…
 
Geoff Moore, the managing director of West Nautical, accomplishes a lot with a small team in terms of superyacht management, sales, and charter. What's particularly notable, though, West Nautical is making a concerted effort to educate buyers, owners, and charterers. In fact, the staff regularly posts original articles on the company website, guidi…
 
In this episode we deep dive into digital luxury plans and why they are so essential for every luxury company in aviation, yachting, hospitality or travel. A lot of people skip points or leave out important elements when it comes to marketing plans and end up regretting it later. Listen to this episode if you want to make sure that you are ticking …
 
The Luxury Travel Marketer returns after a three month hiatus with new episodes! In this one we talk about paid advertising as the number one growth driver in any mature luxury travel company. Tune in if you want to learn why paid advertising is so important for long-term growth! Support the show (https://www.jadewolfmarketing.com/)…
 
Mark Pascoe and Dean Stoneman run the British superyacht tender builder Falcon Tenders. While Falcon is a new name in the sector, Mark and Dean are anything but new to the world of highly detailed, high-performing craft. In fact, they're pairing their collective experience to bring something new to the superyacht tender sector: a small, family-styl…
 
Amanda Armstrong and Neil Hornsby are two longtime charter brokers who actually consider themselves more like charter designers. The founders of Yomira, which translates to “your ocean” in Sanskrit, are not your customary charter professionals, and neither is their firm. Armstrong and Hornsby realized the longtime “yacht first” ideology in yacht ch…
 
Fort Lauderdale and Bermuda are each renown for their beautiful waters. While Fort Lauderdale additionally holds the title of Yachting Capital of The World, Bermuda has caught on with superyacht owners and guests in more recent year. The two destinations are pairing their nautical strengths for an unprecedented tourism campaign, called Go Where the…
 
The pandemic saw a marked increase in yacht buying and yacht chartering activities around the world. Similarly, it proved to yachting industry representatives that the way business has been done for years may not be the best path forward. In fact, Tom Mukamal, the CEO of IGY Marinas, is among those who believe re-imaging experiences is important. M…
 
For nearly 20 years, Bob Denison has been at the helm of Denison Yacht Sales, a.k.a. Denison Yachting. Since then, he has distinguished the firm by embracing video and other web-related best practices in ways others have not. In some ways, yachting was his destiny, considering his grandparents established the well-known Broward Marine in the late 1…
 
We attended ITB Berlin 2021 and give you the most relevant bits of information when it comes to travel trends, the state of the market, luxury demand, search marketing and the pros and cons of attending in general if you're active in luxury travel. Support the show (https://www.jadewolfmarketing.com/)…
 
Howard T. Scott is a proud yacht owner and a newly published author. He treasures abundant time aboard an 80-foot Burger, named Capricho, which he bought seven years ago and essentially lives aboard. As an author, Howard just published his first novel, Rascal on the Run, a legal thriller set in Athens, Georgia. In this episode of Megayacht News Rad…
 
Hearing is one of your most important senses. Nonetheless it is the one that is most often neglected by luxury marketers. Be it online or in the physical world. Tune into this episode if you want to take control of your audio marketing and start enchanting HNW-customers. Support the show (https://www.jadewolfmarketing.com/)…
 
For the past five decades, the non-profit AMIkids has empowered 135,000+ kids across the United States by helping steer them toward a positive future. Megayacht owners and yacht brokers regularly lend their support to the organization through the AMIkids Yacht Donation Program. While the donation provides you with an alternative to selling your yac…
 
Are you still using excel sheets, outlook and your phone to organize your customer data and sales activities? If yes, then you need to listen to this episode and upgrade your process so you can start closing bigger deals, faster and more efficient than ever before. Support the show (https://www.jadewolfmarketing.com/discovery/)…
 
Is affiliate marketing only about discounts and cheap products? Or is there a way luxury brands can use public and private networks, influencers and other contacts to successfully promote their high-ticket services and products in a low-cost but effective way? Tune in to find out. Support the show (https://www.jadewolfmarketing.com/discovery/)…
 
We have finally released our recap of INSPIRE 2020. Tune in to find out what is happening in the luxury hospitality world and what awaits us in 2021 according to the International Luxury Hotel Associations latest event. Support the show (https://www.jadewolfmarketing.com/discovery/)By Jadewolf Marketing
 
We're back for another episode. This time we want to shed some light on how you can position yourself as a trusted expert with your affluent clients, doesn't matter if you're working in aviation, hospitality, yachting or travel, this episode can help you elevate your personal brand to new levels. Support the show (https://www.jadewolfmarketing.com/…
 
As a request from one of our Patrons we're gonna look today at account based marketing for HNWI membership clubs in travel. How do you go about creating a curated list of VIPs, how do you market to them and what are some associated costs? Tune in to find out. Support the show (https://www.jadewolfmarketing.com/)…
 
Please join me and my guest, Bryan DelMonte, President of the Aviation Agency for a wide-ranging interview about the future of air travel as COVID-19 vaccines come on line, vaccine roll-outs, and stories from his Defense Department career.By Bob Levinstein
 
Being data-driven means a lot of different things for different people. In this episode we go deep and break down exactly what a data-driven mindset is and how you can apply it to your business, no matter what stage it is in. Support the show (https://www.jadewolfmarketing.com/discovery/)By Jadewolf Marketing
 
Our business has been selling luxury products and services for over 100 years, how dare you to question us? Do you believe in this philosophy or should it rather be, how can we serve you, how can we fulfill your travel or leisure fantasy? Find out in this episode why should make a clear distinction between the two approaches. Support the show (http…
 
Is your affluent prospect problem aware, brand aware or even product aware? Or has he or she just seen your logo somewhere on a billboard or in some luxury magazine? Learn how to raise brand awareness the right way in this week's episode! Support the show (https://www.jadewolfmarketing.com/)By Jadewolf Marketing
 
Agencies are an integral part of the marketing ecosystem. This applies especially to luxury travel. In this episode we give you a primer on how to find a good agency (apart from us of course) and how you can make sure to get the maximum ROI out of the relationship. Support the show (https://www.jadewolfmarketing.com/)…
 
In our recent monthly newsletter, our editor Diane M. Byrne shared her early experiences of sexism in the yachting industry. Furthermore, she shared how MegayachtNews.com has become a Supporting Organization of She of the Sea, a two-year-old initiative to promote diversity and inclusion across yachting. Clearly, both struck nerves, as more than 2,0…
 
Ever heard of neuromarketing? It governs how we react, based on our 5 senses and emotions, to advertising and branding. If you want to learn more about how the limbic system influences every purchase decision in luxury marketing, tune in now! Support the show (https://www.jadewolfmarketing.com/discovery/)…
 
In yachting, regulations come from a variety of sources. One of them is the International Maritime Organization (also known as the IMO), a specialized agency of the United Nations. The IMO has a particular focus on improving the safety and security of international shipping and preventing pollution from vessels of all kinds. To that latter point, t…
 
What excites affluent consumers about your brand? How do you develop luxury USPs, and how do you prioritize them? And finally, how can you distill that missing element that people call the "luxury dream"? In this episode we will answer all of these questions. Support the show (https://www.jadewolfmarketing.com/discovery/)…
 
Jaclyn Sienna India believes that luxury is personal. That's why for nearly two decades, she herself has been vetting some of the most extraordinary travel experiences around the world. As the founder of Sienna Charles, she combines her passions for travel and luxury with understanding the wants and needs of discerning individuals. Whether it's lux…
 
Have you ever heard of the 10 000 hour rule? Well you can become a great luxury marketer in less time than that but it will still take a lot of time, dedication, energy and effort nonetheless. Listen to this episode to find out what some of the resources are you can use on your journey to greatness. Support the show (https://www.jadewolfmarketing.c…
 
Are you a solo-travel agent? A travel agency? A yacht sales broker? A vacation rental team of five? An in-house hospitality team with over 50 specialists? No matter where you're at in your business, your marketing and technology efforts need to be adapted to the stage your company is in as well as to your goals. Tune into this extra-long episode on…
 
A wide-ranging interview with a legend in the small-ship cruise business, Captain Dan Blanchard, CEO and Owner of UnCruise Adventures. A can't-miss for active adventure lovers. Before founding UnCruise, Dan spent years traveling, including four years sailing the world with his family on a sail boat. His passions for cruising, and for the wild lands…
 
As the CEO of Sunseeker, Andrea Frabetti naturally is confident in his shipyard's abilities. Partnerships with two well-known superyacht shipyards, namely Pendennis and Icon Yachts, are resulting in new avenues of growth, too. In this episode of Megayacht News Radio, Frabetti updates us on the latest developments with projects like the 42M Ocean an…
 
What are you trying to express with your luxury brand? Power, status, freedom, beauty, harmony or something else? Are these emotions helping you sell or are you missing the beat? Tune in to find out how to use implicit codes in your luxury marketing. Support the show (https://www.jadewolfmarketing.com/discovery/)…
 
Robert van Tol, the founder of Water Revolution Foundation, has had an ambitious--and attainable--goal in mind since establishing the non-profit: driving and accelerating sustainability in the superyacht industry. In fact, as you may remember from a podcast we did with Robert last year, Water Revolution Foundation is proving to shipyards, designers…
 
Did you ever feel like an ad or website really speaks to you? Did you ever feel an instant connection to a brand, service or product and knew you had to buy it no matter what? If yes, then you have experienced emotional resonance. Tune in to learn more about how to use this neuromarketing concept in your luxury marketing. Support the show (https://…
 
Real yacht owners read stories to their grandchildren and love spending time with their multi-generational families onboard. This is why, according to Kiran Jay Haslam, you won't see mannequin-like models posing on sunpads or settees, ready for their closeup, in Princess Yachts' M Class video. In fact, the people you do see are actual customers.Sim…
 
We talk with André Baljeu, co-founder of the hospitality focused intelligence and networking platform TechTalk.Travel about tech adoption in the industry, current and future trends and how hoteliers need to embrace the future if they want to stay successful. Support the show (https://www.jadewolfmarketing.com/)…
 
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