show episodes
 
The Main Street Author Podcast is an interview-style podcast with host Mike Capuzzi and local, Main Street business owners who have successfully authored, published and leveraged a book in their business to differentiate themselves and attract more ideal customers.Each episode is focused on book-authoring and book-centric marketing tactics and strategies that work for traditional local business owners.
 
Start and grow a profitable solopreneur business while designing a life you love. Join Steve Coombes and top solopreneurs and business leaders from around the world for their best business tips, tools and strategies for growing your business. To grow your business even faster, join the Solopreneur Success Connections community or get coached directly by Steve Coombes. Learn more about both at solopreneurcoach.com.
 
The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted. We interview experts and other technical folks who have figured out how to hack the sales and marketing world the way they used to hack code. Don't believe the myth that only "natural" sales people can sell.
 
Teaching sales and marketing professionals, entrepreneurs, and business owners to build, leverage, and monetize their influence through digital marketing and social media. This podcast helps businesses and professionals maximize their sales and digital marketing ROI from social media on sites like Facebook, Instagram, LinkedIn, Twitter, Pinterest, YouTube as well as through Social Media Marketing, Influencer Marketing, Social Selling, Content Marketing, Email Marketing, and Search Engine Opt ...
 
In The Real Estate Crowdfunding Show, you will learn how you can syndicate your real estate projects online by hearing Adam Gower speak with the world's most accomplished experts in social media. You will gain access to tangible, actionable insights into best of class digital marketing methods so you can raise money online. Learn from the best of the best online marketing experts and explore this blue-ocean opportunity to syndicate your real estate projects. Leap ahead of your competition, a ...
 
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show series
 
Ep:56—An Interview with Attorneys Allison Russell & Dan O'Brien On this episode of the Main Street Author Podcast, I am having a conversation with two attorneys and authors, Allison Russell and Dan O'Brien. Dan and Allison are lawyers in Philadelphia and one of their areas of specialization is helping consumers who have been injured by household pr…
 
Whether you are a brand or a person, the ultimate sign that you have influence is when people are singing your praises when you are not in the room, whether online in social media or offline. What if you can bring all of your fans together in an environment so that they can talk about you while also getting direct access to you or your brand? This …
 
Doug Brown started working when he was a young kid, and quickly learned the value of leverage, talking to customers and prospects, and building valuable referral networks. This served him well over a career that included joining the army, turning down a job in nuclear medicine because selling music equipment to bands like Aerosmith paid better, to …
 
On this episode of the Main Street Author Podcast, I am having a conversation with my first-ever Whistleblower author, Chris Riedel. Chris has spent 40 years in the health care industry as an executive and entrepreneur, and for the past decade, he has concentrated his efforts on fraud fighting against medical labs that are defrauding American taxpa…
 
On this episode of the Main Street Author Podcast, I am having a conversation with funeral director & author, Scott Mueller. Scott is the second-generation owner of Mueller Memorial with two locations in Minnesota and he has been a licensed funeral director since 1980. He is the author of the book, What to Know Before You Go: An Insider's Answers t…
 
How does one go about building influence in a crowded market? I often go back to my own background in B2B sales and look at habits, partnerships, and focus. That's why it was so refreshing to be joined by a special guest who serves the market that I used to work on who has very similar advice. Today I am joined today with the co-founder of the simp…
 
New to Clubhouse? Trying to figure out how to get started and exactly what to do now that you have received that invite and joined the newest rage in social media? Continuing on from my introduction to Clubhouse on episode 196, this episode will provide you detailed hand-holding to help you navigate around the app and create a focused strategy that…
 
On this episode of the Main Street Author Podcast, I am having a conversation with leadership developer and results coach and author, Brian Lovegrove. Brian is an Amazon Best Selling Author and has created the 5 Keys of Success to guide people to develop the skills and strategies to truly become successful in every aspect of life. He helps his clie…
 
On this episode of the Main Street Author Podcast, I am having a conversation with podcasting expert and author, Tom Schwab. Tom is the CEO and Founder of Interview Valet and the author of the book, Podcast Guest Profits, which is one of the first books I bought a year ago when starting this podcast. As a Navy veteran who ran nuclear power plants, …
 
Have you ever wondered about how you can build influence by writing a book? Have you ever thought about writing a book but the process seems to be overwhelming and you simply don't have enough time in the day? This episode is for you! I am joined today by best-selling author of The 100-Page Book, Mike Capuzzi, a prolific author who also helps busin…
 
Have you heard of the latest rage in social media Clubhouse? Have you received an invite on your smartphone and unsure as to whether or not you should join? Are you on Clubhouse and still trying to figure out how to glean value from it? Let me share with you my own experiences with Clubhouse, describe its functionality in further details, and provi…
 
Direct marketing pro Mike Capuzzi says if you want to quickly build credibility with prospects and turn them into new customers, there may not be a more powerful way than by offering them a short, helpful book that solves real problems using your expertise. Mike has worked closely with the likes of Dan Kennedy and Bill Glazer. And he earned a perma…
 
On this episode of the Main Street Author Podcast, I am having a conversation with serial entrepreneur & author, Michael McLean. I met Michael over 10 years ago when we were both in Bill Glazer’s mastermind group and at that time, he was running a successful insurance agency in Perth Canada. Michael has since sold that business and today he runs se…
 
On this episode of the Main Street Author Podcast, I am changing things up a bit and I am going to be the guest on my own podcast. Recently, my latest book, The Magic of Free Books, was released and I thought listeners would find it helpful to hear who I wrote this book for and why I wrote it. The Magic of Free Books is unlike any other book market…
 
This week I am the one being interviewed, and by no other than real estate visionary and CEO of the leading real estate network BerkshireHathaway Home Services, Chris Stuart. I have had a chance to work together with Chris and his company, and I have found that the real estate industry is especially ripe for innovation regarding their marketing com…
 
What are my predictions for 2021? Instead of trying to predict the future, which I don't think anyone can do accurately, I'd like to offer you my advice as your virtual CMO. Focusing on those key areas that I am focusing on in writing my next book, here is where I would invest my marketing budget across Search, Email, and Social to help you reach y…
 
On this episode of the Main Street Author Podcast, I am having a conversation with real estate investor & author, Dr. Adam Gower. Adam is the author of three books and helps real estate sponsors build their investor lists and raise more equity without having to spend all their time networking. He has more than 30 years and $1.5 billion of transacti…
 
Amanda Russell, author of The Influencer Code and Professor of Influencer Marketing at the University of Texas, Austin, joins me for a special interview about building influence in today's digital world. Amanda has an amazing life story of competing at a global level and then starting over from scratch, but her trained skills combined with intuitio…
 
This is part 2 (see Ep. 191 for part 1) of an introduction to my recommended marketing technology tools and apps for 2021, including a detailed breakdown of what tools I use and recommend for search engine optimization (SEO), content creation, writer marketplaces and tools, blogger outreach tools, backlink monitoring tools, website analytics, email…
 
As we approach the end of the year, it's time to do an audit of our digital and social presence. One of the audits that I recommend you do on an annual basis is for all of the technology you use to support your marketing infrastructure to help you Maximize Your Social Influence. I intended this episode to be more comprehensive, but there are so man…
 
On this episode of the Main Street Author Podcast, I am having a conversation with entrepreneur and author, Michelle Pippin. Michelle is the undisputed authority on creating clients for your small business. Pippin is the proud founder of WomenWhoWOW.com, the most exclusive association of women business owners in the world. Now boasting members in a…
 
Is there something holding you or your brand back from digital success? Could it be that you might be a little on the shy side when it comes to a social network, or content medium, or just in general? If so, this is the episode for you! Fellow digital marketing expert is going to help you understand: How to move from shy introvert to showing up onl…
 
On this episode of the Main Street Author Podcast, I am having a conversation with serial entrepreneur and bestselling author, Tom Matzen. Tom has started some 87 businesses of his own, seven to seven figures and beyond. More importantly, his personal coaching clients have generated more than one hundred million in sales in dozens of industries. To…
 
Since publishing The Age of Influence, my thoughts on influencer marketing and social media marketing in general continue to evolve. As I prepare for the writing of my next book, I wanted to share with you my latest views on how you and your business can best leverage social media for marketing in 2021 and beyond: By looking at social media as a ma…
 
Watch the video recording of this show, See the highlight videos Gain access to online real estate syndication resources ACCESS THE SHOWNOTES PAGE BY CLICKING HERE.By Dr. Adam Gower & Jonah Berger, Associate Professor of Marketing at Wharton University of Pennsylvania
 
On this episode of the Main Street Author Podcast, I interview publisher & author, Susie Schaefer. Susie is the founder of Finish the Book Publishing, a book publisher that helps authors put out high-end quality books and market them successfully. She has a unique focus on "cause based" publishing, which she describes during our conversation. She i…
 
A lot of businesses don't realize that, like blogs, podcasts are not just a personal content medium but can also be used by businesses. To explain the various benefits of podcasting for businesses, I am joined by Robert Loewenthal, Founder and CEO of Whooshkaa, Australia's leading podcast hosting solution who have been successfully expanding global…
 
College interns are ready, willing and available to work for free – for solopreneurs! Learn how from Paul Lachelier, Founder and Director of the non-profit Learning Life, where he’s used more than 100 unpaid interns to save many thousands in labor costs. Listen and learn: – How interns aren’t just for government agencies or big corporations. Solopr…
 
We are told that, in order to yield more digital influence and be more successful in digital marketing, that we need to create more and more content, and the more content the better. But is that really the case? I will tackle this myth using my own real-life experience and instead help you transition off that hamster wheel of content to something t…
 
Watch the video recording of this show, See the highlight videos Gain access to online real estate syndication resources ACCESS THE SHOWNOTES PAGE BY CLICKING HERE.By Dr. Adam Gower & Dave Seymour, A&E’s “Flipping Boston” & Fund Mgr. at Freedom Venture Investments
 
Join me in this interview with "Content Queen" Mariah MacInnes as we go deep into the value that content has for your business. Among other things, Mariah provides a refreshing perspective on: the four pillars you can implement into your content strategy so you never run out of content ideas how to be more consistent with content creation without i…
 
On this episode of the Main Street Author Podcast, I interview business strategist and author, Patrick Dougher. Patrick helps service-based business owners obtain a steady flow of high paying clients using his proven system of Strength Based Marketing. In the past 15 years he has taught over 10,000 people the tools to help them create more success …
 
As we close out a year and enter a new one, it's time to holistically look at our digital and social media marketing strategy. If content is the currency of digital and social media, where should we be investing our content creation efforts going forward? Here's my advice, where I really juxtapose social media with all other content in terms of lon…
 
On this episode of the Main Street Author Podcast, I am having a conversation with storytelling expert, and author John Livesay. John is known as the Pitch Whisperer and he helps salespeople become magnetic storytellers with the ability to make irresistible offers to their ideal clients. He is the author of the bestselling book, Better Selling Thro…
 
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