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The Main Street Author Podcast is an interview-style podcast with host Mike Capuzzi and local, Main Street business owners who have successfully authored, published and leveraged a book in their business to differentiate themselves and attract more ideal customers.Each episode is focused on book-authoring and book-centric marketing tactics and strategies that work for traditional local business owners.
Start and grow a profitable solopreneur business while designing a life you love. Join Steve Coombes and top solopreneurs and business leaders from around the world for their best business tips, tools and strategies for growing your business. To grow your business even faster, join the Solopreneur Success Connections community or get coached directly by Steve Coombes. Learn more about both at solopreneurcoach.com.
The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted. We interview experts and other technical folks who have figured out how to hack the sales and marketing world the way they used to hack code. Don't believe the myth that only "natural" sales people can sell.
Teaching sales and marketing professionals, entrepreneurs, and business owners to build, leverage, and monetize their influence through digital marketing and social media. This podcast helps businesses and professionals maximize their sales and digital marketing ROI from social media on sites like Facebook, Instagram, LinkedIn, Twitter, Pinterest, YouTube as well as through Social Media Marketing, Influencer Marketing, Social Selling, Content Marketing, Email Marketing, and Search Engine Opt ...
In The Real Estate Crowdfunding Show, you will learn how you can syndicate your real estate projects online by hearing Adam Gower speak with the world's most accomplished experts in social media. You will gain access to tangible, actionable insights into best of class digital marketing methods so you can raise money online. Learn from the best of the best online marketing experts and explore this blue-ocean opportunity to syndicate your real estate projects. Leap ahead of your competition, a ...
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Solopreneur Success
1
SSP034 The Art of Storytelling with Dave Bricker
30:54
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Storytelling expert Dave Bricker says stories are the single most powerful form of human communication. Which means stories are important to your business whether you head a Fortune 500 company or are just starting your entrepreneurial journey.By Steve Coombes
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Main Street Author Podcast
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Ep:56—An Interview with Attorneys Allison Russell & Dan O'Brien
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Ep:56—An Interview with Attorneys Allison Russell & Dan O'Brien On this episode of the Main Street Author Podcast, I am having a conversation with two attorneys and authors, Allison Russell and Dan O'Brien. Dan and Allison are lawyers in Philadelphia and one of their areas of specialization is helping consumers who have been injured by household pr…
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Maximize Your Social Influence with Neal Schaffer
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200: How to Scale Influence through Community (and Why I am Launching One)
24:06
24:06
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Whether you are a brand or a person, the ultimate sign that you have influence is when people are singing your praises when you are not in the room, whether online in social media or offline. What if you can bring all of your fans together in an environment so that they can talk about you while also getting direct access to you or your brand? This …
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The Real Estate Crowdfunding Show - Syndication in the Digital Age
1
Julian Juenemann, Founder of Measure School
54:06
54:06
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Watch the video recording of this show, See the highlight videos Gain access to online real estate syndication resources ACCESS THE SHOWNOTES PAGE BY CLICKING HERE.By Dr. Adam Gower & Julian Juenemann, Founder of Measure School
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Sales for Nerds
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S4N 060 Doug Brown on sales mistakes
1:03:46
1:03:46
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Doug Brown started working when he was a young kid, and quickly learned the value of leverage, talking to customers and prospects, and building valuable referral networks. This served him well over a career that included joining the army, turning down a job in nuclear medicine because selling music equipment to bands like Aerosmith paid better, to …
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Main Street Author Podcast
1
Ep:55—An Interview with Whistleblower & Author, Chris Riedel
26:29
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On this episode of the Main Street Author Podcast, I am having a conversation with my first-ever Whistleblower author, Chris Riedel. Chris has spent 40 years in the health care industry as an executive and entrepreneur, and for the past decade, he has concentrated his efforts on fraud fighting against medical labs that are defrauding American taxpa…
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Main Street Author Podcast
1
Ep:54—An Interview with Funeral Director & Author, Scott Mueller
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On this episode of the Main Street Author Podcast, I am having a conversation with funeral director & author, Scott Mueller. Scott is the second-generation owner of Mueller Memorial with two locations in Minnesota and he has been a licensed funeral director since 1980. He is the author of the book, What to Know Before You Go: An Insider's Answers t…
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Maximize Your Social Influence with Neal Schaffer
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199: How To Grow Influence In a Red Ocean [Jeroen Corthout Interview]
44:25
44:25
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How does one go about building influence in a crowded market? I often go back to my own background in B2B sales and look at habits, partnerships, and focus. That's why it was so refreshing to be joined by a special guest who serves the market that I used to work on who has very similar advice. Today I am joined today with the co-founder of the simp…
New to Clubhouse? Trying to figure out how to get started and exactly what to do now that you have received that invite and joined the newest rage in social media? Continuing on from my introduction to Clubhouse on episode 196, this episode will provide you detailed hand-holding to help you navigate around the app and create a focused strategy that…
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Main Street Author Podcast
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Ep:53—An Interview with Results Coach & Author, Brian Lovegrove
32:47
32:47
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On this episode of the Main Street Author Podcast, I am having a conversation with leadership developer and results coach and author, Brian Lovegrove. Brian is an Amazon Best Selling Author and has created the 5 Keys of Success to guide people to develop the skills and strategies to truly become successful in every aspect of life. He helps his clie…
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Main Street Author Podcast
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Ep:52—An Interview with Podcasting Expert & Author, Tom Schwab
26:32
26:32
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On this episode of the Main Street Author Podcast, I am having a conversation with podcasting expert and author, Tom Schwab. Tom is the CEO and Founder of Interview Valet and the author of the book, Podcast Guest Profits, which is one of the first books I bought a year ago when starting this podcast. As a Navy veteran who ran nuclear power plants, …
Bob Burg, co-author of The Go-Giver, comes on Sales for Nerds to talk about how to do better by giving more, and the 5 laws from his book-- the laws of Value, Compensation, Influence, Authenticity, and Receptivity. Plus, Bob (rightly) takes me to task for not being precise with words, and we have a great conversation.…
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Maximize Your Social Influence with Neal Schaffer
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197: How to Increase Your Influence With a 100-Page Book [Mike Capuzzi Interview]
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Have you ever wondered about how you can build influence by writing a book? Have you ever thought about writing a book but the process seems to be overwhelming and you simply don't have enough time in the day? This episode is for you! I am joined today by best-selling author of The 100-Page Book, Mike Capuzzi, a prolific author who also helps busin…
Watch the video recording of this show, See the highlight videos Gain access to online real estate syndication resources ACCESS THE SHOWNOTES PAGE BY CLICKING HERE.By Dr. Adam Gower & Dr. Jeff Anzalone, CEO of DebtFreeDr.com
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Maximize Your Social Influence with Neal Schaffer
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196: My Initial Thoughts on Clubhouse, the Newest Social Media App
29:36
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Have you heard of the latest rage in social media Clubhouse? Have you received an invite on your smartphone and unsure as to whether or not you should join? Are you on Clubhouse and still trying to figure out how to glean value from it? Let me share with you my own experiences with Clubhouse, describe its functionality in further details, and provi…
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Solopreneur Success
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SSP033 The Art of Writing Short Helpful Books with Mike Capuzzi
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30:41
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Direct marketing pro Mike Capuzzi says if you want to quickly build credibility with prospects and turn them into new customers, there may not be a more powerful way than by offering them a short, helpful book that solves real problems using your expertise. Mike has worked closely with the likes of Dan Kennedy and Bill Glazer. And he earned a perma…
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Main Street Author Podcast
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Ep:51—An Interview with Entrepreneur & Author, Michael McLean
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On this episode of the Main Street Author Podcast, I am having a conversation with serial entrepreneur & author, Michael McLean. I met Michael over 10 years ago when we were both in Bill Glazer’s mastermind group and at that time, he was running a successful insurance agency in Perth Canada. Michael has since sold that business and today he runs se…
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The Real Estate Crowdfunding Show - Syndication in the Digital Age
1
Spencer Hilligoss, Co-Founder, Principal at Madison Investing
1:00:33
1:00:33
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Watch the video recording of this show, See the highlight videos Gain access to online real estate syndication resources ACCESS THE SHOWNOTES PAGE BY CLICKING HERE.By Dr. Adam Gower & Spencer Hilligoss, Co-Founder, Principal at Madison Investing
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Main Street Author Podcast
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Ep:50—An Interview with The Magic of Free Books Author, Mike Capuzzi
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On this episode of the Main Street Author Podcast, I am changing things up a bit and I am going to be the guest on my own podcast. Recently, my latest book, The Magic of Free Books, was released and I thought listeners would find it helpful to hear who I wrote this book for and why I wrote it. The Magic of Free Books is unlike any other book market…
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Maximize Your Social Influence with Neal Schaffer
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195: How to Maximize Your Real Estate Social Influence [Chris Stuart Interview]
51:39
51:39
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This week I am the one being interviewed, and by no other than real estate visionary and CEO of the leading real estate network BerkshireHathaway Home Services, Chris Stuart. I have had a chance to work together with Chris and his company, and I have found that the real estate industry is especially ripe for innovation regarding their marketing com…
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The Real Estate Crowdfunding Show - Syndication in the Digital Age
1
Bond Halbert, Owner of Bond Halbert Publishing
1:14:08
1:14:08
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Watch the video recording of this show, See the highlight videos Gain access to online real estate syndication resources ACCESS THE SHOWNOTES PAGE BY CLICKING HERE.By Dr. Adam Gower & Bond Halbert, Owner of Bond Halbert Publishing
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Maximize Your Social Influence with Neal Schaffer
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194: If I Was Your CMO: Where to Invest in Digital and Social Media Marketing in 2021
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What are my predictions for 2021? Instead of trying to predict the future, which I don't think anyone can do accurately, I'd like to offer you my advice as your virtual CMO. Focusing on those key areas that I am focusing on in writing my next book, here is where I would invest my marketing budget across Search, Email, and Social to help you reach y…
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Sales for Nerds
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S4N 058 Reuben Swartz on What I've Learned This Decade-- I mean year
20:19
20:19
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What have we learned from 2020? Too much and not enough. I have to bring politics into the podcast, I talk about the importance of talking (and listening) and share my simple advice for 2021.By Reuben Swartz
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The Real Estate Crowdfunding Show - Syndication in the Digital Age
1
Holiday Special! Real Estate Leaders Answer Three Vital Questions - Part Three
39:12
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Watch the video recording of this show, See the highlight videos Gain access to online real estate syndication resources ACCESS THE SHOWNOTES PAGE BY CLICKING HERE.By Dr. Adam Gower
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Main Street Author Podcast
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Ep:49—An Interview with Real Estate Investor & Author, Dr. Adam Gower
36:29
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On this episode of the Main Street Author Podcast, I am having a conversation with real estate investor & author, Dr. Adam Gower. Adam is the author of three books and helps real estate sponsors build their investor lists and raise more equity without having to spend all their time networking. He has more than 30 years and $1.5 billion of transacti…
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Maximize Your Social Influence with Neal Schaffer
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193: The Importance of Influencer Collaboration in Building Influence [Amanda Russell Interview]
48:35
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Amanda Russell, author of The Influencer Code and Professor of Influencer Marketing at the University of Texas, Austin, joins me for a special interview about building influence in today's digital world. Amanda has an amazing life story of competing at a global level and then starting over from scratch, but her trained skills combined with intuitio…
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The Real Estate Crowdfunding Show - Syndication in the Digital Age
1
Holiday Special! Real Estate Leaders Answer Three Vital Questions - Part Two
46:02
46:02
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46:02
Watch the video recording of this show, See the highlight videos Gain access to online real estate syndication resources ACCESS THE SHOWNOTES PAGE BY CLICKING HERE.By Dr. Adam Gower
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The Real Estate Crowdfunding Show - Syndication in the Digital Age
1
Holiday Special! Real Estate Leaders Answer Three Vital Questions - Part One
55:22
55:22
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55:22
Watch the video recording of this show, See the highlight videos Gain access to online real estate syndication resources ACCESS THE SHOWNOTES PAGE BY CLICKING HERE.By Dr. Adam Gower
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Maximize Your Social Influence with Neal Schaffer
1
192: My Marketing Technology Toolstack for 2021
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This is part 2 (see Ep. 191 for part 1) of an introduction to my recommended marketing technology tools and apps for 2021, including a detailed breakdown of what tools I use and recommend for search engine optimization (SEO), content creation, writer marketplaces and tools, blogger outreach tools, backlink monitoring tools, website analytics, email…
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The Real Estate Crowdfunding Show - Syndication in the Digital Age
1
Chris Mercer, Co-Founder of MeasurementMarketing.io
1:07:44
1:07:44
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Watch the video recording of this show, See the highlight videos Gain access to online real estate syndication resources ACCESS THE SHOWNOTES PAGE BY CLICKING HERE.By Dr. Adam Gower & Chris Mercer, Co-Founder of MeasurementMarketing.io
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Maximize Your Social Influence with Neal Schaffer
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191: The Technology and Tools You Need for Your Marketing Infrastructure (Part 1: WordPress Plugins)
27:14
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As we approach the end of the year, it's time to do an audit of our digital and social presence. One of the audits that I recommend you do on an annual basis is for all of the technology you use to support your marketing infrastructure to help you Maximize Your Social Influence. I intended this episode to be more comprehensive, but there are so man…
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Main Street Author Podcast
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Ep:48—An Interview with Entrepreneur & Author, Michelle Pippin
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On this episode of the Main Street Author Podcast, I am having a conversation with entrepreneur and author, Michelle Pippin. Michelle is the undisputed authority on creating clients for your small business. Pippin is the proud founder of WomenWhoWOW.com, the most exclusive association of women business owners in the world. Now boasting members in a…
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The Real Estate Crowdfunding Show - Syndication in the Digital Age
1
Josh Spector, Founder 'For the Interested' Newsletter
58:12
58:12
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Watch the video recording of this show, See the highlight videos Gain access to online real estate syndication resources ACCESS THE SHOWNOTES PAGE BY CLICKING HERE.By Dr. Adam Gower & Josh Spector, Founder 'For the Interested' Newsletter
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Maximize Your Social Influence with Neal Schaffer
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190: Can an Introvert Become an Online Influencer? [Bob Gentle Interview]
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Is there something holding you or your brand back from digital success? Could it be that you might be a little on the shy side when it comes to a social network, or content medium, or just in general? If so, this is the episode for you! Fellow digital marketing expert is going to help you understand: How to move from shy introvert to showing up onl…
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The Real Estate Crowdfunding Show - Syndication in the Digital Age
1
Mike Capuzzi, Founder of Bite Sized Books
51:57
51:57
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Watch the video recording of this show, See the highlight videos Gain access to online real estate syndication resources ACCESS THE SHOWNOTES PAGE BY CLICKING HERE.By Dr. Adam Gower & Mike Capuzzi, Founder of Bite Sized Books
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Main Street Author Podcast
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Ep:47—An Interview with Entrepreneur & Author, Tom Matzen
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On this episode of the Main Street Author Podcast, I am having a conversation with serial entrepreneur and bestselling author, Tom Matzen. Tom has started some 87 businesses of his own, seven to seven figures and beyond. More importantly, his personal coaching clients have generated more than one hundred million in sales in dozens of industries. To…
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Maximize Your Social Influence with Neal Schaffer
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189: You're Measuring Social Media ROI All Wrong
28:15
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Since publishing The Age of Influence, my thoughts on influencer marketing and social media marketing in general continue to evolve. As I prepare for the writing of my next book, I wanted to share with you my latest views on how you and your business can best leverage social media for marketing in 2021 and beyond: By looking at social media as a ma…
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The Real Estate Crowdfunding Show - Syndication in the Digital Age
1
Jonah Berger, Associate Professor of Marketing at Wharton University of Pennsylvania
31:15
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Watch the video recording of this show, See the highlight videos Gain access to online real estate syndication resources ACCESS THE SHOWNOTES PAGE BY CLICKING HERE.By Dr. Adam Gower & Jonah Berger, Associate Professor of Marketing at Wharton University of Pennsylvania
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Sales for Nerds
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S4N 057 Angelique Rewers on Selling to Corporate Clients (without proposals)
1:17:18
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Angelique Rewers has bought corporate services from consultants, sold them to corporate clients, and now teaches others how to do it right. Learn her story and how to avoid the common mistakes small firms and solo consultants make when selling to big companies.By Reuben Swartz
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Main Street Author Podcast
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Ep:46—An Interview with Publisher & Author, Susie Schaefer
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27:37
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On this episode of the Main Street Author Podcast, I interview publisher & author, Susie Schaefer. Susie is the founder of Finish the Book Publishing, a book publisher that helps authors put out high-end quality books and market them successfully. She has a unique focus on "cause based" publishing, which she describes during our conversation. She i…
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Maximize Your Social Influence with Neal Schaffer
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188: How to Use Podcasting to Expand Your Reach and Land New Customers [Robert Loewenthal Interview]
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A lot of businesses don't realize that, like blogs, podcasts are not just a personal content medium but can also be used by businesses. To explain the various benefits of podcasting for businesses, I am joined by Robert Loewenthal, Founder and CEO of Whooshkaa, Australia's leading podcast hosting solution who have been successfully expanding global…
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The Real Estate Crowdfunding Show - Syndication in the Digital Age
1
Andrew S. Kane OBE PhD, Chairman of Citizen FBC
58:46
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Watch the video recording of this show, See the highlight videos Gain access to online real estate syndication resources ACCESS THE SHOWNOTES PAGE BY CLICKING HERE.By Dr. Adam Gower & Andrew S. Kane OBE PhD, Chairman of Citizen FBC
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Solopreneur Success
1
SSP032 Interns for Solopreneurs with Paul Lachelier
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31:27
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College interns are ready, willing and available to work for free – for solopreneurs! Learn how from Paul Lachelier, Founder and Director of the non-profit Learning Life, where he’s used more than 100 unpaid interns to save many thousands in labor costs. Listen and learn: – How interns aren’t just for government agencies or big corporations. Solopr…
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Maximize Your Social Influence with Neal Schaffer
1
187: What If I Told You You Already Had Enough Content to be Successful?
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We are told that, in order to yield more digital influence and be more successful in digital marketing, that we need to create more and more content, and the more content the better. But is that really the case? I will tackle this myth using my own real-life experience and instead help you transition off that hamster wheel of content to something t…
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The Real Estate Crowdfunding Show - Syndication in the Digital Age
1
Dave Seymour, A&E’s “Flipping Boston” & Fund Mgr. at Freedom Venture Investments
52:42
52:42
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Watch the video recording of this show, See the highlight videos Gain access to online real estate syndication resources ACCESS THE SHOWNOTES PAGE BY CLICKING HERE.By Dr. Adam Gower & Dave Seymour, A&E’s “Flipping Boston” & Fund Mgr. at Freedom Venture Investments
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Maximize Your Social Influence with Neal Schaffer
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186: Content Marketing: Why It is Now a Business Strategy [Mariah MacInnes Interview]
40:59
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Join me in this interview with "Content Queen" Mariah MacInnes as we go deep into the value that content has for your business. Among other things, Mariah provides a refreshing perspective on: the four pillars you can implement into your content strategy so you never run out of content ideas how to be more consistent with content creation without i…
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Main Street Author Podcast
1
Ep:45—An Interview with Business Strategist and Author, Patrick Dougher
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On this episode of the Main Street Author Podcast, I interview business strategist and author, Patrick Dougher. Patrick helps service-based business owners obtain a steady flow of high paying clients using his proven system of Strength Based Marketing. In the past 15 years he has taught over 10,000 people the tools to help them create more success …
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The Real Estate Crowdfunding Show - Syndication in the Digital Age
1
Jessa Claeys, Managing Editor at BiggerPockets
1:07:41
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Watch the video recording of this show, See the highlight videos Gain access to online real estate syndication resources ACCESS THE SHOWNOTES PAGE BY CLICKING HERE.By Dr. Adam Gower & Jessa Claeys, Managing Editor at BiggerPockets
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Maximize Your Social Influence with Neal Schaffer
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185: Why You Need to Invest in Content Longevity and Discoverability Going Forward
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As we close out a year and enter a new one, it's time to holistically look at our digital and social media marketing strategy. If content is the currency of digital and social media, where should we be investing our content creation efforts going forward? Here's my advice, where I really juxtapose social media with all other content in terms of lon…
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Main Street Author Podcast
1
Ep:44—An Interview with Storytelling Expert and Author, John Livesay
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On this episode of the Main Street Author Podcast, I am having a conversation with storytelling expert, and author John Livesay. John is known as the Pitch Whisperer and he helps salespeople become magnetic storytellers with the ability to make irresistible offers to their ideal clients. He is the author of the bestselling book, Better Selling Thro…
