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Small Biz Live is a biz radio show hosted by Richard Heathcote, Voice Over Artist (voice and audio production), Luke Carthy, Mint Marketing (sales and marketing) and Neil Humphrey, Studio Maximus (design and branding). The shows contain marketing, design and branding, audio multimedia talk, and a good dose of general biz and tech chat. See us all online - http://www.richardheathcote.co.uk/smallbizlive
 
IAB UK works with our members to build a sustainable future for digital advertising. Through each episode of our Connected Podcast, find out how brands, agencies, ad tech companies, publishers and platforms are adapting as the UK emerges from lockdown. Hear their predictions, the things they've learnt and some personal stories from our members. Hosted by the IAB's Chief Marketing Officer, James Chandler.
 
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show series
 
Amid all the stories of recovery, growth and adapting, there's been one major global story that’s not been getting as much attention as usual this year - ad land's responsibility as an industry when it comes to the climate emergency. In this episode, James speaks to Mindshare's Rob McFaul and The Comms Lab's Jonathan Wise, co-founders of Purpose Di…
 
In this episode of the IAB UK podcast, James is talking all things eCommerce, an area of digital marketing that has seen huge growth throughout 2020 as public reliance on online shopping rockets. To help understand what's driving this, James speaks to Nestlé's Humaira Mahmood, eBusiness & Commercial Insight Lead and Axelle Fillaudeau, Senior eBusin…
 
Trust, transparency, crumbling cookies and increasing regulation. Buckle up as we get into the hard hitting topics with our Display and Data Steering Group. Tune in for an honest discussion about mistakes made by our industry and what is being done to build a sustainable ad-funded ecosystem with the consumer at its heart. Hear from Matt Bennathan f…
 
All digital video should be created for a sound-off environment, all mobile video should be vertical and the six second creative is the holy grail for digital advertisers … right? We’ve all heard these one-liners about digital video advertising, but how true are they for your brand? To find out, we’ve gathered some of the brightest minds in video a…
 
What are the benefits of mobile app vs mobile web advertising? What can you measure in-app? Is it all just gaming? And what on earth is an SDK? If you’ve ever found yourself pondering these questions, fear not. We’ve gathered experts from our Mobile In-App Steering Group to give us a key insight into how to use in-app advertising - from those in th…
 
Autonomous sensory meridian response, or ASMR as it's more commonly known, will send a shiver down your spine. This unique form of audio can cause a tingling sensation that typically begins on the scalp and moves down the back of the neck - and has been used by influencers and musicians for purposes of meditation, therapy or simply performance. In …
 
After a short break for a less-than-ordinary summer, James Chandler is back behind the mic for another season of discussion, insight and inspiration from across digital advertising. In this episode, James chats to Samsung Ads' Alex Hole about their new white paper 'Behind the Screens' which reveals that during the first half of 2020, streaming acco…
 
Following the Government’s announcement that it will be introducing a 9pm watershed on High Fat, Salt and Sugar online ads - and potentially an outright ban - we know that our members will have a lot of questions about what this means in practice and what the potential wider ramifications could be. In this special episode, James talks to the IAB's …
 
They say you should never meet your heroes, but in our latest episode, interviewer becomes interviewee as James speaks to Rachel Humphreys, co-host and producer of his favourite podcast, The Guardian's Today in Focus. It was, Rachel tells James, a Guardian staffer who invented the word "podcast" and The Guardian has long been committed to using aud…
 
With holidays during lockdown out of the question, there are few industries that have been hit by COVID-19 as hard as the travel industry. In this episode, the IAB's James Chandler talks to Tripadvisor's Associate Director of Research and Insights, Shibani Walia. They discuss Tripadvisor's COVID-19 recovery white paper, new travel patterns already …
 
After many years working with media companies, Sarah Christie, a coach and hypnotherapist, bought Crockwell Farm in Cornwall where she set up a retreat to help people escape life and manage work-related stress. In this episode of the IAB Connected Podcast, Sarah joins James from here retreat (her description of which will whisk you away to rolling …
 
"Are our eyes really worth ten times more than our ears?" asked Daniel Ek, Spotify's Founder in relation to the comparable ad spend between video and audio. In this episode, Spotify's VP EMEA and Multi-Market Sales, Marco Bertozzi, discusses the trajectory of online audio, Spotify's work in podcasts and - in case you missed it - his lockdown garden…
 
Rocket are a youth and children's marketing business who help brands understand young people. Their lockdown diaries with children aged 5-11 reveal how kids have reacted to being stuck at home and in this episode James Chandler speaks to James Erskine and Sophie Thirlwell about some of the children's brands that have made a big impression - from Se…
 
IAB UK has been working with Callaly since they were named one of the 50 Leading DTC brands in the UK as part of our study Born Online in 2019. With a brand described as "chic" by Vogue, they are making waves in femcare and revolutionising how women buy period products. In this episode, Callaly's CMO Kate Huang discusses crowdfunding, B-Corps, infl…
 
After a short break for our Stay Engaged daily offstage sessions, IAB UK's James Chandler is back in the busiest seat in digital advertising. We kick off this new series chatting to Ed Couchman, UK General Manager of Snap Inc. Ed and James discuss the small touches that make a big difference to staff and clients, the many shapes of recovery (upside…
 
Relive the most talked about session in Engage history - 2017’s ‘Future of News’ presentation. In this final Stay Engaged Offstage Session, hear behind the scenes detail about Ken Fawes’ inception, preparations in the weeks leading up and how it all came together on the day. IAB UK's James Chandler is joined by award-winning journalist David Walsh,…
 
In today's Offstage Session, Jonny Protheroe and Justine L’Estrange of Google UK reflect on their extensive Google Trends analyses spanning April and May 2020 - interpreting what the nation has been searching for during the lockdown while inviting listeners to draw their own conclusions. They retrace something of an emotional memory rollercoaster o…
 
What will advertising look like in 2030? Will it even exist? In this Daily Offstage Session hear the results from Essence’s global study on what the next decade of advertising will look like. Key themes include increasing use of biometrics, technology’s impact on consumer behaviour and the deepening relationship between brands and consumers. See ac…
 
Our relationship with social media has changed in the face of the crisis. Before the pandemic, experts raised concerns over the mental health of social media users, yet usage is up 40% and influencers are reporting exponential growth. As we connect more with our communities offline, perhaps the pandemic will encourage a kinder community online? The…
 
When it comes to having a tangible impact on society, many brands place too much emphasis on talk rather than action. In this daily offstage session, Samantha Williams, Facebook’s Global Category Director for Food, looks at household brands that have defined, built and communicated purpose to drive real-world change via Facebook platforms. See acas…
 
Agitation and transformation are the lifeblood of our advertising. But what does it take to be a successful troublemaker? How do you become a fire-starter without starting actual fires? How do you build a career on being contrary, and lead your team to challenge consensus? Join Tor Thompson, EMEA Regional Director for Microsoft Advertising's Busine…
 
Creating and interpreting sound has given humans a distinct evolutionary advantage. Our ability to subconsciously filter information and prioritise attention was refined well before the ‘battle for attention’ we all experience in the modern digital world. In this experiential session, Sam Crowther, Executive Creative Director at A Million Ads, expl…
 
With a Ph.D. in machine learning, what better person to guide Stay Engaged listeners through a cookie-less future than Quantcast’s Dr Peter Day? In this offstage session, he discusses the benefits of a new, more attractive advertising landscape and shares everything you need to be prepared for what comes next. See acast.com/privacy for privacy and …
 
The intimacy of podcasting creates engaged and loyal audiences, with listeners looking to their favourite podcasts to help them through tough times. In this session, Acast reflects on connections made, and to be made, through podcasting; featuring Emily Dean from ‘Walking the Dog’, James Barr and Dan Hudson of ‘A Gay And A NonGay’, and Caroline For…
 
With hundreds of millions of Amazon Alexa smart speakers in homes worldwide and Google Assistant available on more than a billion devices, an assistant powered future is much closer than people think. This session, with Rabbit & Pork's John Campbell and Steff Preyer, analyses a day in the near future, envisioning how consumers will use virtual assi…
 
What will the impact of this global pandemic be on the digital ad market? And how will it rebound? Join IAB Europe’s Chief Economist Daniel Knapp for expert insight into the relationship between economic trends and advertising growth, what we can learn from previous recessions, and what’s different this time. See acast.com/privacy for privacy and o…
 
In trying times, ‘good business’ matters more than ever and actions speak far louder than words. In this session, Good-Loop's Founder and CEO, Amy Williams, shares how they are helping brands continue advertising with purpose, while also literally funding the front-line through immediate donations to vital causes. See acast.com/privacy for privacy …
 
Join Red Apple Creative as Kathleen Moroney, Sam Dillon and Ben Bell take you by the ear with a complete guide to understanding music and sonic identity for brands. This offstage audio session - part of IAB UK's Stay Engaged - covers the language of sound, briefing in a request for audio branding, how to work with composers and why audio branding n…
 
Outdated legislation prevents sexually active gay or bisexual men from donating blood, even if it’s perfectly safe to use. In this episode, LADbible Group’s Nick Hodgkins and Freedom to Donate Founder Ethan Spibey discuss their award-nominated ‘Blood Without Bias’ campaign, which saw the social publisher use its mass reach to raise awareness of thi…
 
Nature is in real trouble and WWF is on the front line in the struggle to rebalance the relationship between nature and people. To the world’s leading environment charity, social media is the quickest way to mobilise billions of people. In this daily offstage session, find out how WWF and their agency Tug are using social stories to help save the w…
 
Having captivated Engage-goers with his provocative take on advertising for the post digital age back in 2018, Publicis Groupe’s enfant terrible Tom Goodwin returns to answer 50 of the IAB’s most pressing questions. No rehearsal, no advance peek and recorded entirely in a single take in a grilling by IAB UK CMO James Chandler. See acast.com/privacy…
 
In this last episode of the IAB UK Connected Podcast series for a few weeks, James catches up with Bloom & Wild's Brand and Comms Director, Charlotte Langley. She shares a simple but super effective way of being sensitive to customers, rescuing tulips and using Slack to try and recreate a little slice of office life. For more information about how …
 
Sam Field, Head of Creative Technology, EMEA at RYOT, the creative arm of Verizon Media is James' guest on this episode of the IAB UK Connected podcast. They chat emerging tech, what lockdown has meant for the future of digital events and Sam explains what 5G is enabling in the real world. For more information about how we are supporting our member…
 
On the day the government are expected to lay out a plan for easing lockdown, IAB UK CMO James Chandler talks to the CEO of tails.com, James Davidson, to hear how this DTC dog food company has been impacted by COVID-19. Tails.com are also offering IAB UK Podcast listeners a free month's trial with code 'IAB' at checkout. For more information about …
 
In contrast to much social media where people look back on what they've done, Pinterest is a place people go to plan, Louise Richardson, Pinterest's Director of Marketing, tells the IAB's James Chandler. Hear from Louise about why having something to plan for is so important right now, some of her favourite Pinterest boards, and the crucial role St…
 
In the latest episode of the IAB UK Connected podcast, James chats to Jon Longhurst of LongTerm Digital about the latest findings from its most recent quarterly industry report for media owners, publishers and platforms based on insight from agencies. For more information about how we are supporting our members at this time, as well as resources an…
 
All types of media have had their worlds shifted by COVID-19 and influencers are no exception. IAB UK's CMO James Chandler chats to TRIBE's UK General Manager about how influencers are finding new ways to work with brands and - like everyone - having to get creative with the tools available to them. For more information about how we are supporting …
 
One of IAB UK's newest members, Camilla Harrisson, CEO of Anomaly London, joins James for the latest episode of the IAB UK Connected Podcast. As well as helping their clients pivot and create meaningful campaigns for the current time, Camilla talks about company culture and Anomaly's own project 'Vir-us", an open-source campaign encouraging people …
 
In this second episode on trends during COVID-19 - check out our full Consumer Insight trends work here - James talks to Dentsu Aegis Network's Luke Aldridge. Luke has set out to make programmatic in gaming natural and accessible for advertisers, and in this episode he talks about how gaming is allowing people to socially connect during lockdown an…
 
In episode 14 of the IAB UK Connected podcast, James chats to Tom Pepper from LinkedIn about how the platform is supporting NHS and key workers, ways in which brands are using LinkedIn to share their lockdown best practices and life as a PE teacher. For more information about how we are supporting our members at this time, as well as resources and …
 
A bumper episode with an industry legend: IAB UK's CMO James Chandler speaks to Godfather of Effectiveness Peter Field, co-author of advertising bible 'The Long and The Short Of It'. Listen as James and Peter discuss highlights from his latest paper 'Long, Short or Dark: a guide to advertising best practice in recessions', how the current crisis sh…
 
James is joined by another Direct to Consumer (DTC) brand on the latest episode of the IAB UK Connected Podcast. Steph Douglas is the founder of Don't Buy Her Flowers a 'thoughtful gifting company'. She shares how lockdown has affected her business and how a small initiative to show love for key workers had a huge impact. Find out more about Steph …
 
In our latest episode, and marking the first in a weekly series exploring consumer trends, James speaks to Flora Williams, Business Director at OMD and all-round audio expert. They discuss the impact that lockdown is having on podcast listening and how the role of audio is changing at a time when people are working from home. For more information a…
 
With a vast range of clients - from small brands to global household names - data, insights and consulting company Kantar are well positioned to not only understand the COVID-19 crisis' impact, but also to help brands survive it. In this episode, James talks to Kantar's Jane Bloomfield about the seven point checklist they have developed for how bra…
 
Coronavirus is impacting the way we live, work, shop and - of course - eat. One of the brands offering a crucial service throughout this is Gousto, the direct to consumer recipe box company. In this episode of the IAB UK Connected podcast, James speaks to Gousto's CMO Tom Wallis about the impact of COVID-19 on their supply chain, how its impacting …
 
Facebook's Nick Pestell is the latest IAB member to chat to James on the IAB UK Connected podcast. After the COVID-19 outbreak hit companies hard, Facebook were quick to announce their support for small businesses. In this episode, Nick explains how Facebook's mission of giving people the power to build community and bringing the world closer toget…
 
As we slide into week four of national social distancing, great original content created and curated by companies like LADbible Group feel like they might be what see us through all this. In our latest episode, James catches up with LADbible Group's Head of Agency Sales, Jack Cowin, to chat myth-busting, live streams and how - at times like this es…
 
With latest figures suggesting that the newspaper industry stands to lose £50 million due to keyword blocking during the Coronavirus outbreak, content verification is back in the spotlight. In this episode, James Chandler talks to BBC Global News' Programmatic Trading Manager for EMEA, Emily Roberts, about how the BBC's commercial arm are tackling …
 
The latest guest to join James live from social distancing at home is Google's UK Director of Agencies Matt Bush. Whether via Joe Wicks' PE lessons on YouTube, a new reliance by teachers on Google Classroom, or a nation suddenly turning to Google Hangouts, there's a lot going on at remote Google HQ. As well as sharing some of his own working from h…
 
With the world united in isolation and facing an unprecedented period of social distancing, the mental health issues inherent in that speak for themselves. James Routledge co-founded Sanctus to make it easy for employees to talk to a professional about their mental health. At a time when it's critical we keep talking about how we're feeling, James …
 
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