show episodes
 
Cohere will go beyond discussions of online community, social networks and social media and look at the bigger picture - perhaps the biggest picture: the complex, digitally augmented global community we now all belong to, whether we like it or not! The Big Idea: Complex human networks have sprung up globally, driven in large part by exponential technologies such as AI, automation, and space-based internet. Imagine what will happen when three billion more people come online in the next five y ...
 
The Reliants Project is a podcast about how networks shape your wellbeing, relationships and community. Through conversations with the leading thinkers in the field of network science the show will help you actively cultivate your network, whether your goal is to build your relationships more deliberately, make better introductions, or activate networks to make an impact in the world.
 
The Modern Marketing Engine podcast hosted by Bernie Borges is the podcast for the modern marketer who wants to hear from their peers in the trenches and the occasional analyst or rock-star-influencer sharing strategies and tactics about what’s working in modern marketing. Show notes are available at http://bit.ly/MME-show
 
Empowering aspiring entrepreneurs to build a purpose driven online business from scratch. Brand identity and self development tips, plus social selling strategies to empower the aspiring entrepreneur to Arise, Shine & Prosper Online. Equipping you with tools & knowledge to integrate and activate your God given power and purpose into your online business so you can shine bright and make a difference. Your host Rebecca Keselburg is a mentor, course creator, and veteran entrepreneur specializin ...
 
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show series
 
On this episode of the Cohere podcast, technologist and co-founder of OpenEXO Kent Langley joins Bill to discuss the current realities of crypto. Kent and Bill cover a range of topics, from the origin of blockchain, to how blockchains actually work, and current misconceptions about crypto. They then delve into questions about the relationship betwe…
 
This week Lauren and I take a side trip from our Season 3 theme of Metaverse to talk about the cyclical (at least to date) nature of online community investment. In this unfiltered episode, we share how this cycle has helped shape our careers and explore questions that seem to come up in every cycle: With each subsequent era, why do we have to rele…
 
In this episode of the Cohere podcast, Bill Johnston and Dr. Lauren Vargas discuss the early promise (and obvious issues) with DAOs (Distributed Autonomous Organizations). Bill and Lauren have an in-depth discussion to try and separate the value and future utility of the DAO model vs. the current hype. DAOs have been described as "digital flash mob…
 
Do organizations have the digital competence and skills to distinguish between a short-term trend (that might turn out to be a scam) and a long-term iteration of its digital activities? In this episode, we discuss why NFTs are a phenomenon, and the information and questions community builders may want to consider, including: NFTs are all the rage -…
 
How To Increase Engagement Using Story Telling That Builds Influence, Connection And Loyalty. Learn what kind of stories to tell and how to use the story brand framework to use story in marketing to magnetize your ideal client. Free Brand Guide @Inspiringyourshine.comBy Rebecca Keselburg
 
As brands are looking to make changes to be inclusive let us not leave behind the blind community. Meet Jurgen Donaldson (the blind creator) who has an incredible story of overcoming the challenges of quite sudden blindness and is making a huge impact in the accessibility world. Jurgen will steal your heart and make you laugh. Follow him @the_blind…
 
The current Metaverse is a mirage. The pursuit of the Metaverse vision could lead us to a better Internet. On the first episode of Season 3 of the Cohere podcast, we (Bill Johnston and Dr. Lauren Vargas) frame of this season’s topic: the Metaverse. As they did with “community”, Facebook’s announcement of the company’s move to focus on the Metaverse…
 
Season 3 of the Cohere podcast is just around the corner. In Season 2, Dr. Lauren Vargas and Bill Johnston explored the role networks play in our lives - from the obvious to the subtle. In Season 3, Lauren and Bill focus on the topic dominating the discussion of our collective digital future: the Metaverse. The discussion will go beyond the hyperbo…
 
If creating content feels hard and your social media following isn't growing, you will want to learn this secret formula to make creating engaging content EASY, using the Brand Pillar Method for consistent growth and profits. Get your FREE Brand Guide Here to create a standout brand that opens the door to influence, impact and income.…
 
On this episode of the Cohere podcast, Lauren and Bill talk to Dr. Sharon Varney, author of the new book "Leadership in Complexity and Change", and leading researcher and practitioner in the field of Complexity Science. In the early 2000s, Drd Varney came across complexity theory. "That’s how the world really works", she thought! And so began her j…
 
Kaliya Young is many things: an advocate for open Internet identity standards, a leader in the identity space - including hosting the Internet Identity Workshop, a published author, and a skilled Open Space facilitator. On this episode of the Cohere podcast, Kaliya joins Bill to discuss the history of online identity, what events led us to the cons…
 
Your customer is the most vital element to your brand so it's important to know how to attract them, exactly who they are, and where to find them online. Plus, how to determine your perfect partner which is a customer who is ready to buy. Click here for the link to the ideal customer guide.By Rebecca Keselburg
 
In this episode of the Cohere podcast, Bill Johnston and Dr. Lauren Vargas welcome Nancy White back to the show. Nancy is a true polymath, involved in shaping the early online community and collaboration movement and also deeply versed in group facilitation. Nancy is the Founder of Full Circle Associates and has a long history of working with globa…
 
In this episode of the Cohere podcast, Bill Johnston and Dr. Lauren Vargas discuss the future of communities with digital transformation and disruptive leadership expert Charlene Li. We speak with Charlene about her new book “The Disruption Mindset”, the evolving role of social technologies, and the pitfalls and opportunities of leading during peri…
 
On this episode of the Cohere Podcast, Bill and Lauren review highlights from Season 2 guests, look back on formative roles in their respective careers and dig into the topic of transformational communities. From Bill: The plan for this season of the Cohere podcast is for Lauren and me to use the podcast as a means to learn and make meaning in publ…
 
In this episode of the Cohere podcast, Bill and Lauren speak with returning guest Jim Cashel about the progress of the "Great Connecting" - the global rollout of broadband Internet - during the COVID19 pandemic. The conversation covers a wide range of topics, including the role of the Internet during COVID lockdowns, having our realities largely me…
 
On this episode of the Cohere podcast, Lauren and Bill welcome author and community strategist Carrie Melissa Jones. Carrie has been managing online communities since the early 2000s. Over the course of her career, she has trained, advised, and coached leaders of thousands of online communities. Carrie is the coauthor of Building Brand Communities.…
 
On this episode of the Cohere podcast, Bill Johnston and Dr. Lauren Vargas are joined by pioneering community strategist and manager Gail Ann Williams. Gail watched the dawn of online communities through her participation and eventual leadership position at the WELL - one of the first successful large-scale online communities. Prior to any research…
 
Social audio has become very popular recently with the advent of Clubhouse. According to Edison Research 15% of social media users 18+ say they have used Clubhouse. Podcasting is a form of social audio. And, it continues to grow as a content channel. According to Edison Research’s Share of Ear study, which began tracking audio consumption in 2014, …
 
B2B influencer marketing is not the same as it is in B2C, where you have celebrities like top athletes and Hollywood actors endorse a brand and post on Instagram about it. B2B marketing leaders can leverage industry influencers in their marketing efforts with a solid plan. That is the topic of conversation with my guest in this episode of the Moder…
 
In the first episode of Season 2 of the Cohere podcast, Bill Johnston and Dr. Lauren Vargas explore the concept of "network" as it relates to online and real-life communities. In the episode they cover: The many definitions of “Network” The technical infrastructure linking people and things The implicit and dynamic connections between people in a g…
 
Most CMOs favor external communications (demand generation, content marketing, etc.) over internal communications. Why? Because these external activities seem to create more measurable ROI. However, with the modern workforce internal communications are now more important than ever to motivate and activate people within the organization to be a chan…
 
We are thrilled to announce Season 2 of the Cohere podcast! I say "we", because I'm joined this season by Dr. Lauren Vargas. Together, we will explore the role networks play in our lives, and the range of disciplines and range of research focused on the emerging field of network science. The reason for the focus on networks? Complex human networks …
 
How would you plan the marketing strategy for a new brand? What are some factors that marketing leaders should take into consideration when rolling out a new product? That is the topic of conversation of this episode of the Modern Marketing Engine podcast, with my guest Armen Najarian. Armen is the CMO at RSA Fraud & Risk Intelligence, which is par…
 
How do you formulate an Account-Based Marketing (ABM) strategy? How do you decide which accounts to target? And what is the role of analytics in ABM planning? That is the topic of this episode of the Modern Marketing Engine podcast with my guest, Chris Rack, President at PureB2B. PureB2B leverages a database of B2B decision-makers in combination wi…
 
B2B buyers have changed dramatically, especially during COVID. Consider these three recent trends, for example: B2B buyers are looking critically at any opportunity that comes to them, whether it comes from marketing content or from a sales conversation. B2B buyers are giving less access to sales people and traditional conversations. In fact, 83% o…
 
Marketing professionals need to have a strong grip on data. These uncertain times have inspired marketers to rely less on qualitative insights and more on data-driven insights. This is what my guest realized during 2020. Paul Cowan, CMO at FreshBooks, joins me in this episode of the Modern Marketing Engine podcast to talk about why they are doublin…
 
The pandemic hit just about every industry hard and many companies are still trying to recover. That’s why stories of B2B companies helping out others around them are so encouraging. And I’m excited to bring you one such story in this episode of the Modern Marketing Engine podcast. My guest is Kathie Johnson, CMO at Talkdesk, a cloud-based contact …
 
What is the future of buying and selling? How do marketing and sales approach digital native decision-makers? That is the topic of this episode of the Modern Marketing Engine with my guest, Dave Boyce. Dave is the Chief Strategy Officer, XANT, where he divides his time between corporate development, corporate strategy, and operational strategy. He …
 
In this episode, I speak with Pat Hiller. She was directly introduced to me by my mother’s friend. My mother and her friend are both active with At Home Alexandria, which describes themselves as a community for support, enrichment and fun for neighbors that are 55 and older. This episode covers topics that may be triggering for some people. [TW: SI…
 
Brand personality is the heart of your Brand Identity and the secret to attracting your perfect customer online. Listen in to develop a brand personality that is authentically you so you can have explosive growth in your business. Get Your Free Brand Identity Guide HereBy Rebecca Keselburg
 
This is a different, but very special, episode of the Modern Marketing Engine podcast. My guest is Hang Black, VP, Revenue Enablement, Juniper Networks and I invited her to talk about her new book, Embrace Your Edge: Pave Your Own Path as an Immigrant Woman in the Workplace. This book has the potential to be life-changing for some. Hang says the id…
 
In this episode, I speak with Khusraw Razbaan Ahmadzai. He is a friend and colleague of my partner. While I've had the pleasure of seeing him on zoom often, we've never actually met in person. Razbaan is a proud dad as well as a network and systems engineer. He spent his early childhood in Kabul, Afghanistan before moving to Islamabad, Pakistan dur…
 
In this episode, I speak with Karsang Tamang. We met when he approached me at Bamboo Lodge in the Langtang valley of Nepal and convinced me to hire his father as a porter. His father was a fantastic guide and I had the opportunity to meet his mother and other relatives in their village, Thulo Syafru. Karsang and his family grew up relatively poor b…
 
What drives the success of a sales team today? Knowing how to engage the digitally savvy modern buyer. And modern buyers need modern sellers. While digital marketing is a mature ecosystem with proven processes and practices, digital selling is still evolving. Many sales organizations were reluctant to implement a digital sales transformation until …
 
In this episode, I speak with Guang Ming Whitley. She is married to a friend of mine from university. He introduced me to her when I passed through Los Angeles on business many years ago. Guang Ming wears many hats. She's the CEO of the Whitley household and stayed home for many years to raise 4 wonderful children. She has written both fiction and …
 
Happiness is an inside job and many seek it but cannot find it because they are looking outside of themselves. The spirit of God brings you peace and joy in trials, BUT HAPPINESS IS UP TO YOU, and your ability to choose an abundant mindset. In this episode taken straight from my Authentically YOU course, you will learn how to: Identify & honor your…
 
In this episode, I speak with Max Dickins. He reached out to me directly on Twitter after seeing a post about The Reliants Project. Max is an Author, Playwright, Actor, Presenter & Comedian. His latest book is called Improvise, which helps people learn how to handle whatever comes their way at work using simple rules and techniques from improv. He …
 
Every woman needs to know this productivity hack about honoring the female hormone cycle with cyclical living. Learn some fascinating information about being a woman that no one ever told you that will change the way you live your life. Get the cyclical living & cycle syncing cheat sheet here.By Rebecca Keselburg, Morgan Hall (Morganitemagic)
 
In this episode, I speak with Nina Hobson. She reached out directly after seeing a post about The Reliants Project on LinkedIn. Nina is no stranger to relocation. She has lived in 10 countries on 4 continents and has moved countless times. She also writes The Expater, a blog that shares what it’s like to live abroad to help make it more accessible …
 
In season 3, we’ll turn individuals who have experienced specific life events that shaped their networks. Some of these events will be very common, like getting engaged or having children. Some of them will be less common, like experiencing the death of a partner or being displaced by war. In each conversation, we’ll hear how that person dealth wit…
 
The year 2020 has brought a lot of pain and confusion due to the pandemic, but also many opportunities for companies to show compassion and generosity. And that willingness to help others can sometimes reap rewards in the marketplace. That’s exactly the story my guest in this episode of the Modern Marketing Engine, Adriel Sanchez, CMO at Newsela sh…
 
Sales messaging is a vital part of a sales reps’ daily work. It’s how they engage with prospects and it can make a big difference in their results. While the perfect sales message will connect and engage the buyer (eventually leading to a sale), a weak sales message will just be ignored, or worse, will damage the reputation of your company. In this…
 
Listen in to learn why you are already qualified to build a profitable online business and become a mompreneur. Plus, 7 different categories of online businesses you can create as a SAHM. Create a virtual business lets you work from anywhere, on your terms, without feeling like you have to choose between your family and fulfilling your dreams. You …
 
There are many pieces to starting a virtual online business. Listen in as Rebecca breaks down building your virtual business step by step and shares the 7 vital things you can do to start creating a profitable online business and become a mompreneur. Get your FREE Branding Guide and start building your online business today https://rebeccakeselburg…
 
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