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Welcome to the podcast that takes the mystery out of growing your business. — BusinessMadeSimple.com Past guests include Matthew McConaughey, Seth Godin, Rachel Hollis, Patrick Lencioni, Daymond John, Ken Blanchard, Mel Robbins, Dave Ramsey, Scott Hamilton, Auntie Anne, Charles Duhigg, Daniel Pink, Blake Mycoskie and hundreds of others.
 
The Everybody Brands podcast gives you insight into branding that helps you focus on your customers with brand strategy that empowers you to outmaneuver your competition. Listen to achieve your company goals and grow your business. Build a brand with purpose, character, culture, and voice. Hosted by Brian Sooy — Brand Strategist, Author, and StoryBrand Certified Guide.
 
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The Friday Habit

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The Friday Habit

Mark Labriola II & Benjamin Manley

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Most business owners are too busy doing work for their customers to make critical improvements to their business. We created The Friday Habit Weekly Review System to show entrepreneurs around the world how to set aside one day every week to improve their businesses so they can stop feeling overwhelmed and make their businesses work for them.
 
Steve Brown believes you, the entrepreneur, are the invisible hero of today’s economy. You fight hard to create value for your customers and provide jobs for over half of the American workforce. As an entrepreneur himself, Steve knows what you face today as you fight to grow your business. That’s why, on The ROI Online Podcast, he introduces you to forward-thinking business leaders you can enjoy meeting. As you listen to these fun conversations, you’ll realize you’re not alone. Many of your ...
 
“Creative thinking takes place neither inside the box nor outside the box, but at the edge of the box.” Free-flowing, long-form conversations about marketing, branding, innovation, consumer behaviour and trends. Conversations that ignite new ideas. Ideas with rough, sharp edges ! These conversations with thought leaders discuss best practices, trends, case studies and insights on topics ranging from strategy planning, brand building, marketing strategy, communication strategy, digital market ...
 
This podcast helps creative entrepreneurs and influencers confidently grow and scale their modern brands -- navigating the business side of content creation, influencer marketing, social media, e-commerce, online courses, in-person events, and digital products. Host Brittany Ratelle, an attorney for creatives, gives you legal resources and behind-the-scene business tricks for your busy life -- minus the leather-bound books and billable rate. Get the information and inspiration you need to mo ...
 
This show is for those who run a tourism destination and are looking for new ways to market that bring in consistent bookings but still maintain a healthy profit margin for their operation. Inside each episode, learn from Erik Hatterscheidt, a resort marketing manager as he shares his biggest “A-ha moments” and marketing secrets with full transparency. From marketing flops, to mindset, to big booking wins, Erik pulls you into his world and shares his personal journey to filling bookings at a ...
 
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show series
 
What does it mean to have a clear marketing message? Why is a clear message so important for businesses? What is StoryBrand Framework ? What are some ways businesses can clarify their message? What are some common mistakes businesses make on their website? Why is email communication an important piece of a sales funnel? Holly answers the above ques…
 
In this episode, I share my thoughts on one of my favorite author's teachings on WHY your content isn't working and HOW you can easily shift it become incredibly effective. Donald Miller, author of Building a Storybrand, shares insightful step-by-step proven storytelling formulas that help ANYONE in any industry "clarify your message so customers w…
 
Bryan Clayton is CEO and cofounder of GreenPal an online marketplace that connects homeowners with Local lawn care professionals. GreenPal has been called the “Uber for lawn care” by Entrepreneur magazine and has over 100,000 active users completing thousands of transactions per day. Icebreaker Question Would you rather be chronically under-dressed…
 
In this episode Taya and I get vulnerable about video fears and how to overcome them (especially on TikTok!) Listen in to our convo about how Taya doubled her brand and reach by using Reels and YouTube and what she learned about dealing with online bullies AKA trolls! https://tayadicarlo.com/ https://www.facebook.com/tayadicarlo/ https://www.facebo…
 
When it comes to your own personal story and experiencing a meaningful life, do you feel like things are coming up short? Even if you have a packed schedule, you might still wake up feeling restless, bored or even hopeless. Know that you are not alone. Too many people have lost interest in their own stories. But in this Business Made Simple six-par…
 
Do you have life experiences that feel too valuable not to share with the world? Or have you figured something out in you business you know other business owners struggle with? Writing a book is great way to not only share your valuable story, but also give your business an extra dose of fuel. While it may seem like it's in a different lane, publis…
 
Perceptions influence and determine how we experience the world. In this conversation with Rob Meyerson, the creator and podcast host of How Brands Are Built, we talk about how your brand name influences people, and how you manage expectations for all the decision-makers on your next naming project Rob is the principal of the branding agency Heirlo…
 
How can you truly know you’re delivering the best and most relevant content? This is an often asked question by entrepreneurs and luckily we have something that can help you grow your business. In this episode of the ROI Online Podcast, SEO Specialist and co-founder of Surfer Michał Suski explains how to merge content strategy, creation, and optimi…
 
Life is full of important decisions, and they all have consequences. Large or small, positive or negative, intended or unintended. Would you consider yourself wise when it comes to the choices you make? Well, lets talk more about that with Kayvan Kian on todays episode of the Friday Habit Kayvan Kian is an entrepreneur, teacher, and senior advisor …
 
When it comes to your own personal story and experiencing a meaningful life, do you feel like things are coming up short? Even if you have a packed schedule, you might still wake up feeling restless, bored or even hopeless. Know that you are not alone. Too many people have lost interest in their own stories. But in this Business Made Simple six-par…
 
Welcome to the Greg Schowe! Greg Schowe is an advanced real estate specialist with over 20 years of experience. His expertise is real estate transfer tax planning, specializing in the not-so-well-known tax code that is Section 1031. Greg combines his knowledge of real estate and tax laws to help individuals plan the most advantageous way to execute…
 
How is ACKO disrupting the general insurance category in India, one city at a time ? What are the challenges and advantages of having a digital platform insurance business? What has been ACKO's Marketing Strategy ? Insurance sector marketing communication is very different from the route ACKO has taken. What were the key objectives and insights tha…
 
For some business owners, the mission behind the business is what truly drives them, and at the end of the day, means more to them than making a profit. However, as a business, you have to make money to stay operational and actually sustain the mission. So how do you do both successfully? First, you need to incorporate your mission into your produc…
 
Life is full of important decisions, and they all have consequences. Large or small, positive or negative, intended or unintended. Would you consider yourself wise when it comes to the choices you make? Well, lets talk more about that with Kayvan Kian on todays episode of the Friday Habit Kayvan Kian is an entrepreneur, teacher, and senior advisor …
 
How the cycle of behavioural strategy, insights, design, and impact evaluation can help us build products and services that change behaviour ? How do you react to perception change vs. behaviour change esp. from the lens of advertising ? What would your advice be to Market researchers esp. qualitative researchers (already conducting ethnography) if…
 
Most of us are bored with the story we’re living. We’ve lost interest in our own lives, and as a result, we spend our days feeling anxious, restless or just flat out hopeless. But what if you stopped trusting fate to write the story of your life and started living like a character in an interesting story? Our new six-part limited podcast series, He…
 
2021 was quite the ride, especially for businesses, and we’re honored you took the journey with us! Before we say goodbye to 2021, let’s look back on some of the most valuable and insightful moments from this year. First, we return to episode one, where you learned how to build your business like an airplane so it flies far and fast. Then we’ll rev…
 
Why is having a strategy the most important thing you can do when starting any business? What is the role of market research when starting any business? What are the key aspects to consider while making decisions on manufacturing? What is the role of various elements in developing a great product ? Like product design, packaging Andrew Lees answers…
 
Today we're speaking with someone who started out as a portrait photographer but is now know as a business coach, TEDx speaker, podcaster, and the author of the books Lingo and The Self Employed Life. Jeffrey Shaw, welcome to The Friday Habit. Recap / Takeaways Becoming self-employed is about becoming a bolder version of yourself Being self-employe…
 
Listen in to this killer conversation with food and media personality, chef, author, and Food Network Start Kelsey Nixon. Kelsey came in fourth place on the fourth season of the Food Network series Food Network Star and hosted the Cooking Channel series Kelsey's Essentials, which ran for five seasons from 2010 to 2013 as one of the first pieces of …
 
Most of us are bored with the story we’re living. We’ve lost interest in our own lives, and as a result, we spend our days feeling anxious, restless or just flat out hopeless. But what if you stopped trusting fate to write the story of your life and started living like a character in an interesting story? Our new six-part limited podcast series, He…
 
When it comes time to expand and grow, companies often rush to create new products that inflate their overhead. But in order to stay in business, doubling your costs means you must also double your profits. If you don't it could send everything into a tailspin. Think of it this way: if your business is like an airplane, your products are your wings…
 
Today we're speaking with someone who started out as a portrait photographer but is now know as a business coach, TEDx speaker, podcaster, and the author of the books Lingo and The Self Employed Life. Jeffrey Shaw, welcome to The Friday Habit. Recap / Takeaways Becoming self-employed is about becoming a bolder version of yourself Being self-employe…
 
How Video Marketing Can Drive Sales and Revenue ? How is Lumen5 democratizing video content generation? How has content marketing changed recently? What are the trends that you see? How can brands create a thought leadership strategy? How Thought Leadership Content Can Build Credibility and Drive Pipeline Michael answers the above questions and man…
 
Facebook has launched new tools for Live Streaming, more ways for Creators to monetize AND a new kind of PROFILE!! Instagram is keeping up with their own changes and roll outs as well! Link to article sources: https://www.socialmediatoday.com/ I N S T A G R A M ➳ https://www.instagram.com/chelsea.peitz/ Get a copy of my Amazon best selling book, Wh…
 
After a customer purchases a product from you, what's next for them? You could call it a day and let that customer drop off. Or you could create a path for them to discover their next purchase from you. Creating a product funnel and guiding your customers through it is a key way to turn one-time purchasers into lifelong customers, generating sustai…
 
As Brian celebrates the five-year anniversary of being a StoryBrand Certified Guide, he invites Dr. J.J. Peterson, Chief of Teaching and Facilitation at StoryBrand, for a conversation about storytelling, your customer journey, and how to tell a compelling brand story. J.J. is the Host of the Marketing Made Simple podcast and co-author of the book, …
 
Fear of being on camera? Afraid you might come across as "egotistical" or even annoying? In this episode I share some of my own content fears and how we can reframe our mindset to overcome them! N S T A G R A M ➳ https://www.instagram.com/chelsea.peitz/ Get a copy of my Amazon best selling book, What to Post: How to Create Engaging Social Media Con…
 
How does the world’s first solution to transform fresh fruits and vegetables into bank account and savings work ? Could you share the challenge and insights that led to this campaign? What was its impact? What are some of the emerging trends/ insights observed of GenZ consumer segment ? How can marketers leverage it ? Bitop answers the above questi…
 
Let's start with the bad news. If you're attempting to target anyone and everyone as a potential customer, your business will never be known for anything. But here's the good news! When you nail down exactly who your customer is and become super specific in telling them exactly what problem you can solve for them, your business will fly far and fas…
 
Josh Baker has been a diver all his life. Once at Navy boot camp, he almost went in the cryptography direction but the call of the dive was far too strong. He built a storied military diving career, from secondary command, climbing the ranks to first-class, making chief his first year on the mobile diving and salvage unit, and running the diving ro…
 
What were the challenges in Affle's entrepreneurship journey and how did you resolve them ? How did Affle use the business model innovation of Cost Per Converted User (CPCU) to strongly differentiate itself and create a compelling value proposition for marketers? What are the key consumer trends that will impact digital marketing and advertising ? …
 
Want to publish content on a regular basis without adding more work to your plate or more employees to your team? In today’s world, content is a necessity, but creating it regularly can be a headache. Luckily, it’s actually not that hard to create content people will love. In this episode of the ROI Online Podcast, CEO Kate Bradley Chernis explains…
 
You may take pride in wearing your heart on your sleeve when interacting with your team, feeling it comes across as transparent and honest. The trouble is even though you may have the best intentions, your impact could be leaving team members feeling judged or dismissed. And, even more troubling, it could be holding you and your company back! Today…
 
This episode was originally recorded for the Market Authority Show with Stephanie Lugo and she was kind enough to share it here on the VOSS podcast! We look back on 2021 and what happened in social media, what worked and what we think is on the horizon for next year! Connect with Stephanie: https://podcasts.apple.com/us/podcast/the-market-authority…
 
What is UX, user experience and what kind of user experiences does it include? Would unboxing also be part of UX? What aspects of UX design can enable seamless experiences across devices? Does personalization enhance user experience? How do Spotify, Thread do it well ? What are the key future trends to watch out for in UX? Damian answers the above …
 
Solopreneur- we applaud you. You’ve worked hard, started a business, and grown it to where it is today. Now you’re ready to take the next step! ... Except you’re stuck. And because you alone continue to act as the “secret sauce” powering everything inside your business, you never see the light of day. To take the next step in scaling your business …
 
In this episode I share my personal posting strategy and some tips that can help you create your plan without feeling overwhelmed! Grab your FREE Instagram audit & Downloads by sending me a DM on Insta! @Chelsea.Peitz I N S T A G R A M ➳ https://www.instagram.com/chelsea.peitz/ Get a copy of my Amazon best selling book, What to Post: How to Create …
 
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