An Arm And A Leg public
[search 0]
More

Download the App!

show episodes
 
Rant & Resolve is all about helping Business Owners, Industry Professionals, Service Works, and Consumers of all types share common rants in order to help educate and share information that can help create the ultimate buying or shopping experiences. I'm your host Cathy and I've been working with thousands of companies throughout my years and it is time you get to know these business owners and industry experts. I'll be interviewing everyday business owners, industry professionals, and servi ...
 
Jesse Dolan and Bob Brennan from Intrycks share the digital marketing strategies and local SEO tactics that service businesses can use to get ahead of the competition, get found in search engines, and attract more new local customers for their business. Discover how to identify your ideal customers online, get your website ranked at the top for the searches you want, generate more qualified leads, and how to convert those leads into new customers at a higher rate. For the past 20 years, Jess ...
 
Every runner has a story, whether it’s about overcoming obstacles, breaking through challenges and barriers, humorous events, and sometimes embarrassing circumstances. Stories From the Run is a storytelling community and podcast focused on conversations with runners of all calibers about their adventures on the road or trails. www.storiesfromtherun.com
 
Mens Health, Performance, and Personal Development. Unscripted conversations with inspiring guests in the areas of health, fitness, personal development, and lifestyle design. Your host, Mens Performance & Health Coach Luke DePron uncovers the mindset, habits, and strategies used by peak performers. Guests include New York Times Best Selling Authors, Olympic Athletes, Navy Seals, Mixed Martial Artists, Nutritionists, Personal Development Authors, Adventurers, Performance Coaches, Functional ...
 
Loading …
show series
 
An update on Jared Walker, whose viral TikTok described a little-known (and effective) method to “crush” many hospital bills, and offered to help folks deploy it. Since then, he's been responding to thousands of requests for help—and building a system to respond more effectively, thanks to a small army of whip-smart volunteers. (If you want to see …
 
Sue and Jesse join you with another listener question about how to get the most out of your marketing investment towards SEO. The pair discuss the importance of identifying your own strengths and capabilities to know what you can effectively do yourself, and to know what to invest in handing over to someone else. SEO can be a lot like investing in …
 
In this episode, Sue and Jesse tackle a listener question about buying domain names! Your business’s domain name is an important part of your digital presence. With that in mind, should you also be worried about domain names close to yours? Should you pursue names similar to your own business for SEO or other purposes? Sue and Jesse tackle this iss…
 
Jesse delivers a solo episode on how to convert on your high-impression pages with low clicks! By using Google Search Console, a free tool, you can get great insights on your webpage that provide you actionable insights into your web presence. This episode gives you a blueprint for steps to take to improve your SEO, create content that people will …
 
Daily Show correspondent Roy Wood Jr. gives listeners an inside look at The Daily Show with Trevor Noah. Hear how correspondents, writers, and producers of the Emmy-winning series use comedy to tackle a variety of complex topics and discuss where these issues stand today. On this episode, Roy is joined by Daily Show writers X Mayo and Ashton Womack…
 
Bob, Jesse and Sue address a listener question about how to maintain rank on your Google My Business profile after moving to a different location. The trio discuss what changes to make, and in what order, to make sure that the impact to your GMB is minimized and you’re on the right track to restore your ranking with as little time as possible spent…
 
In this episode, Bob, Jesse, and Sue discuss how to use multiple tracking phone numbers without throwing off your online continuity. This episode will give you great insight into the value of using tracking numbers, but most importantly, how using multiple tracking numbers can interfere with your NAP (Name, address, and phone number) consistency. C…
 
In this episode, Bob and Jesse discuss some low budget, DIY SEO tricks to help you launch your new business online. The pair discuss a lot of affordable and effective areas to put in the work to increase the SEO for your website and get found online. From the importance of establishing your Google My Business Profile, to creating citations and back…
 
Bob, Jesse and Sue discuss the value of location pages and how specific the location pages on your website should be. Creating neighborhood and city pages for your website is a valuable tool in your SEO arsenal that lets both Google and clients know what areas you serve. So what’s the correct way to build location pages for your website? Jesse drop…
 
Jesse goes solo to let folks know the importance of prioritizing mobile design over desktop design! Today, a majority of the traffic generated for businesses is on mobile devices, even commercial/industrial/office traffic. This episode talks about the importance of keeping up with digital trends, and what that means for website design now and in th…
 
For years, at ProPublica, Marshall Allen has been exposing health care grifters. (He’s our kind of guy.) Now, he's written a book … about how to fight back. It’s called “Never Pay the First Bill.” We talked—about some of his best tips, about how you can’t win ‘em all, and about why it’s worth learning all you can and giving it your best shot. Marsh…
 
In today’s solo episode, Jesse explains the use of robots.txt file and its value in helping you to meet your SEO goals. Through this episode, Jesse explains what robots.txt can (and in some ways cannot) do to protect your website, while also giving useful tips to show how using robots.txt can minimize the effect of web crawling bots on your analyti…
 
Sue and Jesse tackle a question that comes up frequently: is it necessary to do SEO on BOTH your website and Google My Business profile? Sue and Jesse discuss the synergy between website SEO and GMB SEO, and how these features work in tandem to improve your search engine ranking. Jesse notes that often this is a question of budget, but for the best…
 
Sue and Jesse discuss a listener question today by looking at the effects of changing your website on your SEO. They discuss the importance of making changes with intent to maintain your rank. Are the changes necessary, and how do they affect the primary ranking factors on the page? Where do changes in your page hit harder on your SEO than other pl…
 
We have seen an uptick recently of scammers who want to hijack your GMB. Getting emails about someone asking for access to your GMB can be confusing and, frankly, a little scary. These emails often indicate that scammers are trying to gain access to your GMB listing. In this episode, Jesse explains how these scammers operate, how to identify a legi…
 
Your Google Knowledge Panel may be one of your first points of contact with a potential client, so adding your social profiles to this info is important! Having the most up-to-date and relevant information in it is vital to making a good first impression. In this episode, Jesse will walk you through how to get your social media profiles linked to y…
 
Health care insiders get stupid medical bills too. One of them taught us how to write an insurance appeal—like the one that saved her son $14,000. You can read that letter—and her notes to us about why she chose to include certain words and key facts—right here: https://armandalegshow.com/wp-content/uploads/2021/06/Appeal_letter_2020_redacted_with_…
 
In this episode, Jesse goes solo to tackle the topic of building backlinks for your Google My Business (GMB) listing. Utilizing resources from past episodes, Jesse walks you through how to identify your Google My Business link and how to use that link in other areas online to begin backlinking to your GMB to improve your SEO. This tried and true te…
 
In today’s episode. Jesse, Bob and Sue discuss the advantages of keeping consistent website SEO and GMB SEO as a business in the online landscape.. Addressing a listener question, the crew discuss the importance of upkeep in terms of SEO and digital marketing and how, as a business owner, one should keep track of services that work for them and how…
 
Jesse is going solo on this Beer Friday episode with a pint o’ Guinness and some Google Stacks talk. Jesse explains how to utilize Google Stacks while avoiding being “spammy” to improve your website's SEO. This episode discusses the importance of building a network of information for Google to draw from to better understand your website and where i…
 
Bob, Jesse and Sue discuss the value of using domain name keywords in improving the SEO of your business. As Jesse says in the episode, “a rose by any other name isn’t going to get found in a Google search!” The team discusses the importance of owning your keywords and staying true to those targets to help your business get found online. They also …
 
Jesse’s going solo for this dive into the world of Web 2.0 - What is it, why is it, and what can you do with it? Jesse gives you tips to take advantage of the engaging nature of Web 2.0 sites and how these sites can help you in your SEO strategy and help you bring attention to your business. There are too many exciting opportunities in these pages …
 
Google's new algorithm update is here! How does this update affect your SEO? Is this another massive change like "Mobilegeddon" of years past, or something much easier to deal with? Listen today to learn more about the update and what you can do to protect yourself from this and future Google algorithm changes! What you’ll learn Why Google makes th…
 
We have a some very special guests for you today and we’re going to talk about Racing Across America, overcoming obstacles, The Speed Project, Running For Charity, Cheetos… and a few other things along the way.So, as we like to say… Let’s get to it!Farrah Carbonell - Insta: @far.rah @24x7movementLaura Barnard - Insta: @muuvbikeswww.storiesfromtheru…
 
When Adam Woodrum's insurance denied a claim for an ER bill, he sent his story to NPR... because he happened to KNOW how to deal with it. And he figured it would be a friendly thing to share what he knew. (Kudos, Adam!) This story was originally reported by Julie Appleby for our pals at Kaiser Health News, and KHN editor-in-chief Elisabeth Rosentha…
 
In this episode we celebrate our landmark 100th episode by giving our listeners a unique opportunity to get to know our team better with an interview of our client success specialist, Sue Ginsburg. Sue discusses her passion for learning and in keeping up with trends in marketing and business, and how this passion lead her to this podcast and, subse…
 
We welcome Tara Mardigan who shares some amazing stories of accidentally PR'ing a Half, slipping on a banana during the NYC Marathon, and running the Boston marathon as support for a Stage IV neck and cancer patient. Oh yeah, we talk about nutrition too.There's a lot going on here, kick back and enjoy!Follow Tara on IG: https://www.instagram.com/th…
 
Bob, Jesse and Sue drop in with another great listener question. If you have a niche business and you’re looking to rework your website, you may be wondering “Is it better to hire a business with niche experience in your own industry, or a business with SEO experience?” We help you to identify your options, what matters for your website, and what f…
 
Terry Samuels Is Back To Talk About Some Basic Website Schema Questions In this episode, Jesse talks listener questions with returning guest, Schema expert Terry Samuels! This conversations aims to answer your website schema questions. Questions include whether you should reverse engineer competitor Schema, how to use hashtags in url Schema, and mo…
 
In this episode, Jesse, Sue and Bob discuss whether or not there is a certain threshold for “enough” GMB reviews, and whether you can reach a point where it would be best to move energy and funding towards other marketing goals. Asking for reviews can often be uncomfortable, but it’s incredibly important to your business! Reviews attract new custom…
 
How hard is it to pick the best health insurance? ECONOMISTS find it hard. Including one who has studied the question, "How hard can it be to pick a decent insurance plan?" Lots of people are suddenly eligible to pick possibly-cheaper health insurance thanks to the American Rescue Plan—the big stimulus bill Congress passed in March—so we thought it…
 
In today's solo episode, Jesse uses Intrycks' website and GMB as a test case to show the effectiveness of BrightLocal's local search grid tool. He shows that by using BrightLocal's tracking metrics, you can create actionable goals for your SEO and monitor your progress towards those goals. This episode highlights the importance of finding meaningfu…
 
In today's episode, Bob, Jesse and Sue explain how a local SEO focus can benefit a national (or even global) campaign! Having the ability to deploy a message locally allows you to connect with people your larger message may have missed, allowing you to "think globally and act locally." Do you have questions for the team? Visit us at localseotactics…
 
The Google page experience update is upcoming, and Bob and Jesse are here to help you understand what that means for you, your website, and your SEO! The Google page experience algorithm update focuses on a number of factors for your website, including website speed, security, and mobile compatibility, that could potentially affect your Google rank…
 
Are you looking to switch hosting companies, but you're worried that perhaps your current web host could be resentful of the switch? In this episode, Bob, Jesse and Sue walk you through how to switch website hosting, and the important points to consider when migrating your website to protect your website and make the transition as smooth as possibl…
 
... and it's gonna take us a little while to get it ready for you— maybe a couple months. Meanwhile, we'll have little updates for you here and there. ... and it's a great time to sign up for our newsletter, where we'll have details on what's next, and stories we think you'll be interested in. Here's where to go: https://armandalegshow.com/newslett…
 
In today's episode, Sue and Jesse answer another listener question! Have you gone through, or are planning to go through, a website overhaul? Whether you're looking for a facelift or to migrate providers, you want to make sure your SEO remains in place and that all of your hard-earned SEO gains and ranking stick. We give you tips for combing over y…
 
On this episode of Local SEO Tactics, Bob and Jesse discuss an array of tools available to find broken links on your website, and the value of fixing these links to helping your search engine rankings. Depending on your industry and the complexity of your website, you may have to comb for broken links on your website more often. With these tools, t…
 
On this episode, Sue and Jesse discuss how to maximize ROI on your website by making focused changes based in intent! Your website could be one of your biggest earners with a little sweat equity and some changes based on an intent-based approach. In no time, with the right content, your website could transform your business. Do you have questions f…
 
On today's episode, Bob and Jesse discuss dead links on your website, and how a broken link can significantly impact your engagement rates and search ranking! The pair discuss how to identify broken links, how to make sure links are routing properly, and more. Also, there is still time to get questions in for an upcoming interview with Schema exper…
 
On today's Q&A episode, Bob, Jesse, and Sue offer an answer to the question "What is EAT?" They examine how to use EAT for SEO, and ways that you can gain expertise, authority, and trustworthiness for your business so you can climb up the rankings! We are always looking for questions! Visit us at localseotactics.com and leave us your question throu…
 
In today's episode of Local SEO Tactics, Bob and Jesse discuss how to gauge success for your SEO ROI. If you're wondering how to measure real world success for your marketing ROI, this episode includes useful tips for creating productive measurements for tracking your progress and getting the most out of your SEO investments. What you’ll learn How …
 
With COVID vaccinations ramping up, it's time to check in: Who's been trying to make a buck? And who's been doing their best to serve the folks who need help the most? In Philadelphia, the good, the bad, and the ugly have all been on vivid display. The Bad comes with a giant serving of chutzpah: For a while, the city put its mass-vaccination progra…
 
It is once again Q&A time with Bob, Jesse and Sue, and this time we're exploring how to repurpose website articles to use as Google My Business posts! We explain how you can repurpose a single piece of content across multiple platforms to improve your SEO ranking and generate content for your business. We also take a moment to plug our own Content …
 
In this episode, Jesse and Bob introduce you to BrightLocal’s local search grid and how you can use that knowledge to improve your gmb map ranking!! Through using information obtained through this feature, you can create actionable plans to improve your google my business map ranking! We would also like to tell folks about our upcoming online SEO c…
 
On today's episode, Jesse, Bob and Sue discuss making your website work for you by improving your web presence! Through treating your web pages as a member of your sales team, presenting goods and services, rather than an online brochure which simply explains your company, you can generate business almost 24/7! If you have a question for us, don't …
 
Google has released an update to their search engine algorithm! But what does a Google Algorithm Update mean for your business? Don't panic, Bob and Jesse are here to help you understand how to learn what's different after the update, and how to use a variety of tools to address changes in your SEO and search engine rankings! Also, we're looking fo…
 
What is the cost of an arm and a leg anyway? For Brides and Shoppers looking to get quotes or quote requests from Websites and Social Media Groups. Simple Tips: Know Your Budget Tell Us Your Budget Range Podcast Reference Links to check out: Body Parts for Sale Let's Do the Maths - https://letsdothemaths.com/2018/01/18/how-much-is-an-arm-and-a-leg/…
 
In this episode, our resident Client Success Specialist, Sue Ginsburg, brings us a great listener question from across the pond regarding defining your service area listing order in Google My Business. Jesse and Bob dive into best practices for defining your GMB service area listing, how your listings represent your business, and more. If you have …
 
In this episode, Bob and Jesse are encouraged by a recent client interaction to share the incredibly useful free Google My Business alerts that you may not be taking advantage of! These Google My Business notifications offer email notifications and alerts which can inform you of numerous potential client interactions that can be transformed into ac…
 
Loading …

Quick Reference Guide

Copyright 2021 | Sitemap | Privacy Policy | Terms of Service
Google login Twitter login Classic login