show episodes
 
We want to teach you how to decorate! We'll help you unleash your inner decorator with interviews from interior designers, sharing the trials and triumphs from our own homes, and answering your burning decorating questions. Brought to you from the Ballard Designs team.
 
Welcome to The Indy Author Podcast, where we explore the writing craft, the publishing voyage, and how we can navigate our way to the readers who will love our work. I'm Matty Dalrymple, and I independently publish my Lizzy Ballard Thrillers and my Ann Kinnear Suspense Novels and Suspense Shorts through my imprint, William Kingsfield Publishers.
 
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show series
 
In this week's episode of The Indy Author Podcast, Orna Ross of the Alliance of Independent Authors joins me to discuss the seventh of the Seven Processes of Publishing: SELECTIVE RIGHTS LICENSING, or how you can make your hard-earned content work for you year after year across multiple markets and in multiple mediums. We discuss contract clauses t…
 
The holiday season is finally here! So today we’ll talk all about decorating for the holidays with Ballard’s own Skye Westcott and Li Kurczewski. Skye is the SVP of Merchandising, Design, & Sourcing and Li is our Director of Decorative Accessories. Both of them are veterans in the industry and instrumental in curating Ballard’s holiday style every …
 
Orna Ross of the Alliance of Independent Authors joins me to discuss the sixth of the Seven Processes of Publishing: PROMOTION. ALLi defines promotion as specific activities designed to sell a particular book during a particular time period, as distinct from marketing, which we discussed in episode 105 and which comprises ongoing positioning of you…
 
Our guest today Emily C. Butler is a New York City-based interior designer. Her work has been featured in House Beautiful as well as multiple design books such as Elements Of Family Style written by one of our favorite podcast guests, Erin Gates. Emily’s signature style is beautifully grounded in tradition with a modern lightness. She has a particu…
 
Orna Ross of the Alliance of Independent Authors joins me for the fifth of a series of seven episodes devoted to the Seven Processes of Publishing. This week the topic is marketing. We talk about the difference between marketing, which is your welcoming handshake to a potential reader, and promotion, which we’ll address in the next episode. We talk…
 
Our guest today, designer Lauren Liess, has quite an impressive rap sheet. She began writing her blog, Pure Style Home, in 2008 and has since written the two best-selling design books Habitat and Down to Earth. Her new book, Feels Like Home, is hitting shelves this Fall. Her HGTV show, Best House on the Block, follows her and her husband as they de…
 
Orna Ross of the Alliance of Independent Authors joins me for the fourth of a series of seven episodes devoted to the Seven Processes of Publishing. This week the topic is distribution. As with the previous episodes in this series, we discuss ebook, print, and audio, including how to reach the most outlets in a way that is aligned with your busines…
 
We are long overdue for our conversation with the amazing architect Roger Seifter. He’s a partner at the renowned firm Robert A.M Stern Architects (RAMSA) and has designed houses all over the world including in the US, UK, India, and Canada. His work has been featured in Architectural Digest, House & Garden, The New York Times, Lux, and many more. …
 
Orna Ross of the Alliance of Independent Authors joins me for the third of a series of seven episodes devoted to the Seven Processes of Publishing: Production. We talk about the production process for ebooks, print books, and audiobooks, including how the requirements for text-centric books is becoming increasingly easy for indy authors to meet; th…
 
We are thrilled to welcome the talented and hilarious Mikel Welch this week. Mikel shares his colorful journey with us to becoming an interior designer and TV show host, going from offering free design on Craigslist to now working on The Drew Barrymore show and co-hosting Roku’s Murder House Flip. Mikel talks with us about how set design informed h…
 
Orna Ross of the Alliance of Independent Authors joins me for the second of a series of seven episodes devoted to the Seven Processes of Publishing. This week the focus is on Design. We talk about cover design, and how it needs to be not a work of art but a billboard that will appeal to your target readers. We discuss the importance of a profession…
 
We are so thrilled to welcome renowned and veteran architect Peter Pennoyer to the show. Over the last 30 years, he has grown his business, Peter Pennoyer Architects, to a 50-person firm of architects, interior designers, and related professionals with projects completed all over the world. He has co-written seven (!!!) books including most recentl…
 
Orna Ross of the Alliance of Independent Authors joins me for the first of a series of seven episodes devoted to the Seven Processes of Publishing. This week the focus is on Editorial. We talk about the different stages of editing, and the importance of distinguishing the deepening and development process from the correction and clarification proce…
 
We are joined today by our first Australian guest ever! Melissa Penfold is Australia’s foremost authority on style and design, a bestselling author, columnist, editor, and journalist. She calls her book Living Well by Design the ultimate decorating book. Melissa talks about keeping design simple, functional, and uniquely you. We also discuss a lot …
 
Mark Lefebvre talks about the importance of being a relaxed author, a topic he and co-author Joanna Penn explore in depth in their book THE RELAXED AUTHOR. We discuss relaxed writing (including writing at your own pace and fitting your writing process to your lifestyle); relaxed publishing (including the advice to publish wide … or not : ) and how …
 
Our guest today is interior designer Lilse McKenna. Before starting her own firm, she worked with designers Markham Roberts and Lindsey Coral Harper and drew inspiration from their styles. She has since had her work featured in House Beautiful, The Wallstreet Journal, Real Simple, and more. Her signature style is rooted in tradition yet layered wit…
 
A.L. (Amy) Jackson discusses CONNECTING WITH FANS THROUGH MERCHANDISING. She talks about considerations for using merch to strengthen ties with existing fans and to connect with new fans; what merch has worked best for her (including her fabulous book launch boxes); the logistics of design, sales, and distribution; and the factors that impact wheth…
 
We are beyond thrilled to welcome our guest today, Charlotte Lucas, of Charlotte Lucas Interior Design based in Charlotte, North Carolina! Since starting her business in 2012 she has been featured in ELLE DECOR, Southern Living, Veranda, House Beautiful, and more. Charlotte also has an incredible fabric and wallpaper line called House of Harris. We…
 
Ran Walker discusses what made him move from long-form fiction to short fiction, and specifically to drabbles, short stories of exactly 100 words; what platforms he uses to get his short fiction into readers’ hands; the benefits he has gained by building relationships with libraries; and his accidental success in France. For a transcript of this in…
 
We are so thrilled to welcome back our guest today, Janie Molster, who you may have heard on episode 117. She is an interior designer from Richmond, Virginia known for decorating spaces with exuberant color and a masterful mix of antique and contemporary pieces. Since we last spoke to her in 2019, she has written a book called House Dressing: Inter…
 
Author JK Ellem shares why he chose to start indy and go exclusive on Amazon, and his strategy for pursuing traditional publishing deals and wider distribution. He discusses how he found the sweet spot in his release schedule and his pricing model. And he emphasizes why it should be your readers who should be driving the direction of your writing, …
 
Our guest today, Barbara de Vries, has a most impressive and varied background as a creative. Her prolific career includes launching CK at Calvin Klein, working on projects for Ralph Lauren and Pantone, creating her own fashion line, and co-founding her own publishing and media company. She also worked as a model and an environmental activist. Toda…
 
Michael La Ronn discusses how to maximize the value of the author tools that are already on your computer; what writing apps of the future will (and should) look like; how artificial intelligence will impact authors; and the importance of thinking of our books as data, the currency of the future. For a transcript of this interview and links to more…
 
We are so excited to welcome back one of our favorite guests, Philip Mitchell, of Philip Mitchell Designs to the show! He is a Toronto and New York-based designer with a full-service firm. He has been featured in House Beautiful, Better Homes & Gardens, House & Home, Veranda, Architectural Digest, and more. His upcoming book, Collected Interiors: R…
 
Rob Archangel and Mikal Keefer talk about FINDING AND BEING A GHOSTWRITER. Rob, the principal at author services provider Archangel Ink, discusses the different circumstances that lead a person to look for a ghostwriter, how ghostwriting varies based on the client’s needs and skills, and the variables that influence the cost of a ghostwriting servi…
 
We loved our first episode with Designer Ashley Whittaker so much that we are thrilled to have her back this week to talk about her new book, The Well-Love House: Creating Homes with Color, Comfort, and Drama. Ashley talks about her love of natural and durable materials and how we can have an indestructible yet elegant home. She shares tips on addi…
 
Author Kristina Adams examines writing myths and questions the common wisdom of writing and publishing that perhaps shouldn't be so common. She shares her thoughts on what it means to be a productive and successful author, and debunks some of the myths of a writer's life, including the belief that writing is a talent, not a skill; the admonition to…
 
Our guest today, Kimberley Seldon, does a little bit of everything in the design space. She’s a designer, TV show host, business coach for interior designers, keynote speaker, and a design podcast host. Kimberley takes us through the evolution of her journey in the design world, her “3-legged stool” approach, tips for the business of design, and mo…
 
Nicholas Erik talks about Valuing the Creative Process and the importance of factoring in the enjoyment you get out of the process. We talk about the dangers of trying to increase productivity by taking shortcuts, and the importance of making the puzzles and challenges that you have to solve ones that you want to solve, not ones you dread. And we t…
 
We are so excited to welcome back Erin Gates, of Erin Gates Design, to the show. She joined us for an episode back in 2017 at the beginning of the podcast days! Erin is a true Renaissance woman in the design world. In addition to running her design firm, she has authored two bestselling books, has an extremely popular blog, “Elements of Style”, sev…
 
Ricardo Fayet, one of the founders of the resource marketplace Reedsy, discusses FINDING A CREW FOR YOUR CREATIVE VOYAGE. He discusses what signs might tip off authors that they have reached the point where investing in this kind of help makes sense, how authors can decide what to outsource, best practices for finding a good match between needs and…
 
Our guest today is Charlotte-based interior designer, Gray Walker, of Gray Walker Interiors. She’s a 20 year industry veteran known for her feminine design that mixes both modern and antique elements. Her work has been featured in publications such as Traditional Home, House Beautiful, Southern Living, and many more. Gray shares tips on how she man…
 
This week we welcome our Senior VP of Merchandising and Design, Skye Kirby Westcott back to the show. We talk with Skye about the inspiration behind our latest Fall collection, a lighten-up look we’re calling ‘Light & Livable.’ Listen in as we chat about Skye's vision for this collection, where she found her inspiration, and the fall pieces you nee…
 
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