show episodes
 
Hi, I’m Diane. I help entrepreneurs like you distill their ideas into profitable, growing businesses. How? By helping to make “the hard parts” easy for you, and making it simple to figure out what you should be focusing on NOW. For more than 20 years I’ve been helping all kinds of clients (in all kinds of industries) — and I’d love to help you, too :-) Visit startupdistillery.com to learn more.
 
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show series
 
When it comes to attracting investors, it takes more than painting a rosy financial picture. Investors need to be romanced. To do that, you have to connect with investors on two levels: the head and the heart. When you do that you not only grab their attention, but keep it. They sit up and take notice. They become interested. And ideally, they conn…
 
The lawn care industry is littered with issues. So we take on those issues and more with GreenPal Co-Founder and CEO, Bryan Clayton. This episode is more than just lawn care issues as the lawn care industry provides the perfect backdrop to this conversation. In fact, this episode gets philosophical and deep real quick! Why I wanted to host Bryan Cl…
 
“I help you do you.” That’s Diane Tarshis in a nutshell. Diane is the Founder of Startup Distillery, a startup consultancy for businesses of all kinds. Diane and Eric Kasimov talk about building the business you want, not what others expect or what you think society demands. And podcasting allows us all to talk through a heavy topic like this — thi…
 
The gig economy now includes a marketplace for laundry thanks to SudShare. That’s a topic we explore in this podcast conversation with the CEO of SudShare. We talk about everything from leveraging code and media to going into business with family. SudShare helps entrepreneurs get the start they need and helps people looking to outsource their laund…
 
“There’s never enough time to do it right, but always enough time to do it over.” When you’re starting a new business, one of the most basic human urges is to dive in without stopping to think, evaluate and consider all the “details.” Here’s how to get it right the first time. But if you want to succeed, you’ve got to rein in that urge. Admittedly,…
 
Utilize the leverage that exists in software and media to make significant advances in your work. Jeroen Corthout is the co-founder of Salesflare and he joins the Entrepreneur Perspectives podcast to take on that topic and more. We get into the essence of why Jeroen built Salesflare, CRM SaaS businesses, the purpose of appearing on podcasts, why he…
 
Build a business that can thrive without you. That’s the essence of John Warrillow’s famous book, “Built to Sell” — and this podcast episode. There are many layers to building a business that can function without the founder — we take it on in this episode. In this conversation, Eric Kasimov chats with author and entrepreneur John Warrillow. John, …
 
To get the critical real-world data needed to build a thriving business, you have to get out of the building and talk with 3 key groups of people. Each group has valuable information that will ensure your business plan is a blueprint that’s firmly grounded in the realities of your market. In this episode you will learn: The 3 key groups of people y…
 
A Celiac Podcast Series Episode featuring the Founder of Celiac Cruise, Maureen Basye. Maureen is known for providing worry-free vacations for those in the Celiac Community. As entrepreneurs, we are all dealing with something. Either directly or indirectly. It may be business-related, it may be something happening today, or it may have something to…
 
Get involved and make your voice heard. In this episode, Eric Kasimov chats with Lisa Song Sutton, an entrepreneur, real estate investor, former Miss Nevada, and a former Congressional Candidate. This conversation is all about having a platform, getting involved, and the mental health side of entrepreneurship. Lisa sums it up clearly when she gives…
 
There are a few of those preventable mistakes that fall into the “greatest hits” category — and that don’t always reveal themselves until your doors are open and you find yourself struggling. Why not head 'em off at the pass? In this episode you will learn: Three (3) things that can sabotage your startup. How to minimize other mistakes you might ma…
 
In this episode, Eric Kasimov chats with Lance Collins, a United States Army Combat Veteran with 15 years of military service. This conversation is all about decision-making, flexibility, and having a consistent philosophy. Lance Collins is a leader at Pinnacle Financial Partners where he is a Financial Advisor and Area Manager, overseeing a team o…
 
Much of what happens in business is an art form. And delegation absolutely is an art form. Delegation is not easy and there is no one way. It takes awareness, practice, habits, and growth. So we hope this episode is a step towards helping you create the freedom you need to take a positive step in your business. Tonya Thomas is the founder of Team D…
 
Yes, writing a business plan is a lot of work. And it demands a healthy dose of legwork and critical thinking, especially in some areas of business that may be unfamiliar to you. But one thing is certain: Business plans are not is a waste of time. They’re actually the best thing that could happen to your startup, and in this episode I’ll share 5 im…
 
Facebook marketing and all that comes with it. There’s so much to think through when it comes to Facebook so we brought in a Facebook Advertising specialist to talk it out with. Bob Regnerus is the author of the book, “The Ultimate Guide to Facebook Advertising” so yeah we think he makes for a subject matter expert to take on this conversation with…
 
As an entrepreneur, outsourcing can open doors for you to work on your business rather than just in your business- this is a conversation all about outsourcing as an entrepreneur. Linh Podetti, the CEO and Founder of Outsourcing Angel joins Eric Kasimov on this episode of Entrepreneur Perspectives to discuss surrendering, making outsourcing easy, a…
 
Put yourself on the couch for this conversation and prepare to explore the entrepreneurial journey. Mike McDerment, the co-founder of Freshbooks, joins Eric Kasimov on this episode of Entrepreneur Perspectives to discuss pivoting, exploring, and learning. FreshBooks is considered by many the number one accounting software in the cloud, designed exc…
 
I think we can all agree that financial projections are a key tool for any startup. And good estimates are your secret weapon for heading off unpleasant “rookie mistakes.” So instead of viewing them as a “necessary evil,” let’s take a look at how to (realistically!) forecast your revenues and expenses and set your business up for success. In this e…
 
A Celiac Podcast Series Episode featuring Craig Pinto from the Celiac Disease Foundation (CDF). Craig is known for his kicking for a Celiac cure as he holds 4 Guinness Book World Records for field goal kicking! All of those records raised money for Celiac Disease. As entrepreneurs, we are all dealing with something. Either directly or indirectly. I…
 
Done right, a Sources & Uses of Funds will show you how much cash you’re going to need to (1) launch your business and (2) cover your expenses until you’re generating enough cash to cover your expenses or reach the next round of funding. In this episode you will learn: The 3 core questions every investor (or lender) will ask. Why the Sources & Uses…
 
Making a positive impact on small businesses day after day. Brock Blake joins us on this episode of Entrepreneur Perspectives to discuss his company, Lendio, a small business loan marketplace. We also discuss the importance of leveraging media and technology. And with Brock being a huge BYU and Utah Jazz fan, we take some time to collide sports and…
 
Confusing “profitability” with “cash flow” puts your startup at risk. Even the most profitable companies can fail — and when they do, they’re always caught by surprise. Financial jargon is not only confusing, but many of the words are used casually as if everyone understands them. In our everyday lives, it’s usually not a big deal since our ordinar…
 
You are not alone. Michael Brody-Waite joins us on this episode of Entrepreneur Perspectives to discuss lifting each other up, his story of addiction, and the path to a mask-free life–which, by the way, has nothing to do with the pandemic. Michael lives by three principles on his path to a mask-free life; practice rigorous authenticity, surrender t…
 
With all of us so distanced from each other, I’ve posted a video version of this episode so we can all feel a little more connected. Check it out at startupdistillery.com/pandemic. So much seems up in the air and out of our control right now. To take back some of that control, I’ve been focusing on the things I can do — and I’ve been having my clie…
 
As entrepreneurs, we are all dealing with something. Either directly or indirectly. It may be business-related, it may be something happening today, or it may have something to do with health. In my family, my wife and two daughters have all been diagnosed with Celiac disease. As we’ve attempted to learn more about Celiac, we’ve come across some am…
 
Bootstrapping gives both you and your company advantages you can’t get with a huge cash infusion. This is especially true for startups that take on an advisor to help guide them through tough decisions and formulate the strategies and tactics that will help them make the most of what they have. And if, down the road, you do decide to look for outsi…
 
There is an 80/20 inside of everything. In this episode, we have the privilege of chatting with Perry Marshall. We get into stories from Perry on interesting 80/20 models that he’s seen in his career, the mindset of a marketer, and focusing on what works. Perry is the author of the book Detox, Declutter, Dominate: How to Excel by Elimination, and t…
 
If you’re like most founders, every day your job consists of putting out fires wherever they spring up. The big picture falls by the wayside as you scramble to keep up with the very real demands of growing your business. Before opening your doors you had time to think about the big picture — which products and services to offer, creative strategies…
 
“I get knocked down on a daily basis. But if you’re not a little unsure, anxious, or nervous, you are not living up to your full potential” – Joe Cantanucci In this episode, we feature, Joe Cantanucci, Managing Partner at MassMutual Capitol District in Washington DC. In full disclosure, Joe and his team are a client of our content marketing company…
 
“No one gets better without structured efforts at or above Threshold.” – Jeff Gaura In this episode, we chat with Jeff Gaura, coach, trainer, and founder of Threshold Academy. We discuss Jeff’s stories on crossing his threshold, the power of writing, and a traumatic wreck that changed Jeff’s life. Jeff knows that he will never “arrive” at the perfe…
 
On your journey to achievement, bring the right people with you. And we brought the right person on this podcast episode, Joshua Greco. Josh is a business and career coach at ProAdvisor Coach. In this episode, we discuss the power of habit, the psychology of a sports fan and entrepreneur, relationships, and being open to change. As a business coach…
 
You don’t “need” investors to build a growing business. In fact, too much money can be a bad thing. Some of the most inspiring success stories have come from founders who had few resources at their disposal. In this episode you will learn: How limited budgets can lead to business breakthroughs. How complacency stifles innovation. Why desperation is…
 
A business that redefined how people do (or don’t do) their laundry. And refining that business along the way. That and more in this podcast episode with the Founder and CEO of 2ULaundry, Alex Smereczniak. 2ULaundry brought us a new spin on this long-hated and time-consuming chore. Simply put, it is the new way to do laundry and dry cleaning. It in…
 
Sassy, energetic, brave, fun, and brainstormy (is that a word–it is now!) all wrapped up into this one and only episode with Jill Salzman! Jill is the founder and leader of The Founding Moms and host of the new hit podcast, “Why Are We Shouting?”. Jill is also a speaker, author, and innovator. Her organization, The Founding Moms, is the world’s fir…
 
Most entrepreneurs write business plans because they have to — either to raise money from investors or to obtain a bank loan. But to successfully secure outside funding, your business plan has to be STRONG — because a business plan is a bit of a double-edged sword. Even if you’re simply writing a business plan to use as an operating blueprint, you’…
 
From Addiction and Prison to Success and Mentorship. A second chance story that you need to hear. In this episode, Eric Kasimov chats with Ryan Skinner, President of Summit Financial Partners, a Massachusetts based firm and the author of “Taking Stock“. Ryan’s story includes a serious battle with addiction. His addiction and behavior landed Ryan in…
 
Way more than just a PEO discussion. In this episode, Eric Kasimov chats with Danny Nessim, Founder & Owner of A&C Management, a boutique PEO and Insurance Brokerage Firm. Eric and Danny connect on stories of family members that dealt with persecution in Europe in the early-mid 1900s, their kids playing soccer, and an educational conversation aroun…
 
Our guest, Eric Z Yang, says Forget College — well, that’s almost the name of his podcast at least. He went the non-traditional route towards entrepreneurship and we talk about that and more in this episode. Eric Z Yang is the founder of Lead Next Gen, a virtual summit leader, and host of a College Podcast. The two Eric’s discuss why college isn’t …
 
You can’t move forward if you’re spending your time looking behind you. Every move you make in reaction to the competition dilutes the essence of your business, and those are the things that are drawing customers or clients to you in the first place. To build (and grow!) a thriving business requires both knowing your strengths and keeping your focu…
 
A content creation journey that started in the mortgage business. Our guest today is living proof that content creation works! This episode is full of knowledge and perspective as Eric Kasimov chats with Shondell Varcianna, owner of Varci Media. Eric and Shondell discuss a content creation journey, sharing your story, writing, and transitioning fro…
 
A communist child to an inspirational problem-solving entrepreneur. It can happen. And our guest today is living proof! This episode is full of inspiration and innovation as Eric Kasimov chats with Zuzana Dobro, founder of The WHO Method. Eric and Zuzana discuss finding yourself, sharing your story, travel, communism, and reading. Zuzana Dobro is a…
 
Everyone wants to grow their business over time, but not everyone necessarily wants to scale their business. “Scaling” is a buzzword you hear all the time in startup circles (and the media). They talk about it as if it’s the ultimate goal – the thing you should do, not simply something you could do. Well, I’m here to tell you: You have options. In …
 
There’s no denying we’re in the midst of worldwide financial uncertainty, with disruptions in nearly every industry and widespread confusion across the board. It’s natural to take a look around and decide to hit the pause button. I’m going to level with you. You don’t have to cancel your startup plans, and you can keep the pandemic from blowing up …
 
Creating thriving business opportunities in the city of Charlotte, NC. In this episode, Eric Kasimov chats with Brian King, President of A M King to discuss the truth about entrepreneurship and the growth of Charlotte, NC. Brian is a graduate of the University of Florida and has more than 30 years experience managing design and construction project…
 
From almost drowning as a child to Olympic swimming gold medalist. In this episode, Eric Kasimov chats with Cullen Jones, USA Olympian, World Record Holder, and Olympic Gold Medalist. Cullen is the first African American swimmer to hold a world record. The bottom line is Cullen is and always has been a man on a mission. Currently, he works with the…
 
Inspiring and representing the incredible underrepresented communities. Come join us on this episode full of inspiration and insight as Eric Kasimov chats with Chris Colbert, CEO of DCP Entertainment. Eric and Chris discuss work ethic, content creation, and inspiring others. Chris specializes in managing high profile partnerships and molding conten…
 
In a world where huge wins are so celebrated by the media, we often forget that no matter how far you’re going, you can only get there one step at a time. Baby steps may not be as glamorous as giant leaps, but in the long run they’ll take you a lot further, a lot faster. In this episode you will learn: The value of incremental change. About my clie…
 
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