Join author, fitness professional, and healthy living blogger, Gina Harney, as she shares expert interviews and tips that you can implement right now. This podcast is health, fitness, nutrition, beauty, and lifestyle advice, delivered by your internet BFF. If you're looking to create your healthiest, happiest life, this is the podcast for you. INSTAGRAM: @fitnessista Shownotes: fitnessista.com/podcast
Develop beyond the image in your career and in your life! Hosted by photographer, best selling author and entrepreneur coach James Patrick, this weekly podcast is made for entrepreneurs who are looking to level up their careers. This show will give you the tools, resources, insights and information you need to be unapologetically successful. Listen in and learn how you too can develop beyond the image! Check out more details at JamesPatrick.com on on Instagram @JPatrickPhoto
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Beyond the Image Podcast


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BTI #219: My Entrepreneurial Journey with Gina Harney
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Welcome back to another on of our special edition episodes of My Entrepreneurial Journey on the Beyond the Image podcast! In this episode, host James Patrick chats with Gina Harney (more commonly known as The Fitnessista) on how she turned a blog into a thriving full time career and what you, the listener, can do to get started on your own path in …
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BTI #220: You Can't Grow A Business If People Don't Know You Exist
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It is impossible to grow your business if people simply don't know you exist! That is why in this episode of Beyond the Image, host James Patrick dives into how you as an entrepreneur can rapidly increase your brand awareness to earn more client leads! Our free 3-Day Workshop on how to find your unfair advantage in the fitness industry kicks off to…
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The Fitnessista Podcast: Healthy In Real Life


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074: The KonMari Method and organizing tips with Lisa Tselebidis
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Hi friends! I’m so excited about today’s podcast interview because this is something that has changed my life and how I organize our house: the Konmari Method. I watched The Lifechanging Magic of Tidying Up on Netflix a couple of years ago, and just like thousands (millions?) of people around the world, I felt inspired to completely revamp our clos…
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BTI #218: Grow a Profitable Membership Business with Stu McLaren
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If we learned anything from 2020, it is the need for predictable and recurring revenue in our business! Our guest on Beyond the Image is the one and only Stu McLaren, the founder of Tribe Experience, sharing insights on why membership sites work better than ever this year, how to establish your unique platform and strategies to successfully grow yo…
It took over 200 episodes but we are finally able to reveal how to learn the secret to sales. In this episode of the Beyond the Image podcast, host James Patrick covers one of the top questions he receives and most common frustration entrepreneurs have - how to learn to close more sales. BIG NEWS! We are bringing back the popular free 3-Day Worksho…
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BTI #216: My Entrepreneurial Journey with Pam Sherman
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Welcome back to another on of our special edition episodes of My Entrepreneurial Journey on the Beyond the Image podcast! In this episode, host James Patrick chats with FITposium alumni Pam Sherman on how she was able to propel herself past fear and previous obstacles to create a business, earn countless media features and imprint lasting impact on…
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Beyond the Image Podcast


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BTI #215: Rank Your Website Higher with Billy Polson & John Hackbert
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Your website is a crucial tool to successfully communicate your brand to potential customers and you have less than 10 seconds to capture their attention. Our guests today on Beyond the Image are Billy Polson and John Hackbert of The Business Movement. Host James Patrick chats with Billy and John about what core components your website needs to hav…
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The Fitnessista Podcast: Healthy In Real Life


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073: Repairing metabolic damage with Ashley Fillmore
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Hi friends! How’s the day going? I hope you’re having a wonderful morning so far. We’re jus hanging Today on the podcast, I’m chatting with Ashley Fillmore. She’s a metabolic coach (and we’ve worked with the same business coach!) and I love her balanced perspective on living a happier and healthier life. Here’s what we chat about: - Background and …
When our products or services do not sell online we fear there is a problem with the price, or that we need to purchase more advertising or that we just suck at marketing and sales! But the truth is - your audience just may not be ready to purchase. There are actually three ways you can increase the speed of your online sales and conversions online…
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BTI #213: Where Have All the Clients Gone? Feat. Dr. Meredith Butulis
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Where have all the clients gone? For many entrepreneurs our first assumption is that we lost some of our clients in 2020 because of a lack of finances. However, data shows this is not the case! In this episode of Beyond the Image, host James Patrick chats with mastermind member and coaching client Dr. Meredith Butulis on the top 3 reasons clients h…
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The Fitnessista Podcast: Healthy In Real Life


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072: All about the DUTCH test with Ali Damron, LAc
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Hi friends! New podcast is up with my friend Ali Damron, all about the DUTCH test. The DUTCH test is a comprehensive hormone test that tests for so.many.different things, from sex and adrenal hormone amounts and how well your body is making and processing these hormones. It can give valuable insight for hormone imbalances and help your healthcare p…
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BTI #212: Prepare for the Future of Business with Seth Mattison
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We are facing some big questions early in 2021. Where are we going? How do we get there? How do we make sure we stand out when we arrive? WHAT COMES NEXT?! Our guest on the Beyond the Image podcast is speaker, author and the CEO of Future Sight Labs, Seth Mattison. But the true reason for this conversation with host James Patrick is about where we …
There are seven reasons why someone is not purchasing from you - but most of us only focus on one of the reasons! In this episode of the Beyond the Image Podcast, host James Patrick dives into each of the seven reasons and what you as the entrepreneur need to do to correct your positioning and close more sales. CONNECT WITH JAMES https://www.jamesp…
Are you frustrated with the lack of leads and sales you are getting in your business? Did you know that you could be selling the wrong thing? It is one of the top mistakes that entrepreneurs can make and in this episode of Beyond the Image, host James Patrick shares what the wrong things to sell are and how to reposition your offers to become the r…
Hi friends! Happy Thursday! I hope you’re having a lovely week so far. I’m so excited so many of you are joining us for BarreU! If you haven’t joined in yet, grab your spot by entering your email address here. For today’s podcast episode, I’m sharing 5 fun things. Some of them have to do with health and fitness and others are just things I’ve found…
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Beyond the Image Podcast


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BTI #209: How to Get Published in STRONG Fitness Magazine with Jennifer Van Barneveld-Pe
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Learn how to pitch and how to stand out to STRONG Fitness Magazine directly from the new president herself, Jennifer Van Barneveld-Pe. In this episode of Beyond the Image, host James Patrick chats with Jennifer on her stepping into STRONG Fitness Magazine, the changes the brand is implementing, the future of where media is headed as well as what li…
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BTI #208: 7 Ways to Generate More Business Leads
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There are 7 ways that businesses can generate more leads for sales. However, many entrepreneurs and businesses only focus on just one, paid advertising. In this episode of Beyond the Image, host James Patrick reviews the 7 tactics that can be employed to generate more leads into your business. CONNECT WITH JAMES www.JamesPatrick.com https://www.ins…
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BTI #207: IMPORTANT CHANGE Coming for All Podcasters
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There is an important change coming for all podcasters this month, or individuals looking to launch their own podcast. In this episode of Beyond the Image, host James Patrick shares what listeners need to know about the upcoming changes reported by Podnews and MacRumors that impact anyone hosting a show. CONNECT WITH JAMES www.JamesPatrick.com/Coac…
Hi friends! Happy Thursday! I hope you’re having a wonderful week. By popular request, the Pilot is back on the podcast today! SO many of you said you wanted to hear from him again, so we had fun recording another Q&A style episode together. Here are the questions you sent in on Instagram that we talk about: Fitness and body image lessons we want t…
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BTI #206: Achieving YouTube Success with Regan Rogerson
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Where many are focusing their attention solely on Instagram or Facebook, many savvy entrepreneurs have been capitalizing on the power of growing their brand and business on YouTube. In this episode of Beyond the Image, host James Patrick chats with Regan Rogerson on what it takes to create a successful YouTube channel, how to drive traffic, what wo…
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BTI #205: How to Get Featured on This Podcast!
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Hey Beyond the Image listeners! This is your opportunity to get featured and be on a guest on this show! In this episode, host James Patrick shares the three very simple steps to apply to appear as a guest on two upcoming show segments we will be broadcasting in the coming weeks. Do not miss this opportunity to grow your brand awareness, amplify yo…
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BTI #204: Is Instagram's Algorithm Suppressing You?
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It is something we hear often. "The algorithm is suppressing my posts" or worse yet "The algorithm hates me!" In this episode of Beyond the Image, host James Patrick shares what is actually going on and the two things you can do to fix it. James Patrick is opening a few 1-on-1 coaching spots to work with entrepreneurs to rapidly grow their business…
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BTI #203: How to Keep Customers Longer with Will Armijo
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We invest so much time, energy and even finances into growing our business through new client acquisition. The assumption is that the more customers we get, the more sales we make, the more revenue and growth our business can have. However, we often overlook the our customer retention and the lifetime value of our customers which is one of the thre…
IMPORTANT NOTE: My free 3-day marketing workshop starts today - sign up at https://join.jamespatrick.com/3-day-workshop Do I deserve to get published? Or do I have what it takes to get published? We are asked that question just as much as "how do I get published?" In this episode host James Patrick shares the two biggest misconceptions about gettin…
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BTI #201: Find Your UNFAIR ADVANTAGE In Your Business
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Check out James Patrick's free 3-day marketing workshop starting Monday at https://join.jamespatrick.com/3-day-workshop In 3 Days, James is going to teach you how to grow your Fitness & Coaching business leveraging one of the most powerful marketing and sales strategies to ensure you increase your revenue while avoiding the entrepreneurial grind. T…
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BTI #200: We Just Turned 200! And Your Questions Answered LIVE!
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Woo hoo! Beyond the Image just turned 200! In this our 200th episode, host James Patrick answers your questions on marketing, branding, sales and media pitching live! Check out James Patrick's free 3-day marketing workshop at https://join.jamespatrick.com/3-day-workshop CONNECT WITH JAMES www.JamesPatrick.com https://www.instagram.com/jpatrickphoto…
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The Fitnessista Podcast: Healthy In Real Life


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069: Fitness competitions, body trends, and tips for health with Ron Jones
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Today I have an exciting episode of the podcast. I’m chatting with my good friend Ron! OG blog readers may remember my Valdosta friend Big Ron — he was the other main trainer at our gym and we spent our days chatting about health and fitness and talking about all of the weird things and trends we’d see in our industry. He has so much knowledge to s…
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BTI #199: Why You Need Low Ticket Items to Increase Your Revenue
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Low ticket items are a fantastic was to increase your gross revenue, but not in the way you might initially be thinking! In this episode of Beyond the Image, host James Patrick teaches listeners how to implement low ticket items into their portfolio of service or product offerings and how when done correctly can increase the number of clients as we…
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BTI #198: Two Simple Words that Will Transform Your Sales Copy
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The problem with most sales copy and marketing messages is that they do not connect emotionally to the reader. So much copy only focuses on the features that are being sold and not the benefits for what it means to the consumer. In this episode of Beyond the Image, host James Patrick teaches listeners how two simple words can completely transform y…
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BTI #197: Tap Into Marketing Psychology to Grow Your Business with Ross Kimbarovsky
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It is time for you as an entrepreneur to tap into the resources that formerly only large corporations had access to - the principles of marketing psychology that will help you attract more prospects, close more sales and retain more clients. In this episode of Beyond the Image, host James Patrick sits down with the CEO of crowdspring Ross Kimbarovs…
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Beyond the Image Podcast


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BTI #196: Four Things You Need to Know About Your Audience Before You Start Selling
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Every coach agrees that we should pull together a customer or client avatar worksheet for the audience we are trying to position ourselves in front of. However, most fall short by only focusing on the demographics of their audience and leave out the more important psychographics that entrepreneurs need to tap into. In this episode, host James Patri…
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BTI #195: Haters Gonna Hate, Hate, Hate, Hate, Hate... What You Should Do
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The more success you build and the more impact you create the more you will find haters popping up in your path to attempt to slow you down or derail you altogether. In this episode of Beyond the Image, host James Patrick shares with listeners how to accept advice versus allow criticism to negatively shift your direction. Learn when to listen to fe…
I’m so excited to have my friend Erin Motz from Bad Yogi on the show today. We’ve been virtual friends for many years now, and it was my first time actually chatting with her in a voice format… not email or text-based. She’s SO fun and knowledgeable and I hope you enjoy listening to this one as much as I loved recording it! Here’s what we chat abou…
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BTI #194: How to Grow Your Social Media with Callie Bundy
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How do I stand out online? How do I grow an engaged audience? How do I manage my time on social media? How do I best sell my services online? How do I use the latest tools in my brand growth online? These are just a few of the many topics on this episode of Beyond the Image where host James Patrick is joined by social media icon and fitness entrepr…
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Beyond the Image Podcast


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BTI #193: Fast Lane vs. Slow Lane Sales - What You Need to Know
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In business we have two types of sales. Fast lane sales are typically smaller ticket offers based upon more of a transactional relationship with a customer whereas slow lane sales are core offers or high ticket offers to a nurtured audience that we as entrepreneurs have a successful relationship with. Both can exist in our business, but in this epi…
My name is James Patrick, and apart from being the host of the Beyond the Image podcast, I am also an impostor! What do I mean by that? In this episode I will quickly unpack why we all have been looking at impostor syndrome incorrectly and why every single entrepreneur should celebrate being an impostor! CONNECT WITH JAMES www.JamesPatrick.com http…
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BTI #191: How to Get Published in Inside Fitness Magazine with Terry Frendo
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Learn how to pitch and stand out to Inside Fitness Magazine directly from the publisher himself, Terry Frendo. In this episode of Beyond the Image, host James Patrick chats with Terry Frendo on the original launch of the magazine, the evolution of health and fitness media, where the industry is headed and, of course, how to get published in the mag…
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BTI #190: Top 5 Digital Marketing Strategies You Need in 2021
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With everyone rushing to do business online, it is imperative for entrepreneurs to hone in on these top 5 digital marketing strategies to grow their brand's visibility, credibility and lead generation. Host James Patrick gives a deep dive on each digital marketing strategy entrepreneurs should be focusing on this year and how to easily and effectiv…
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BTI #189: My Entrepreneurial Journey with Bridget Therese Romo
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Entrepreneurs who have been fortunate enough to mass success sometimes forget the labor that was required to build their careers. When we say labor, we do not mean the physical or mental labor, nor do we mean the financial investment. No, we are talking about the emotional labor that an entrepreneur must endure while they work to turn their dreams …
Everyone at some point in their life has to make the decision of starting over. This choice becomes increasingly difficult when you compound it with the investment made with time, energy and even finances that are being given up for a new direction. In this episode of Beyond the Image, host James Patrick speaks with serial entrepreneur Danny J on w…
We need to stop waiting for permission from others to create the future we want for ourselves. While we are waiting for this permission which will never come, others are out there getting started. In this episode of Beyond the Image, host James Patrick shares a story of when others tried to force him to ask their permission before launching the FIT…
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BTI #186: My Entrepreneurial Journey with Jill Bunny
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In this episode of Beyond the Image, host James Patrick chats with mastermind member Jill Bunny on charting a new direction in one's career. This critically important episode teaches entrepreneurs how to make important pivots or changes in their journey so that the work they are doing is in alignment with their own goals and values. Jill shares her…
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The Fitnessista Podcast: Healthy In Real Life


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067: Natural skincare and clean beauty tips with Danny Neifert
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Today I’m so excited to have Danny Neifert, the founder of Skin Harmonics, on the show. Here’s what we chat about: How the conventional anti-aging strategy accelerates aging: why micro-violence, harm to heal, and other trauma-based beauty procedures hurt skin in the long term Some easy things you can do at home for beautiful skin Her favorite skinc…