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We're Hollie and Ryan Power and welcome to The Salonology Show! This salon-flavoured podcast is all about marketing, mindset and motivation with a handful of inspiration, fun and positive energy throughout. Let’s check you’re in the right place! This podcast is for salon owners whether that be mobile salons, at home salons, solopreneurs, those with big or small teams, whether offering hair, beauty spa or clinical services - this is the space for you. We're an award winning salon coaching bra ...
 
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As we’re bombarded with tens of THOUSANDS of ads in a day, it’s tough to stay memorable, so with the festive season upon us it’s essential now more than ever to highlight what makes you uniquely… well, you! Whether it’s a social campaign, becoming a Google My Business wizard, or simply placing a giant pink gorilla in your salon, staying at the fore…
 
Staying at the forefront of the industry means keeping your eyes peeled for the next high-ticket treatments to lead the way. So…what’ll it be, and perhaps more importantly, how are you going to sell it? This week’s Salonology Show takes a look towards the future, peeking at which technologies promise to change how you position yourself, as well as …
 
With just 54 sleeps till Christmas, ‘tis truly the season to share your salon’s wonderful atmosphere with those around! The prospect of holding a seasonal event can be equal parts exciting and intimidating, particularly for the smaller salons among our industry, but it’s worth the worry with the connections and collaborations you can create by open…
 
If you’re aiming high and dream of exponential growth in your salon, you’re not alone. Vivvy poses the question this week on how to prepare your business model for scaling up, and for those of you looking to upsize or open a 2nd location this episode couldn’t come at a better time… On top of this hot topic, we’re exposing the biggest marketing mist…
 
For many of us, selling high ticket items can be a big step to take without the confidence to do it. Consider that a festival pint can cost you an arm and a leg, and yet the queues remain - the price you charge is far less important than the experience you offer! Once again we’re diving into your burning questions on another exciting episode of The…
 
If you’ve listened to recent episodes of The Salonology Show, you’ll have perhaps built up the confidence to make your first hire - what perfect time for Simone’s question this week on the vital questions you should ask at every interview! We’re loving the questions this week that have us musing on the work behind winning awards (and picking the ri…
 
Running a business can be scary, but it doesn’t have to be! Whether it’s overcoming impostor syndrome, building the confidence to exude personality in your marketing, or taking that massive step to bringing on your first team member, we’ve got you covered on The Salonology Show... We’re thrilled to have the questions still coming in thick and fast …
 
Every business owner knows the classic dilemma: you need more staff to bring in more clients, but you need more clients to afford more staff. So when do you take the plunge and grow your team? It’s time to answer more of your burning questions, which this week cover how to keep your content exciting in emails and social media, tips on finding the r…
 
Welcome back to another exciting Q&A edition of The Salonology Show, where once again YOU get to decide which tough topics we tackle! If you’re looking to boost your upsells, make the most of the sunk cost of bringing people through the door and beat the fear around asking clients about them, then do not miss this episode… Thanks to questions from …
 
Whether it’s attracting staff or winning clients, your vibe attracts your tribe so whatever you do… Don’t. Be. Boring. Once again we’ve called upon our trusty Salonology tribe for their burning questions and need-to-knows, from combatting a concerning lull in job applications to using old-school marketing in the modern world, and why doing somethin…
 
If you’re listening to this podcast, the chances are high that you’re a current or budding business owner. Remember - that means you set the rules on how much you engage with your business! The response to our first unscripted Q&A sessions was fantastic, and we’ve had plenty of questions this week on how one can step away from their business to enj…
 
Where do we see the future of our industry? How do we keep a work-life balance when we do both together? What’s the most expensive bottle of prosecco we’ve ever had the pleasure of consuming?! We’re tackling only the toughest topics sent in by YOU, our lovely listeners! Answering questions blind and unscripted this week, we ponder which exciting ne…
 
Welcome back to The Salonology Show - but not quite as you know it... We are unbelievably pumped to share with you all the first episode of our BRAND NEW FORMAT! We’ve swapped out OUR script for YOUR questions, as we offer our blind takes on the hot topics you want to hear from us. Kicking things off in style, we chip in with our two cents on the U…
 
As we come towards the end of the current format of The Salonology Show, it seems like the perfect time to look back on the biggest lessons that we’ve taken from life post-2020... Whether it’s keeping your head up in the face of adversity, or using your power as a salon owner to include family time in your weekly routine, now is the perfect time to…
 
Our industry is one of senses - to see, touch, and smell a product is to experience it in such a way that is otherwise impossible to convey. With that in mind, and in light of the past year of restrictions, this year’s Olympia Beauty live show promises to be nothing short of a monumental event for our industry! In light of our recent announcement -…
 
We all want to give every client a 5 star experience, so what happens when you spot a review that’s critical about their experience with you? Every business faces negative reviews at some point in its lifespan, so learning to respond in a way that can keep everyone smiling, from friends and family to staff and salon-goers alike! Join us for this up…
 
With the heart of a lion and the hair to match, Tom Chapman is a truly inspirational beacon in our industry, leading a focus on mental health and performing life-saving charity work. Not only is this industry icon eliminating a much needed stigma, but he’s an award-winning barber, speaker, author, international speaker, and even has a movie on Amaz…
 
Last month we made inroads on demystifying Facebook and how to perfect your posting on the platform. This month we set our sights on Instagram, the powerful tool that promises to forge lasting bonds, and by now we all know what bonds build…businesses! On top of making connections with potential clients and other businesses, we have 6 of the BIGGEST…
 
The past year has undoubtedly been testing for all of us, and with a promising return to our salons on the horizon it’s important to look after ourselves as much as we do our clients. One wonderful woman whose business, Low Ears, helps people log and approach their mental wellbeing when words might not do justice, is Low Ears’ Founder, Sam Pearce. …
 
We get it - social media is a crazy place! With so many eyes to attract and algorithms to compete with, refining your posting prowess has the potential to build a MASSIVE following. Once you manage that, the rest of the customer’s journey from settee to salon will fall into place… 🌟 In this finely structured episode of The Salonology Show (if we ma…
 
Lack of regulation. Jamie Butler told us it’s his pet peeve, Millie Kendall shared her view on how the beauty industry will be stronger once it’s addressed - now BABTAC Chairperson Lesley Blair is spearheading the #MakeBeautySafe campaign to improve government legislation on standards in the industry! Since the age of 10 she’s wanted to be a beauty…
 
The start of 2021 has proven to be a trying time for us all, throwing up unpredictability for those of us in the salon space, so now seems a perfect time to cover some of the no-nonsense tips to making sales and bringing in the bucks without even opening your doors! While particularly pertinent right now, the 6 top tips we share should give you som…
 
If you’re in need of 50 minutes that will change your world view, help you handle these volatile times and realise your dreams and ambitions, then look no further Whether it’s speaking in front of UAE royalty, releasing no fewer than 4 bestselling books, hosting a TEDx talk, competing in martial arts, ultra-marathons and cycling challenges, or even…
 
In many ways, working with brands is much like a marriage - making sure you’re aligned with each other is the first step to a relationship where you support each other through thick and thin. In a year where that support has been vital and meeting new brands at exhibitions, how do you find the one for you? Enter: Auntie Hollie. We’re here to break …
 
Sales don’t have to be scary - show people the end result that you want to give them and they’ll be right on board with you! Having worked his way from selling his first guitar aged 12, to outselling his peers many times over in the PT space, one man with sales experience and ability in abundance is Founder of Ultimate Sales Academy, Pete Scott! In…
 
If you’re not offering online options for booking in this day and age, you’re doing yourself and your clients a disservice! It can be intimidating stepping away from the tried and true booking systems we’re used to, where our holy trinity is phone, pen, and paper. But why take one booking in 15 minutes when you could have 50 in an hour?! We take a …
 
We need a beauty industry icon to step up and lead our salons to receive the respect that we truly deserve, and with decades of experience bringing brands to Britain, from Aesop and AVEDA to Stila and L’Occitane, who better to spearhead that movement than our next special guest - Millie Kendall MBE. As CEO of the British Beauty Council, Mille plays…
 
If your salon looks and feels like everyone else’s, why would they choose you over your competitors? It’s time to stand out from the crowd and episode 5 of The Salonology Show is all about attracting clients through the door! We share our tips for creating an experience people will love, whether you’re an established salon or going solo in your own…
 
Sharing lashes tips with his massive Instagram following and fans of the family business, LashBase, Jamie Butler is a force to be reckoned with on social media - and our next special guest on The Salonology Show! From starting the first LashBase social page to providing content and growing the brand on a global stage as Head of Marketing, Jamie has…
 
Many people who work in the beauty industry have been told by others that there’s a limit on what they are worth or a ceiling to what they can earn and that absolutely not true. In episode 3 of the Salonology Show, dive into why and how salon owners need to be more strategic with charging their worth and deciding their pricing. We also answer some …
 
Creating, building and branding innovative new beauty products that slip seamlessly into your routine, Pamela Laird is the ultimate beauty entrepreneur and we could not be more honoured to have her as our very first guest on The Salonology show! Following a very successful pitch on Dragons Den, where she received THREE offers for investment, Pamela…
 
Yes, it’s true, as a salon or spa owner, you are actually allowed to fire a client! You’ve worked extremely hard to build a business you enjoy, with a team who provide excellent service and you are justified in not allowing an individual to impact your business negatively. In this very first episode of The Salonology Show, we dive into exactly how …
 
We're Hollie & Ryan Power and welcome to The Salonology Show! This salon-flavoured podcast is all about marketing, mindset and motivation with a handful of inspiration, fun and positive energy throughout. Let’s check you’re in the right place! This podcast is for salon owners whether that be mobile salons, at home salons, solopreneurs, those with b…
 
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