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How can Product Teams start to make decisions based on evidence and data, instead of opinions? And which tools help product teams to understand problems worth solving, before jumping into feature ideas and UI details? The Product Thoughts Podcast delivers bite-sized, actionable advice for challenges like these and many more. Hosted by Tim Herbig, a veteran Product Leader with 10+ years of experience, this podcast provides insights product managers can start using immediately to become the be ...
 
On Masters of Growth, you will hear Tim Herbig (Director iridion) and André Morys (CEO konversionsKRAFT) discuss the everyday challenges of optimizers. We will answer questions submitted via e-mail or Twitter (using the #mog)and provide practical solutions for everything conversion-related.
 
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show series
 
🎧 Listen to the first episode of this series 🎧 Listen to the second episode of this series 🎧 Listen to the third episode of this series 📩 Receive my weekly curation of articles worth reading 🔬 Learn more about working with me directly 🙌 Connect on LinkedIn for more hands-on Product Content
 
🎧 Listen to the first episode of this series 🎧 Listen to the second episode of this series 📩 Receive my weekly curation of articles worth reading 🔬 Learn more about working with me directly 🙌 Connect on LinkedIn for more hands-on Product Content
 
In this episode of Masters of Growth, Andre and I discussed the necessary ingredients to form effective optimization teams. We touched on the topic of people and processes, but also the difference between traditional and product organizations in terms of optimization success.Send us your questions using #mog on twitter or LinkedIn. Alternatively, y…
 
Here are the questions we discussed in this episode of Masters of Growth on which we had the pleasure to talk to the Nick So, Director of Optimization Strategy at WiderFunnel:1) What are ingredients of a successful optimization strategy?2) Common mistakes companies make along the process of starting an optimization programme?3) What keeps you up at…
 
Here are the questions we discussed in this episode of Masters of Growth on which we had the pleasure to talk to the prolific conversion consultant and speaker Michael Aagaard:1) What are the typical pitfalls that most optimizes have to overcome when implementing an optimization process?2) Why do you think that optimization is often ignored by the …
 
Here are the questions we discussed in this episode of Masters of Growth:1) What’s the difference between Growth Hacking and Conversion Optimization?2) What's will be the impact of new checkout technologies like Apple Pay, one-click or chatbot conversion funnels on the work of optimizers?3) What are the biggest misconceptions about the work of opti…
 
Welcome to the first (inofficial) episode of the Masters of Growth podcast powered by iridion.You will learn about why we're doing this show and who's behind it.Send us your questions using #mog on twitter or LinkedIn. Alternatively, you can visit our website iridion.com and use the intercom chat option on the lower right to talk to Tim directly fo…
 
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