Manage series 1952221
By Differentiate or Die: Secrets of Silicon Valley. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
Bite-sized advice and practical tips from B2B positioning experts Bob Wright and Robert Macdonald of Firebrick. The world does not need more boring “me too” geek-speak. Instead learn how your company can accelerate revenue growth through game-changing positioning strategies.