Ben & Jerry on Social Justice and Ice Cream

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Manage episode 287641515 series 1280410
By District Productive and Share Our Strength. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Can you build a successful and fun brand around serious social justice topics? Ben Cohen and Jerry Greenfield of Ben & Jerry’s Ice Cream discuss feeding hungry kids, police reform and how businesses can make a difference on social issues. “Passing legislation that is going to reduce child poverty in the US by 40% is huge – it’s pretty much the best news I’ve heard in quite a long time,” says Greenfield about the American Rescue Plan, the latest COVID relief package that includes critical provisions that will help fight the hunger crisis. Ben & Jerry’s is also focused on police reform through the Campaign to End Qualified Immunity. “What we need to seize about this moment is the issue of racial justice… The reality is if we are not able to pivot from protest to policy right now, all those protests were for nothing,” Cohen believes.

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