Mistakes Create Success Featuring Mike Maynard


Manage episode 299584606 series 2838426
By Dominica Lumazar and Rory Carruthers, Dominica Lumazar, and Rory Carruthers. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Join us as we chat with aspiring actor turned electronics engineer turned entrepreneur and business owner, Mike Maynard!
Mike is the Managing Director/CEO of the Napier Group, a $7M PR and marketing agency for B2B technology companies. He is a self-confessed geek who loves talking about technology. He believes that combining the measurement, accountability, and innovation that he learned as an engineer with a passion for communicating internationally means Napier can help clients achieve their marketing goals sooner.
In this episode we uncover some well kept secrets of a what it means to have a successful marketing agency, the pitfalls of growing an agency through acquisition and how to win clients as an agency.

Some other topics include:

  • Mike's biggest mistake and the best lesson
  • How to (or how not to) select right marketing technology
  • Why you shouldn’t specialize in tactic specific markets
  • How to market to large enterprises

...and SO much more!

Interested in the exclusive offer from Mike?
email: mike@napierb2b.com

58 episodes