Episode 27: Mastering the craft of creativity

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By CIM Marketing Podcast and CIM | The Chartered Institute of Marketing. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
Creativity: where do we get it from, and how do we make sure we have a consistent supply of it at our disposal, ready to be deployed in the next award-winning campaign? We tackle these questions and more in this fortnight’s episode of the CIM Marketing Podcast, featuring Morag Cuddeford-Jones, editor of CIM’s member-only magazine, Catalyst, with exclusive interviews from Susan O’Brien, CMO at Just Eat, and Dino Myers-Lamptey of The Barber Shop. This podcast was recorded on Thursday 7 January at 12:00 GMT. If you enjoyed this episode, please subscribe to ensure you don’t miss our latest uploads. You can also support the series by leaving us a review on Apple Podcasts. Don’t forget to join the conversation and let us know what topics you’d like us to cover in future on Twitter @CIM_Exchange or Instagram @cim_marketing. Thanks for listening.

30 episodes