Designing Your First Video Course with Ben Amos


Manage episode 295519618 series 1465906
By Ben Amos. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

In this episode of the Engage Video Marketing we’re going to talk about monetising your expertise and knowledge through video courses.

In this episode we cover:

  • 3 Aspects to a Successful Video Course:
  • Audience
  • Who are you helping?
  • Understanding your audience needs and style
  • Content
  • Designing your content
  • The power of a framework
  • The Post-it Note Method
  • Methods for producing your video course
  • Live webinar series
  • Voice over and slides
  • DIY video production
  • Professional video production
  • Learner engagement
  • Technology and platforms
  • The use of learning management system or a course hosting platforms
  • Marketing
  • Messaging
  • Monetisation
  • Beta testing
  • Promotion and launchin

211 episodes