Duolingo swipes Tinder in a Clash Royale

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By TechCrunch, Chris Gates, Alex Wilhelm, Danny Crichton, Natasha Mascarenhas, and Grace Mendenhall. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

For this week’s deep dive, Alex and Danny unpacked Natasha's latest project: The Duolingo EC-1. The 12,000 word four-part series was published last week and is worth a read. But, until you get to it, enjoy our podcast that doubles-clicks into its most interesting bits.

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Duo, Duolingo's mascot, flying around. Image Credits: Duolingo [/caption]

Here's how it went, after we got our morning allergy banter out of the way:

  • What's an EC-1? A TechCrunch-style deep-dive into one of the startup world's most promising, and interesting companies.
  • What's with the flying vermin up above? That's Duolingo's mascot. Which is a combination of hypercutness and modest menace. (You will have fun learning a language. Or the owl will visit.)
  • Why did we write about Duolingo? No, it wasn't only because Duolingo is edtech. Natasha dug into the company's product-led growth mode, and its views on gamification, which were fascinating.
  • What's up with today's show name? As it turns out, Duolingo has a Tinder angle. In fact, Duolingo leaned on some of the biggest companies out there when it came to design and monetization.
  • And as with all edtech companies, we talked monetization and outcomes!

The Duolingo EC-1 comprises four main articles numbering 12,200 words and a reading time of 48 minutes. Here’s what’s in store:

And of course, use code Extra Crunch "Equity" for a sweet, and perhaps the best, discount to access this story and all of our best stuff.

Until Friday!

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