Manage episode 205468897 series 1408222
On this week’s Marketing Wiz podcast, we discuss how lead value, KPIs, marketing activity, and metrics should work in tandem to support your firm's growth. This is an important topic, as it's easy to get overwhelmed by the sheer number of data points, trends, and measurements available to marketers in the digital age. How can your firm cut through the noise to find a path forward? Tune in to get our take.