Trends In Emerging Digital Technologies

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By Bryan O'Rourke and Bryan O'Rourke: Fitness Industry Technology Council. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

This week, on the Fitness + Technology podcast, host Bryan O'Rourke welcomes Paul Bowman to the show. Paul is the CEO of Wexer, which combines leading content and technology to make world-class exercise accessible to more people by providing a convenient and non-intimidating way to exercise. Today, Bryan and Paul discuss interesting subjects that are quite to germane to what is happening today.

One Powerful Quote:

32:02: “You have to own your own platform… listen to the members, and listen to the data.”

4-10 Bullet Points (w/ Timestamps) - Highlighting Key Topics Discussed:

2:26: Bryan opens the show and welcomes Paul to the podcast.

4:54: Bryan asks Paul about dispersion and what he thinks about brands extending their digital presence.

8:09: Bryan and Paul discuss the bigger challenges of adoption and execution of digital technology as a function of culture and mindset.

14:23: Paul articulates on Bryan’s thoughts around why brands feel their digital content strategy has to be perfect.

19:17: Bryan and Paul discuss the nature of the content and why context to the interface is so important to the user experience.

23:59: Bryan inquires with Paul on how Wexer operates on the edge of the legacy players.

27:26: Paul surmises a few key points on what he believes will happen to suppliers as platforms become the center of the consumer space.

31:50: Bryan wraps up the show, and Paul shares his final words of wisdom to the listeners.

Bullet List of Resources:

https://www.linkedin.com/in/pbowman/

https://wexer.com

Guest Contact Information:

https://www.linkedin.com/in/pbowman/

https://www.linkedin.com/in/bryankorourke/

http://www.fittechcouncil.org/

https://www.youtube.com/user/bko61163

134 episodes