#256: Shubhra Srivastava, Co-Founder & CEO of GaragePlug, a Next Generation Software for Auto Repair and Detailing Businesses


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Shubhra Srivastava is the Co-founder and CEO of GaragePlug, a cloud-based easy-to-use software providing an end to end digital platform for auto repair workshops and detailing centers. Shubhra started her career as a software developer in 1999 and worked for almost 18+ years in various multinational companies in different roles, starting as a developer and eventually leading various Global Programs and platform launches. She has worked in various domains such as telecom, engineering, cybersecurity, and instrumentation. In her 18 years of experience, she has learned the art of problem-solving and developing strong teams and organizations. Shubhra's journey with GaragePlug started in 2018 with little knowledge about business and industry, but she is now very confident about their business and the value they are generating, helping hundreds of automotive workshops to manage their entire business and customer journey on a single mobile-based platform.

Some of the Topics Covered by Shubhra Srivastava in this Episode

  • What GaragePlug is and how its 3 co-founders started it in 2017
  • GaragePlug's original MVP, getting their first customers, and early growth
  • Shifting from the Indian market to going global
  • Navigating pricing for GaragePlug's product
  • GaragePlug's business model and customer acquisition
  • Shubhra's current role in the business
  • Transitioning into enterprise sales
  • Deciding to join Upekkha and their experience in the program
  • Expanding product features and managing customer feedback
  • Building out GaragePlug's team and their onboarding process
  • Shubhra's advice for SaaS founders
  • How Shubhra recharges outside of work
  • How the COVID pandemic has affected GaragePlug

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296 episodes