Dr. Catherine Rymsha - What's Your Leadership Brand?

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By Scott J. Allen. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Catherine M. Rymsha, EdD, is a lecturer at the University of Massachusetts, Lowell, where she teaches courses on leadership. Catherine spent more than ten years in marketing and communication leadership roles ranging from marketing healthcare conferences to writing speeches on payment card security. She now leads learning and development for a software company. Between her academic and professional experience, she has taught courses on leadership, feedback, and career to global leaders across an array of industries.
Catherine's Work

Quotes From This Episode

  • "Establishing a leadership brand is similar to that of a corporate brand."
  • "Once you make that decision, to be a leader you need to think about your life overall."
  • "A lot of times leaders fail to get feedback on how others perceive their brand."
  • "A very wise thing for leaders to be aware of is that it's okay to show vulnerability...it can be a way for leaders to connect in a different way...and can speak volumes for their brand."

Resources Mentioned In This Episode

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