Manage episode 270822379 series 2545427
Zack talks about 2 things that will take your personal brand and business to the next level.
- Staying in your own lane
- Being vulnerable
We are constantly being pulled by watching others and consuming content. By staying in our own lane we get to control how much content we consume and 10x our efficiency, creativify, and results.
Being vulnerable is still one of the few things you can do with your personal brand/business that will separate you from most. Vulnerability establishes TRUST. Trust within an audience produces more connection, impact, and sales.
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