How F*ck You Pay Me is empowering creators

1:05:47
 
Share
 

Manage episode 302761877 series 88572
By Vox Media Podcast Network and The Verge. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

We talk a lot about the creator economy here on Decoder and one thing we’ve learned from all those conversations is that the creator economy is a market just like any other, with supply and demand, but that it’s also a market that is absolutely starved of information. So today I’m talking to Lindsey Lee Lugrin, the co-founder and CEO of a new platform called Fuck You Pay Me, which is an all-time great company name. FYPM is an app for creators to review and compare brand deals: what brands are paying, what it’s like to work with them, and whether people would work with them again. It’s kind of like Glassdoor or Yelp for influencers.

Links

The quirks and features of YouTube car reviews with Doug DeMuro https://www.theverge.com/22637871/doug-demuro-car-reviews-youtube-decoder-interview

Advertising is complicated, but Melissa Grady is very good at it https://www.theverge.com/22174582/decoder-podcast-interview-cadillac-cmo-melissa-grady-advertising

YouTube chief product officer Neal Mohan on the algorithm, monetization, and the future for creators https://www.theverge.com/22606296/youtube-shorts-fund-neal-mohan-decoder-interview

The App With the Unprintable Name That Wants to Give Power to Creators https://www.nytimes.com/2021/08/02/technology/fypm-creators-app-pay.html

Introduction to smart contracts

https://ethereum.org/en/developers/docs/smart-contracts/

The golden age of YouTube is over

https://www.theverge.com/2019/4/5/18287318/youtube-logan-paul-pewdiepie-demonetization-adpocalypse-premium-influencers-creators

Transcript

https://www.theverge.com/e/22448278

Learn more about your ad choices. Visit podcastchoices.com/adchoices

623 episodes