Althea Johnson on beautiful results that are more than skin deep


Manage episode 289453091 series 2802437
By Andrew Lowry. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
When Althea Johnson opened Korean beauty shop Propr Life + Style a mere week before the pandemic, she was soon surrounded by shuttered stores on all sides. But the creative and resourceful retailer refused to be one of them. Instead, she anchored herself in growing her business through an innovative combination of home delivery, social media, and email marketing. By listening to her customers’ changing needs and remaining available through thick and thin, Althea earned the loyalty of a customer base that was eager for self-care dialogue during a trying time.

77 episodes