The Future of Product-led Sales with Alexa Grabell from Pocus

24:18
 
Share
 

Manage episode 302947130 series 2176586
By ChartMogul. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Alexa and I discuss:

  • The myth of a no sales product-led growth
  • Repeatable trends, Tests, and Metrics: When this happens, know why it will happen
  • Marketing-qualified leads versus product-qualified leads
  • Combine customer firmographic data and product usage to get to closed-won
  • When to you add a sales team to your self-serve model
  • Lead scoring and prioritization
  • How to test and measure the benefits of your product-led sales motion
  • Community: where to talk and read about product-led sales

Hope you enjoy this SaaS Open Mic episode!

Resources

Alexa Grabell on LinkedIn

Alexa Grabell on Twitter

Pocus

51 episodes