339 - 5 Pro Tips to actually make Salesforce work FOR you, with Geraldine Gray, Endiem (Saleforce MVP)

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By Nico Johnson. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Today's entrepreneur is someone I've had the pleasure to get to know recently, through the context of exploring how software can serve and also sometimes be the bane of our existence. She has worked over the past several decades helping businesses improve their business operations and processes using a little piece of software. Maybe you've heard of it: it’s called Salesforce.

Geraldine Gray is the CEO and founder of Endiem, and you're going to hear what that company is all about today as well. I would encourage you to stick around to the very end because this decade's long Salesforce MVP is going to share her Top Three App Exchange Secret Weapons. Of course, we'll discuss the Salesforce platform and how solar businesses can get ROI from that platform.

Remember you can always find the resources and learn more about today’s guest, recommendations, book links and more than 330 other founder stories and startup advice at www.mysuncast.com.

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