MBA1585 Q&A Wednesday: How do I pivot my business without upsetting current customers?


Manage episode 269003329 series 1565308
By Omar Zenhom. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

You’ve gotta do what’s best for your business. But you also have to do what’s best for the customers — especially the ones who supported you early on..

What happens when those two principles conflict?

It’s Q&A Wednesday, and we’ve got a listener who wants to niche down their coaching business — which would mean leaving some happy clients behind. Can you do this without hurting your reputation and damaging the business you’re trying to grow?

Yes you can. We’ve done it. Omar’s changed businesses more than once in his entrepreneurial career.

Today, we discuss how to do so in a way that’s forthright, ethical, and results in a net positive. Learn how to grow and evolve without alienating those who won’t be coming along for the entire ride. Click Play!

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