MBA1890 Q&A Wednesday: How Much Should I Spend On My Logo?


Manage episode 303942601 series 1565308
By Omar Zenhom. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

What’s a symbol worth?

When you start a business, you start lean. That means making careful choices about where to spend your marketing dollars. When it comes to branding, how important is the company logo? How much is really worth investing when you have plenty of other costs?

It’s Q&A Wednesday, and we’ve got a listener with a brand-new business who needs to know.

Some schools of thought say that any logo will do at first, and to wait for momentum before you go paying graphic designers. Others say a high-quality pro logo goes a long way towards creating that momentum. What’s the right approach?

Today, we discuss what kind of a priority your logo really is, and the best ways to go about creating it. Click Play!

<span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start"></span>


Stitcher | SoundCloud | Podcast Feed | How To Subscribe

Give us a Rating & Review

Today's Sponsors


Avast has been a global leader in cybersecurity for more than 30 years, trusted by over 435 million users. Their new all-in-one solution, Avast One, offers a wide range of features: security solutions to stop malware, phishing and virus attacks; privacy features that keep your identity and actions hidden, and performance products to clean up (and speed up) your devices. A free version of Avast One even includes award-winning free AV, free VPN, free firewall, and more. Learn more at

American Express Business Cards

American Express business cards let you track your business expenses, from flights to lunch and more. Get serious spending power, rewards, and support from specialists who understand your needs. American Express is built for business — learn more at

Show Links





99 Designs

The post MBA1890 Q&A Wednesday: How Much Should I Spend On My Logo? appeared first on The $100 MBA.

1965 episodes