#139: How To Use Google Analytics to Know What to Blog About

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By Jillian Leslie. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

n this episode with my friend and SEO expert, Paula Rollo, we talk about how to use Google Analytics to know what to blog about.

How many time have you asked yourself, what kind of content should I invest my time in to grow my business? How do I get the biggest bang for my buck?

We’re discussing ways to use your analytics to figure out, not only what your audience wants from you, but also what Google thinks you’re an expert in.

Paula and I talk about how all that information is in your Google Analytics and Google Search Console if you know what you’re looking for.

We talk about targeting keywords in your niche to grow your traffic, how to find hidden opportunities to get your content found, how to piggyback off of what’s working for you on social media, and how to think about riding cultural waves to get your posts to show up in search.

After listening to this episode, you’ll never wonder again what kind of content to create to be successful in your business.

I think you’re going to find this episode super helpful!

Show Notes:

Subscribe to The Blogger Genius Podcast:

Hello friends. Welcome back to The Blogger Genius Podcast.

Before I get started, I wanted to ask you if you wanted to receive an email from me on Sundays, where I talk about my most recent episode, and I share my four biggest takeaways from that episode.

So, think of it as a cheat sheet, or like Cliff Notes. It will save you a ton of time because you can decide whether it's an episode you want to listen to.

But if not, you will stay up to date on what is really working in online business and blogging today.

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