Manage episode 268498731 series 2438032
In this episode of the GrowthTLDR, we talk to Jimmy Daly, the founder of SuperPath, a community to help content markets have incredible careers.
We get into all aspects of content marketing -
- Why the best content marketers often want to stop writing content.
- How content marketers can be more valuable if they understand how the business makes money and how sales at their company work.
- Who are the best people to hire as content marketers
- Why is writing art, but content marketing is an acquisition channel, and why you need both.