6 Steps to Starting a Business from Scratch


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By Kelly Trach. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

In this episode, you'll learn:

How to get RIDICULOUSLY clear on what you want to offer and sell.

My best advice on how to figure out who you should serve.

My sure-fire tips on picking your title (aka what you call yourself at a party — like a “business coach”)

The ONE sentence you need to write a crystal clear Instagram bio. (And my template you NEED to get your hands on in order to write your bio!)

How to create a basic Instagram account, the initial content you can start posting, and why it can be really simple at the start. (FYI: you don’t need 10k followers or a blue checkmark).

How to craft a simple 3-paged website that will get you off the ground.

How to create a lead magnet (aka a “freebie”) and where to put it.

Resources mentioned:

Free Quiz: What’s Your Zone of Genius?

Free Training: How I Built a 6-Figure Business with 1:1 Services and Online Courses (with less than 2,000 followers of Instagram)

Your Conscious Empire

The Mentorship

5 Things to Post on Instagram to Make More Money in Your Business

“What Should I Sell?” 3 Questions to Help You Decide

Christy Bartelt (if you hire her, tell her I sent you!)

The free month of ConvertKit is here: kellytrach.com/tools

List of books mentioned here: kellytrach.com/tools

Find Kelly:

Instagram: @kellytrach


Music for The Kelly Trach Show is by Ikson: soundcloud.com/ikson

Support for this episode comes from our partners. You can find their discount codes here: kellytrach.com/tools

168 episodes