Lean Startup

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By What You Will Learn, Adam Ashton, and Adam Jones. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

The Lean Startup - by Eric Ries

'How constant innovation creates radically successful businesses'

If you've ever created your own business, or tried to, you will probably see in hindsight that you wasted a lot of resources, be that time, money, or energy and effort. 'The Lean Startup' is a different approach to building a business. In every idea, you have 'leap of faith' assumptions. Rather than assuming you're right, you should build a 'minimum viable product'. This MVP is the smallest and simplest thing you can make that replicates the features of your desired end product that will allow you to TEST your assumptions before committing to the project. If you're right, you 'persevere' and continue to build out your offering ad test the next phase. If you're wrong, you can 'pivot' and make changes before it's too late.

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